	{"id":101718,"date":"2024-03-27T11:47:23","date_gmt":"2024-03-27T11:47:23","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=blog&#038;p=101718"},"modified":"2024-09-20T17:46:03","modified_gmt":"2024-09-20T16:46:03","slug":"navigating-the-data-governance-landscape-decoding-ai-governance","status":"publish","type":"blog","link":"https:\/\/www.artefact.com\/br\/blog\/navigating-the-data-governance-landscape-decoding-ai-governance\/","title":{"rendered":"Navegando no cen\u00e1rio do data governance: Decodificando a governan\u00e7a de IA"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling article-author\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#ffffff;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Autor<\/h2><\/div><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27150%27%20height%3D%270%27%20viewBox%3D%270%200%20150%200%27%3E%3Crect%20width%3D%27150%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/06\/Robbert-Bregman-square.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-left article-author-image\" style=\"width: 150px; border-radius: 54% 46% 77% 23% \/ 74% 40% 60% 26%; overflow: hidden;\" width=\"150\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-three article-author-name-title\" style=\"--awb-text-color:var(--awb-color7);--awb-margin-bottom-small:8px;--awb-font-size:18px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;Josefin Sans&quot;;font-style:normal;font-weight:600;margin:0;font-size:1em;--fontSize:18;line-height:1.5;\">Robbert Bregman<\/h3><\/div><div class=\"fusion-text fusion-text-1 article-author-description\" style=\"--awb-font-size:14px;--awb-line-height:1.6;--awb-letter-spacing:2px;--awb-text-transform:uppercase;--awb-text-color:var(--awb-color7);--awb-text-font-family:&quot;Roboto&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p>Data Diretor de Consultoria da <a href=\"https:\/\/www.linkedin.com\/in\/robbertbregman\/\" target=\"_blank\" rel=\"noopener\">Artefact NL<\/a><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Autor<\/h2><\/div><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27150%27%20height%3D%270%27%20viewBox%3D%270%200%20150%200%27%3E%3Crect%20width%3D%27150%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/Nawras-Akroush.jpg\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-left article-author-image\" style=\"width: 150px; border-radius: 54% 46% 77% 23% \/ 74% 40% 60% 26%; overflow: hidden;\" width=\"150\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-three article-author-name-title\" style=\"--awb-text-color:var(--awb-color7);--awb-margin-bottom-small:8px;--awb-font-size:18px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;Josefin Sans&quot;;font-style:normal;font-weight:600;margin:0;font-size:1em;--fontSize:18;line-height:1.5;\">Nawras Akroush<\/h3><\/div><div class=\"fusion-text fusion-text-2 article-author-description\" style=\"--awb-font-size:14px;--awb-line-height:1.6;--awb-letter-spacing:2px;--awb-text-transform:uppercase;--awb-text-color:var(--awb-color7);--awb-text-font-family:&quot;Roboto&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p>Data Strategy Consultant at <a href=\"https:\/\/www.linkedin.com\/in\/nawras-akroush\/\" target=\"_blank\" rel=\"noopener\">Artefact NL<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_color: var(--awb-color6);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3 description\" style=\"--awb-text-color:var(--awb-color5);--awb-text-font-family:&quot;PT Serif&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p>Com o aumento do interesse e da integra\u00e7\u00e3o das solu\u00e7\u00f5es de IA, h\u00e1 uma necessidade premente de as empresas adotarem iniciativas que garantam a governan\u00e7a adequada do design e do uso da IA.<\/p>\n<p>A governan\u00e7a inadequada da IA coloca as organiza\u00e7\u00f5es em risco de n\u00e3o conformidade com os requisitos regulamentares, comprometendo seu processo de tomada de decis\u00e3o e deixando de atender \u00e0s expectativas dos clientes.<\/p>\n<\/div><\/div><\/div><\/div><\/div><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_color: var(--awb-color6);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1045\" height=\"456\" title=\"artigo sobre governan\u00e7a corporativa - imagem 1\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-1.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-1.png\" alt class=\"lazyload img-responsive wp-image-101721\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271045%27%20height%3D%27456%27%20viewBox%3D%270%200%201045%20456%27%3E%3Crect%20width%3D%271045%27%20height%3D%27456%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-1-200x87.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-1-400x175.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-1-600x262.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-1-800x349.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-1.png 1045w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1045px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-4\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Por exemplo, a falta de compreens\u00e3o da legisla\u00e7\u00e3o que rege a IA pode resultar em <strong>viola\u00e7\u00f5es n\u00e3o intencionais que podem resultar em multas significativas<\/strong> para as empresas. Al\u00e9m disso, o data mal gerenciado compromete a qualidade do data, o que afeta negativamente os resultados dos modelos de IA e, consequentemente, a tomada de decis\u00f5es e a efici\u00eancia operacional, <strong>causando, em \u00faltima inst\u00e2ncia, perdas financeiras<\/strong>.<\/p>\n<\/div><div class=\"fusion-text fusion-text-5\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Por fim, o uso da IA em situa\u00e7\u00f5es sem fortes considera\u00e7\u00f5es \u00e9ticas pode <strong>prejudicar a credibilidade de uma empresa e criar uma lacuna de confian\u00e7a com os clientes<\/strong>, O senhor deve se preocupar com os desafios da governan\u00e7a, como o uso de algoritmos que discriminam involuntariamente com base em dados demogr\u00e1ficos data. As empresas devem enfrentar esses desafios de governan\u00e7a para garantir o uso respons\u00e1vel e \u00e9tico da IA, protegendo assim suas opera\u00e7\u00f5es e mantendo a confian\u00e7a das partes interessadas.<\/p>\n<\/div><div class=\"fusion-text fusion-text-6\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><blockquote>\n<div class=\"quote\">\u201cA Lei de IA define regras para a qualidade, transpar\u00eancia, supervis\u00e3o humana e responsabilidade da data IA. Na Artefact, aconselhamos os clientes a seguir sete imperativos para projetar solu\u00e7\u00f5es de IA em conformidade.\u201d<\/div>\n<div class=\"quote-baseline\">Nawras Akroush, consultor de estrat\u00e9gia do Data no Artefact NL<\/div>\n<\/blockquote>\n<\/div><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">Legisla\u00e7\u00e3o emergente sobre IA: Regulamenta\u00e7\u00e3o do uso e ado\u00e7\u00e3o de IA para empresas<\/h2><\/div><div class=\"fusion-text fusion-text-7\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Um dos aspectos mais desafiadores da governan\u00e7a de IA \u00e9 a capacidade das empresas de cumprir as normas que regem seu uso e implementa\u00e7\u00e3o. A mais not\u00e1vel dessas regulamenta\u00e7\u00f5es \u00e9 a <a href=\"https:\/\/digital-strategy.ec.europa.eu\/en\/policies\/regulatory-framework-ai#:~:text=The%20AI%20act%20allows%20the,of%20high%20risk%20AI%20systems%3F\" target=\"_blank\" rel=\"noopener\">Lei de IA da UE<\/a> proposta pela Comiss\u00e3o Europeia em 2021. Essa lei visa a estabelecer <strong>requisitos e obriga\u00e7\u00f5es claros para desenvolvedores, implementadores e usu\u00e1rios de IA<\/strong> e, ao mesmo tempo, aliviar os encargos administrativos e financeiros, especialmente para as pequenas e m\u00e9dias empresas (PMEs). Embora esteja aguardando a ado\u00e7\u00e3o formal pelos legisladores da UE, chegou-se a um acordo provis\u00f3rio, sinalizando a expectativa de sua aprova\u00e7\u00e3o como lei. Os especialistas esperam que a ado\u00e7\u00e3o total ocorra em meados de 2024, com a aplica\u00e7\u00e3o planejada para o in\u00edcio de 2026.<\/p>\n<\/div><div class=\"fusion-text fusion-text-8\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p><strong>A Lei de IA estabelece regras para a qualidade, a transpar\u00eancia, a supervis\u00e3o humana e a responsabilidade dos sistemas de IA.<\/strong> Ela tamb\u00e9m estabelece uma estrutura para classificar o risco dos sistemas de IA com base em seu impacto potencial sobre a sa\u00fade, a seguran\u00e7a e os direitos humanos fundamentais. A lei define quatro categorias de risco para solu\u00e7\u00f5es de IA:<\/p>\n<\/div><ul style=\"--awb-iconcolor:var(--awb-color7);--awb-textcolor:var(--awb-color7);--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-1 fusion-checklist-default type-icons paddingList dark-text\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>Risco inaceit\u00e1vel<\/strong>: Isso diz respeito a solu\u00e7\u00f5es de IA que representam uma clara amea\u00e7a \u00e0 seguran\u00e7a, aos meios de subsist\u00eancia e aos direitos das pessoas, resultando em uma proibi\u00e7\u00e3o total de seu uso.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>Alto risco<\/strong>: Essa categoria abrange solu\u00e7\u00f5es de IA de alto risco implantadas em \u00e1reas cr\u00edticas, como infraestrutura, educa\u00e7\u00e3o ou treinamento, gerenciamento de controle de fronteiras, etc. Essas solu\u00e7\u00f5es estar\u00e3o sujeitas a obriga\u00e7\u00f5es rigorosas antes da implanta\u00e7\u00e3o.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>Risco limitado<\/strong>: Essa categoria inclui sistemas de IA que t\u00eam obriga\u00e7\u00f5es espec\u00edficas de transpar\u00eancia, mas n\u00e3o representam um alto risco para seus usu\u00e1rios. Por exemplo, ao interagir com sistemas de IA, como chatbots, os usu\u00e1rios devem estar cientes de que est\u00e3o se envolvendo com uma m\u00e1quina para que possam tomar decis\u00f5es informadas sobre a continuidade ou o desligamento. Isso ser\u00e1 permitido mediante a conformidade com a lei.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>Risco m\u00ednimo<\/strong>: Refere-se a sistemas de IA com riscos insignificantes, como videogames habilitados para IA, que podem ser usados livremente.<\/p>\n<\/div><\/li><\/ul><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">Os imperativos do Artefact: Caracter\u00edsticas de uma solu\u00e7\u00e3o de IA compat\u00edvel<\/h2><\/div><div class=\"fusion-text fusion-text-9\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Com base nos requisitos da Lei de IA da UE e em nossa experi\u00eancia em governan\u00e7a e conformidade de data e IA, aconselhamos nossos clientes a considerar <strong>sete imperativos inegoci\u00e1veis<\/strong> em qualquer projeto ou implementa\u00e7\u00e3o de solu\u00e7\u00f5es de IA:<\/p>\n<\/div><div class=\"fusion-image-element\" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"1042\" height=\"421\" title=\"artigo sobre governan\u00e7a corporativa - imagem 2\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-2.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-2.png\" alt class=\"lazyload img-responsive wp-image-101722\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271042%27%20height%3D%27421%27%20viewBox%3D%270%200%201042%20421%27%3E%3Crect%20width%3D%271042%27%20height%3D%27421%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-2-200x81.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-2-400x162.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-2-600x242.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-2-800x323.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/03\/ai-governance-article-image-2.png 1042w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1042px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-10\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Desenvolver e implantar com efic\u00e1cia solu\u00e7\u00f5es de IA de acordo com esses imperativos de design e garantir a governan\u00e7a adequada da IA para evitar riscos legais, de desempenho e de reputa\u00e7\u00e3o, <strong>muitas empresas precisar\u00e3o fazer mudan\u00e7as organizacionais significativas<\/strong>. Isso inclui:<\/p>\n<\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-2 fusion-checklist-default type-icons paddingList dark-text\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Apresentando <strong>fun\u00e7\u00f5es<\/strong> e <strong>responsabilidades<\/strong> para a governan\u00e7a da IA;<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Defini\u00e7\u00e3o de uma governan\u00e7a de IA adequada <strong>modelo operacional<\/strong> dentro da estrutura organizacional;<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Delineamento necess\u00e1rio <strong>pol\u00edticas<\/strong> e <strong>procedimentos<\/strong> para a implementa\u00e7\u00e3o da governan\u00e7a de IA;<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Determina\u00e7\u00e3o do <strong>ferramentas<\/strong> e <strong>tecnologias<\/strong> necess\u00e1rias para apoiar a governan\u00e7a de IA;<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Estabelecimento de um <strong>protocolos de monitoramento<\/strong> para conformidade com o sistema de IA.<\/p>\n<\/div><\/li><\/ul><div class=\"fusion-text fusion-text-11\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>A implementa\u00e7\u00e3o de mudan\u00e7as em todos esses pilares organizacionais pode ser um processo dif\u00edcil e demorado, portanto <strong>Artefact incentiva as empresas a come\u00e7arem a desenvolver e integrar estruturas de governan\u00e7a de IA<\/strong>. Isso garantir\u00e1 a conformidade com futuras regulamenta\u00e7\u00f5es e ajudar\u00e1 a atender \u00e0s expectativas dos clientes.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-7 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">Necessidade urgente: A import\u00e2ncia de adotar proativamente solu\u00e7\u00f5es de IA compat\u00edveis<\/h2><\/div><div class=\"fusion-text fusion-text-12\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>No mundo din\u00e2mico da tecnologia de IA, os l\u00edderes empresariais devem adotar uma postura proativa para posicionar suas organiza\u00e7\u00f5es como l\u00edderes em <strong>ado\u00e7\u00e3o respons\u00e1vel de IA<\/strong>. Isso permitir\u00e1 que elas promovam a inova\u00e7\u00e3o e, ao mesmo tempo, mantenham as obriga\u00e7\u00f5es \u00e9ticas e a conformidade regulamentar. Nesta era de r\u00e1pido desenvolvimento tecnol\u00f3gico e regulamenta\u00e7\u00f5es em evolu\u00e7\u00e3o, uma abordagem estrat\u00e9gica e comprometida com a governan\u00e7a de IA ser\u00e1 um elemento fundamental para o sucesso sustent\u00e1vel.<\/p>\n<\/div><div class=\"fusion-text fusion-text-13\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Quer saber mais sobre como lidar com essa quest\u00e3o? Fique atento \u00e0 segunda parte desta s\u00e9rie, na qual nos aprofundaremos em uma estrutura que as empresas podem usar para estabelecer uma governan\u00e7a de IA adequada em suas organiza\u00e7\u00f5es.<\/p>\n<\/div><\/div><\/div><\/div><\/article><\/p>","protected":false},"excerpt":{"rendered":"<p>Com o aumento do interesse e da integra\u00e7\u00e3o das solu\u00e7\u00f5es de IA, h\u00e1 uma necessidade premente de as empresas adotarem iniciativas que garantam a governan\u00e7a adequada do projeto e do uso da IA. A governan\u00e7a inadequada da IA coloca as organiza\u00e7\u00f5es em risco de n\u00e3o conformidade com os requisitos regulamentares, comprometendo seu processo de tomada de decis\u00e3o e deixando de atender \u00e0s expectativas dos clientes.<\/p>","protected":false},"featured_media":101720,"parent":0,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"blog-category":[22035],"blog-language":[2991],"class_list":["post-101718","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog-category-data-ai-consulting","blog-language-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/blog\/101718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/media\/101720"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/media?parent=101718"}],"wp:term":[{"taxonomy":"blog-category","embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/blog-category?post=101718"},{"taxonomy":"blog-language","embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/blog-language?post=101718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}