{"id":123689,"date":"2024-07-30T12:15:03","date_gmt":"2024-07-30T11:15:03","guid":{"rendered":"https:\/\/www.artefact.com\/blog\/matthieu-heslouin-chief-digital-officer-at-bpifrance-and-lionel-chaine-cio-at-bpifrance-at-the-adopt-ai-summit-bank-or-fintech-how-is-ai-changing-things\/"},"modified":"2024-09-24T14:30:34","modified_gmt":"2024-09-24T13:30:34","slug":"matthieu-heslouin-chief-digital-officer-at-bpifrance-and-lionel-chaine-cio-at-bpifrance-at-the-adopt-ai-summit-bank-or-fintech-how-is-ai-changing-things","status":"publish","type":"blog","link":"https:\/\/www.artefact.com\/br\/blog\/matthieu-heslouin-chief-digital-officer-at-bpifrance-and-lionel-chaine-cio-at-bpifrance-at-the-adopt-ai-summit-bank-or-fintech-how-is-ai-changing-things\/","title":{"rendered":"Matthieu Heslouin, diretor digital da Bpifrance, e Lionel Chaine, CIO da BPIfrance, no Adopt AI Summit - Banco ou fintech, como a IA est\u00e1 mudando as coisas?"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_color: var(--awb-color6);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 description\" style=\"--awb-text-color:var(--awb-color5);--awb-text-font-family:&quot;PT Serif&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p>Principais aprendizados do painel de discuss\u00e3o com Matthieu Heslouin, Chief Digital Officer da Bpifrance, e Lionel Chaine, CIO da Bpifrance, no Adopt AI Summit by Artefact - June 5, 2024<\/p>\n<p>Perguntas feitas por Fabrice Henry, Managing Partner e Artefact.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div style=\"text-align:center;\"><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type button-primary-medium\" style=\"--button_text_transform:var(--awb-custom_typography_2-text-transform);--button_font_size:var(--awb-custom_typography_2-font-size);--button_line_height:var(--awb-custom_typography_2-line-height);--button_typography-letter-spacing:var(--awb-custom_typography_2-letter-spacing);--button_typography-font-family:var(--awb-custom_typography_2-font-family);--button_typography-font-weight:var(--awb-custom_typography_2-font-weight);--button_typography-font-style:var(--awb-custom_typography_2-font-style);\" target=\"_self\" data-hover=\"text_slide_down\" href=\"https:\/\/report.artefact.com\/l\/597421\/2024-06-27\/j2zzq7?utm_source=artefact.com&amp;utm_medium=website&amp;utm_campaign=2024-06-FR-REPORT-ADOPTAI&amp;utm_content=\" rel=\"noopener\"><div class=\"awb-button-text-transition  awb-button__hover-content--centered\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Relat\u00f3rio Adopt AI<\/span><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Relat\u00f3rio Adopt AI<\/span><\/div><\/a><\/div><\/div><\/div><\/div><\/div><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_color: var(--awb-color6);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:670px;--awb-max-height:377px;--awb-align-self:center;--awb-width:100%;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:56.27%;\" ><iframe title=\"Reprodutor de v\u00eddeo do YouTube 1\" src=\"https:\/\/www.youtube.com\/embed\/k2nnEtIEcsM?wmode=transparent&autoplay=0\" width=\"670\" height=\"377\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">Jornada de transforma\u00e7\u00e3o<\/h2><\/div><div class=\"fusion-text fusion-text-2\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Nos \u00faltimos cinco anos, a Bpifrance evoluiu de um banco de investimento tradicional para uma empresa de fintech. Essa mudan\u00e7a \u00e9 impulsionada pela necessidade de aumentar a produtividade, simplificar as opera\u00e7\u00f5es e apoiar o ecossistema empresarial franc\u00eas por meio de tecnologias avan\u00e7adas de gerenciamento de data e IA. Isso come\u00e7ou com uma abordagem centrada no data, enfatizando a import\u00e2ncia do data nos processos de tomada de decis\u00e3o relacionados a investimentos e financiamentos. Os investimentos substanciais da Bpifrance na cria\u00e7\u00e3o de uma infraestrutura robusta de data lan\u00e7aram as bases para a integra\u00e7\u00e3o da IA em suas opera\u00e7\u00f5es, marcando uma etapa fundamental em sua evolu\u00e7\u00e3o.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">Estrat\u00e9gia de implementa\u00e7\u00e3o de IA<\/h2><\/div><div class=\"fusion-text fusion-text-3\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>A estrat\u00e9gia de IA da Bpifrance \u00e9 constru\u00edda sobre quatro pilares principais.<\/p>\n<p>Em primeiro lugar, eles promoveram a ado\u00e7\u00e3o de ferramentas seguras de IA em toda a organiza\u00e7\u00e3o, come\u00e7ando com um chatbot seguro e em conformidade, usado por todos os funcion\u00e1rios.<\/p>\n<p>Em segundo lugar, a Bpifrance pretende incorporar a IA em todas as ferramentas usadas diariamente na empresa. Fazendo parcerias com fornecedores de software e integrando seus recursos de IA.<\/p>\n<p>Em terceiro lugar, a Bpifrance se concentra em gerenciar e aproveitar o data internamente, passando de fontes p\u00fablicas de data para o desenvolvimento de recursos internos de gerenciamento de data. Isso envolve o uso de t\u00e9cnicas avan\u00e7adas, como o processamento gr\u00e1fico do data, para melhorar a qualidade do data e reduzir erros.<\/p>\n<p>Por fim, o treinamento das equipes para usar e gerenciar com efici\u00eancia o data \u00e9 crucial, com investimentos significativos na forma\u00e7\u00e3o de equipes internas capazes de desenvolver e manter a infraestrutura necess\u00e1ria.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">Efici\u00eancia do ecossistema e dos neg\u00f3cios<\/h2><\/div><div class=\"fusion-text fusion-text-4\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>A Bpifrance tem como objetivo impulsionar a ado\u00e7\u00e3o de IA nas empresas francesas, aumentando a efici\u00eancia por meio de ferramentas orientadas por IA em produtividade, tomada de decis\u00f5es e suporte ao cliente. A Bpifrance quer ser a principal empresa de capital de risco e private equity da Europa. A Bpifrance incentiva as empresas em que investe a adotar a IA e apoia fortemente as pequenas e m\u00e9dias empresas na Fran\u00e7a. Esse apoio inclui a avalia\u00e7\u00e3o de sua maturidade em IA e a orienta\u00e7\u00e3o em sua jornada de IA. Um dos principais objetivos da Bpifrance \u00e9 estabelecer a Fran\u00e7a como um ecossistema de IA l\u00edder na Europa, potencialmente ocupando o terceiro lugar globalmente, depois dos EUA e da China. Isso envolve a transforma\u00e7\u00e3o de suas opera\u00e7\u00f5es e a influ\u00eancia no cen\u00e1rio de neg\u00f3cios mais amplo na Fran\u00e7a.<\/p>\n<\/div><div class=\"fusion-text fusion-text-5\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><blockquote>\n<div class=\"quote\">\u201cA IA \u00e9 uma grande aposta para n\u00f3s, pois ajuda a melhorar a efici\u00eancia dos neg\u00f3cios e apoia a transi\u00e7\u00e3o das empresas do nosso portf\u00f3lio para pr\u00e1ticas mais inovadoras e sustent\u00e1veis.\u201d<\/div>\n<div class=\"quote-baseline\">Matthieu Heslouin, diretor digital da Bpifrance<\/div>\n<\/blockquote>\n<\/div><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">Desafios e metas futuros<\/h2><\/div><div class=\"fusion-text fusion-text-6\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Para o futuro, a empresa enfrenta desafios relacionados ao dimensionamento das solu\u00e7\u00f5es de IA e \u00e0 manuten\u00e7\u00e3o da conformidade. As pr\u00f3ximas etapas envolvem abordar essas quest\u00f5es e determinar o n\u00edvel ideal de investimento necess\u00e1rio para tornar os modelos de IA eficientes e eficazes. H\u00e1 um debate estrat\u00e9gico sobre se a IA deve aprimorar principalmente os processos existentes ou interromper fundamentalmente as opera\u00e7\u00f5es tradicionais do banco e da empresa de investimento. A colabora\u00e7\u00e3o entre os departamentos digital e de TI tem sido fundamental, criando fortes programas de inova\u00e7\u00e3o aberta para permitir projetos-piloto e provas de conceito em v\u00e1rias \u00e1reas de neg\u00f3cios. Aproveitando parcerias com fornecedores de software j\u00e1 estabelecidos, o Bpifrance integra recursos de IA em seus sistemas e testa esses novos recursos extensivamente. Essa abordagem colaborativa garante que a organiza\u00e7\u00e3o permane\u00e7a na vanguarda dos avan\u00e7os tecnol\u00f3gicos.<\/p>\n<\/div><\/div><\/div><\/div><\/article><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div style=\"text-align:center;\"><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-2 fusion-button-default-span fusion-button-default-type button-primary-medium\" style=\"--button_text_transform:var(--awb-custom_typography_2-text-transform);--button_font_size:var(--awb-custom_typography_2-font-size);--button_line_height:var(--awb-custom_typography_2-line-height);--button_typography-letter-spacing:var(--awb-custom_typography_2-letter-spacing);--button_typography-font-family:var(--awb-custom_typography_2-font-family);--button_typography-font-weight:var(--awb-custom_typography_2-font-weight);--button_typography-font-style:var(--awb-custom_typography_2-font-style);\" target=\"_self\" data-hover=\"text_slide_down\" href=\"https:\/\/report.artefact.com\/l\/597421\/2024-06-27\/j2zzq7?utm_source=artefact.com&amp;utm_medium=website&amp;utm_campaign=2024-06-FR-REPORT-ADOPTAI&amp;utm_content=\" rel=\"noopener\"><div class=\"awb-button-text-transition  awb-button__hover-content--centered\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Relat\u00f3rio Adopt AI<\/span><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Relat\u00f3rio Adopt AI<\/span><\/div><\/a><\/div><\/div><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"<p>Nos \u00faltimos cinco anos, a Bpifrance evoluiu de um banco de investimento tradicional para uma empresa de fintech. Essa mudan\u00e7a \u00e9 impulsionada pela necessidade de aumentar a produtividade, simplificar as opera\u00e7\u00f5es e dar suporte ao ecossistema empresarial franc\u00eas por meio de tecnologias avan\u00e7adas de gerenciamento data e IA.<\/p>","protected":false},"featured_media":123690,"parent":0,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"blog-category":[21930],"blog-language":[2991],"class_list":["post-123689","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog-category-finance","blog-language-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/blog\/123689","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/media\/123690"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/media?parent=123689"}],"wp:term":[{"taxonomy":"blog-category","embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/blog-category?post=123689"},{"taxonomy":"blog-language","embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/blog-language?post=123689"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}