	{"id":60198,"date":"2021-04-20T10:35:59","date_gmt":"2021-04-20T09:35:59","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=news&#038;p=60198"},"modified":"2025-09-04T14:03:14","modified_gmt":"2025-09-04T13:03:14","slug":"seo-news-winter-2020-2021","status":"publish","type":"blog","link":"https:\/\/www.artefact.com\/br\/blog\/seo-news-winter-2020-2021\/","title":{"rendered":"Atualiza\u00e7\u00f5es SEO - Ver\u00e3o 2021"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling article-author\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#ffffff;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Autor<\/h2><\/div><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27150%27%20height%3D%270%27%20viewBox%3D%270%200%20150%200%27%3E%3Crect%20width%3D%27150%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/02\/Olivier-Perbet-.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-left article-author-image\" style=\"width: 150px; border-radius: 54% 46% 77% 23% \/ 74% 40% 60% 26%; overflow: hidden;\" width=\"150\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-three article-author-name-title\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Olivier Perbet<\/h3><\/div><div class=\"fusion-text fusion-text-1 article-author-description\"><p>RESPONS\u00c1VEL PELO SETOR DE SEO DO ARTEFACT<\/p>\n<\/div><\/div><\/div><\/div><\/div><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Google: algoritmo e indexa\u00e7\u00e3o<\/h2><\/div><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Prepare-se para o Page Experience Update com uma documenta\u00e7\u00e3o adequada do Google<\/h3><\/div><div class=\"fusion-text fusion-text-2\"><p>La <strong>Atualiza\u00e7\u00e3o da experi\u00eancia da p\u00e1gina<\/strong> do Google ser\u00e1 implantado em maio de 2021: os KPIs de\u2019<strong>experi\u00eancia do usu\u00e1rio<\/strong> ser\u00e3o levados em conta no posicionamento das p\u00e1ginas (<a href=\"https:\/\/www.mercatique-electronique.com\/vitesse-site-seo\/\" target=\"_blank\" rel=\"noopener\">Principais sinais vitais da Web<\/a>)<\/p>\n<\/div><div class=\"fusion-text fusion-text-3\"><p>Tendo em vista o embara\u00e7o e a grande confus\u00e3o sobre esses KPIs e seu impacto, o Google produziu um <a href=\"https:\/\/support.google.com\/webmasters\/thread\/104436075\" target=\"_blank\" rel=\"noopener\">suporte exaustivo<\/a> para responder a perguntas frequentemente feitas, esclarecendo um grande n\u00famero de casos.<\/p>\n<\/div><div class=\"fusion-text fusion-text-4\"><p>Para rappel, o impacto dessa mudan\u00e7a ser\u00e1 <strong>muito baixo e graduado<\/strong> : la <strong>pertin\u00eancia de uma p\u00e1gina<\/strong> continua sendo o principal crit\u00e9rio de SEO.<\/p>\n<\/div><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27601%27%20height%3D%270%27%20viewBox%3D%270%200%20601%200%27%3E%3Crect%20width%3D%27601%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/page-experience-update.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 601px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"601\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">A vers\u00e3o 88 do Chrome permite que o senhor acesse as informa\u00e7\u00f5es sobre os Core Web Vitals<\/h3><\/div><div class=\"fusion-text fusion-text-5\"><p>Os Core Web Vitals fazem parte do Page Experience Update<\/p>\n<\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-1 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">First Contentful Paint (FCP)<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Maior tinta com conte\u00fado (LCP)<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Deslocamento cumulativo de layout (CLS)<\/div><\/li><\/ul><div class=\"fusion-text fusion-text-6\"><p>\u00c9 poss\u00edvel medir com o Chrome para uma p\u00e1gina fornecida, a partir do menu :<br \/>\n<em>Oficializar &gt;<\/em><br \/>\n<em>Op\u00e7\u00f5es para os desenvolvedores &gt;<\/em><br \/>\n<em>Outils de d\u00e9veloppement &gt;<\/em><br \/>\n<em>Desempenho da Onglet.<\/em><\/p>\n<\/div><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27498%27%20height%3D%270%27%20viewBox%3D%270%200%20498%200%27%3E%3Crect%20width%3D%27498%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/Core-Web-Vitals.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 498px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"498\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">A classifica\u00e7\u00e3o do Le Passage est\u00e1 em vigor no Google US<\/h3><\/div><div class=\"fusion-text fusion-text-7\"><p>Esse algoritmo permite que o Google compreenda melhor um <strong>Morceau de contenu isol\u00e9<\/strong> em uma p\u00e1gina: ela tamb\u00e9m ser\u00e1 considerada pertinente em rela\u00e7\u00e3o a esse <strong>passagem<\/strong> e n\u00e3o pelo conjunto de seu conte\u00fado.<\/p>\n<\/div><div class=\"fusion-text fusion-text-8\"><p>A p\u00e1gina ter\u00e1, portanto, mais chances de ser posicionada no Google sem tratar exclusivamente do pedido em quest\u00e3o.<\/p>\n<\/div><div class=\"fusion-text fusion-text-9\"><p>Isso pode ser \u00fatil para os <strong>solicita\u00e7\u00f5es muito espec\u00edficas e muito precisas<\/strong>. O senhor ainda tem uma parte fraca das solicita\u00e7\u00f5es, ou seja, uma mudan\u00e7a de base que n\u00e3o teve um impacto significativo no desempenho dos sites.<\/p>\n<\/div><div class=\"fusion-text fusion-text-10\"><p>Essa evolu\u00e7\u00e3o mostra que o Google est\u00e1 progredindo constantemente em dire\u00e7\u00e3o a uma <strong>Maior pertin\u00eancia<\/strong> de seus resultados para seus usu\u00e1rios.<\/p>\n<\/div><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27508%27%20height%3D%270%27%20viewBox%3D%270%200%20508%200%27%3E%3Crect%20width%3D%27508%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/passage-ranking.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 508px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"508\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-7 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">O relat\u00f3rio de cobertura do Search Console foi aprimorado<\/h3><\/div><div class=\"fusion-text fusion-text-11\"><p><b>O relat\u00f3rio de cobertura<\/b> que indica as p\u00e1ginas exploradas \/ indexadas \/ exclu\u00eddas <b>s'am\u00e9liore<\/b> avec :<\/p>\n<\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-2 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"><b>Supress\u00e3o do problema \u201canomalia gen\u00e9tica\u201d<\/b> que n\u00e3o permitia saber o que o senhor precisava resolver.<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Les <b>p\u00e1ginas bloqueadas pelo robots.txt, mas indexadas<\/b> s\u00e3o sinalizados como tel e aparecem em <b>avertissement<\/b>.<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Ajout de l'avertissement <b>\u201cindex\u00e9e sans contenu\u201d (indexado sem conte\u00fado)\u201d<\/b>.<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"><b>Pr\u00e9cis\u00f5es<\/b> para os <b>\u201csoft 404\u201d<\/b>.<\/div><\/li><\/ul><div class=\"fusion-title title fusion-title-8 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Google a d\u00e9sindex\u00e9 plus de 5 milliards de pages signal\u00e9es pour non respect du DMCA<\/h3><\/div><div class=\"fusion-text fusion-text-12\"><p>A DMCA (Lei de Direitos Autorais do Mil\u00eanio Digital) \u00e9 uma lei que abrange <b>respeito aos direitos de autor<\/b>.<\/p>\n<\/div><div class=\"fusion-text fusion-text-13\"><p>As p\u00e1ginas desindexadas s\u00e3o, por exemplo, as p\u00e1ginas que permitem descargas ilegais e pl\u00e1gios.<\/p>\n<\/div><div class=\"fusion-text fusion-text-14\"><p>Despeje <b>signaler une contrevenance <\/b>aux droits d'auteur, il faut renseigner<a href=\"https:\/\/www.google.com\/webmasters\/tools\/legal-removal-request?hl=fr&amp;pid=0&amp;complaint_type=1\" target=\"_blank\" rel=\"noopener\"> A f\u00f3rmula proposta pelo Google<\/a>.<\/p>\n<\/div><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27304%27%20height%3D%270%27%20viewBox%3D%270%200%20304%200%27%3E%3Crect%20width%3D%27304%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/respect-DMCA.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 304px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"304\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-9 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Gerar os avisos depositados em suas fichas do Google Maps<\/h3><\/div><div class=\"fusion-text fusion-text-15\"><p>Essa novidade na<a href=\"https:\/\/support.google.com\/business\/workflow\/9945796\" target=\"_blank\" rel=\"noopener\"> Google Meu Neg\u00f3cio<\/a> permite :<\/p>\n<\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-3 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Regressar aos avisos depositados na sua ficha Google Maps<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Sinalizar um aviso diretamente<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Verificar as demandas e seu status (validado \/ recusado)<\/div><\/li><\/ul><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27483%27%20height%3D%270%27%20viewBox%3D%270%200%20483%200%27%3E%3Crect%20width%3D%27483%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/manage-your-reviews.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 483px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"483\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-10 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Amende pour Google France pour classement trompeur des h\u00f4tels<\/h3><\/div><div class=\"fusion-text fusion-text-16\"><p>L'enqu\u00eate de la <i> Direction G\u00e9n\u00e9rale de la Concurrence, de la Consommation et de la R\u00e9pression des Fraudes<\/i> (DGCCRF) demonstrou o car\u00e1ter trompeur da classifica\u00e7\u00e3o dos hot\u00e9is pelo Google em seu moteur de resultados de pesquisa.<\/p>\n<\/div><div class=\"fusion-text fusion-text-17\"><p>Em vez de utilizar o <b>classifica\u00e7\u00e3o oficial da Atout Fran\u00e7a<\/b> (\u00e9toiles de 1 a 5), <b>O Google utilizou seu pr\u00f3prio sistema de nota\u00e7\u00e3o<\/b>, O senhor n\u00e3o se importava com isso, o que gerava confus\u00e3o.<\/p>\n<\/div><div class=\"fusion-text fusion-text-18\"><p>O valor do pr\u00eamio \u00e9 de 1,1 milh\u00e3o de euros.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-11 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Ergonomia e funcionalidade da Pesquisa Google.<\/h2><\/div><div class=\"fusion-title title fusion-title-12 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Uma nova ergonomia no celular<\/h3><\/div><div class=\"fusion-text fusion-text-19\"><p>A nova interface para smartphone ser\u00e1 implantada progressivamente.<\/p>\n<\/div><div class=\"fusion-text fusion-text-20\"><p>O senhor est\u00e1 se esfor\u00e7ando <strong>mais simples<\/strong>, <b>plus \u00e9pur\u00e9e<\/b> derramar <b>encontrar mais facilmente <\/b>A resposta do senhor \u00e9 muito querida.<\/p>\n<\/div><div class=\"fusion-text fusion-text-21\"><p>Ela tamb\u00e9m ser\u00e1 mais respeitada do que a tabela gr\u00e1fica do Google.<\/p>\n<\/div><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27606%27%20height%3D%270%27%20viewBox%3D%270%200%20606%200%27%3E%3Crect%20width%3D%27606%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/ergonomie-mobile.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 606px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"606\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-13 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">O Google permite filtrar os resultados de pesquisas por temas espec\u00edficos<\/h3><\/div><div class=\"fusion-text fusion-text-22\"><p>O senhor est\u00e1 se preparando para os <b>solicita\u00e7\u00f5es muito gen\u00e9ricas<\/b>de levar em conta os <b>sous-th\u00e9matiques<\/b> diversas que podem ser aplicadas.<\/p>\n<\/div><div class=\"fusion-text fusion-text-23\"><p>O Google tamb\u00e9m prop\u00f5e a <b>resultados de pesquisas mais variadas<\/b> de acordo com as necessidades dos usu\u00e1rios.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27249%27%20height%3D%270%27%20viewBox%3D%270%200%20249%200%27%3E%3Crect%20width%3D%27249%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/the\u0301matiques-1.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 249px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"249\" height=\"auto\" \/><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27249%27%20height%3D%270%27%20viewBox%3D%270%200%20249%200%27%3E%3Crect%20width%3D%27249%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/the\u0301matiques-2.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 249px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"249\" height=\"auto\" \/><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-14 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Simula\u00e7\u00f5es de maquiagem no Google<\/h3><\/div><div class=\"fusion-text fusion-text-24\"><p>Essa funcionalidade diz respeito aos <b>milh\u00f5es de produtos de maquilagem<\/b>.<\/p>\n<\/div><div class=\"fusion-text fusion-text-25\"><p>Por meio do aparelho de seu smartphone, ela permite que o <b>ver o efeito do produto <\/b>sobre seu rosto e obter conselhos.<\/p>\n<\/div><div class=\"fusion-text fusion-text-26\"><p>Como toda nova funcionalidade do Google, ela ser\u00e1 implantada nos EUA antes de chegar a outros pa\u00edses.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27203%27%20height%3D%270%27%20viewBox%3D%270%200%20203%200%27%3E%3Crect%20width%3D%27203%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/make-up-1.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 203px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"203\" height=\"auto\" \/><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27196%27%20height%3D%270%27%20viewBox%3D%270%200%20196%200%27%3E%3Crect%20width%3D%27196%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/make-up-2.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 196px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"196\" height=\"auto\" \/><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-15 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">H\u00e1 menos Featured Snippets nas p\u00e1ginas de resultados?<\/h3><\/div><div class=\"fusion-text fusion-text-27\"><p>Assim como para os <b>PAA<\/b> (As pessoas tamb\u00e9m perguntam - Autres questions pos\u00e9es), as <b>resultados enriquecidos de FAQ <\/b>(Perguntas frequentes - Questions fr\u00e9quentes) derni\u00e8rement, les <b>Snippets em destaque <\/b>(posi\u00e7\u00e3o z\u00e9ro) <b>Aparecem com menos frequ\u00eancia <\/b>nas p\u00e1ginas de resultados do Google.<\/p>\n<\/div><div class=\"fusion-text fusion-text-28\"><p><span style=\"font-weight: 400;\">As bases de presen\u00e7a dos <\/span><b>Funcionalidades enriquecidas do Google<\/b><span style=\"font-weight: 400;\"> s\u00e3o atuais e, na maioria das vezes, dur\u00e1veis ap\u00f3s per\u00edodos de grande difus\u00e3o.<\/span><\/p>\n<\/div><div class=\"fusion-text fusion-text-29\"><p>\u00c0s vezes, estamos diante de ciclos simples, nos quais as baixas s\u00e3o tempor\u00e1rias.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-16 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Google signalera une baisse de prix d'un produit dans les Extraits enrichis<\/h3><\/div><div class=\"fusion-text fusion-text-30\"><p>Google <b>calcula automaticamente a perda de pre\u00e7o <\/b> em fun\u00e7\u00e3o da m\u00e9dia hist\u00f3rica dos pre\u00e7os de seu produto.<\/p>\n<\/div><div class=\"fusion-text fusion-text-31\"><p>Les <a href=\"https:\/\/www.mercatique-electronique.com\/donnees-structurees-json-ld-implementation\/\" target=\"_blank\" rel=\"noopener\"> Dados estruturados<\/a> do tipo \u201cProduit\u201d s\u00e3o suficientes para que o Google forne\u00e7a essas informa\u00e7\u00f5es, <b> desde que o pre\u00e7o seja equilibrado <\/b> via l'\u00e9l\u00e9ment \u201cOffer\u201c<\/p>\n<p>(dispon\u00edvel nos EUA por um instante)<\/p>\n<\/div><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27477%27%20height%3D%270%27%20viewBox%3D%270%200%20477%200%27%3E%3Crect%20width%3D%27477%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/rating-SEO.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 477px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"477\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-17 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Google News.<\/h2><\/div><div class=\"fusion-title title fusion-title-18 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Google vs M\u00e9dias fran\u00e7ais : \u00e9pilogue<\/h3><\/div><div class=\"fusion-text fusion-text-32\"><p>A quest\u00e3o dos \u201cdireitos dos usu\u00e1rios\u201d (a remunera\u00e7\u00e3o dos meios de comunica\u00e7\u00e3o em fun\u00e7\u00e3o de sua presen\u00e7a no Google News) chegou ao seu termo: os senhores <b>m\u00e9dias fran\u00e7ais<\/b> assinaram um acordo com o Google para<b>que confere uma remunera\u00e7\u00e3o<\/b>.<\/p>\n<\/div><div class=\"fusion-text fusion-text-33\"><p>A remunera\u00e7\u00e3o ser\u00e1 calculada individualmente e baseada em crit\u00e9rios como :<\/p>\n<\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-4 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">a contribui\u00e7\u00e3o para a informa\u00e7\u00e3o pol\u00edtica e geral<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">o volume di\u00e1rio de publica\u00e7\u00f5es<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">l'audience Internet mensuelle<\/div><\/li><\/ul><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27247%27%20height%3D%270%27%20viewBox%3D%270%200%20247%200%27%3E%3Crect%20width%3D%27247%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/le-monde-epilogue.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 247px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"247\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-19 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Avan\u00e7o do Google News Showcase: se\u00e7\u00e3o premium do Google News<\/h3><\/div><div class=\"fusion-text fusion-text-34\"><p>A rebours des flux g\u00e9n\u00e9ralistes d'articles, <b> Apresenta\u00e7\u00e3o do Google News<\/b> Permitir ao <b>m\u00eddias parceiras do Google<\/b> de se antecipar aos <b>sele\u00e7\u00f5es de artigos de fundo.<\/b><\/p>\n<\/div><div class=\"fusion-text fusion-text-35\"><p>Essa parceria tamb\u00e9m visa remunerar as m\u00eddias participantes.<\/p>\n<\/div><div class=\"fusion-text fusion-text-36\"><p>Essa se\u00e7\u00e3o Premium ser\u00e1 implantada progressivamente nos aplicativos m\u00f3veis do Google News.<\/p>\n<\/div><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27247%27%20height%3D%270%27%20viewBox%3D%270%200%20247%200%27%3E%3Crect%20width%3D%27247%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/google-news-showcase.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 247px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"247\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-20 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Google News: finalmente um acompanhamento no Search Console<\/h3><\/div><div class=\"fusion-text fusion-text-37\"><p><b>O Google Actualit\u00e9s disp\u00f5e de um relat\u00f3rio dedicado no Search Console.<\/b><\/p>\n<\/div><div class=\"fusion-text fusion-text-38\"><p>O senhor completa o relat\u00f3rio.<\/p>\n<\/div><div class=\"fusion-text fusion-text-39\"><p><span style=\"font-weight: 400;\">O relat\u00f3rio \u00e9 bastante sombrio:<\/span><\/p>\n<\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-5 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Clics \/ Impress\u00f5es CTR<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">P\u00e1ginas \/ Pagamentos \/ Aparelhos \/ Datas<\/div><\/li><\/ul><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27596%27%20height%3D%270%27%20viewBox%3D%270%200%20596%200%27%3E%3Crect%20width%3D%27596%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/search-console.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 596px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"596\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-21 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">12 novas penalidades manuais para o Google News e o Discover<\/h3><\/div><div class=\"fusion-text fusion-text-40\"><p>Google a d\u00e9ploy\u00e9 <b>12 novas regras<\/b> declarar a\u00e7\u00f5es manuelles (\u201cp\u00e9nalit\u00e9s\u201d) em caso de desrespeito.<\/p>\n<\/div><div class=\"fusion-text fusion-text-41\"><p>Essas penalidades se aplicam ao <b>Google Not\u00edcias<\/b>, e, por extens\u00e3o <b>Google Discover<\/b>. Um site p\u00e9nalis\u00e9 ne s'y affichera plus.<\/p>\n<\/div><div class=\"fusion-text fusion-text-42\"><p>O objetivo \u00e9 reduzir o conte\u00fado il\u00edcito, violento, falso ou falso, bref <b>Melhorar a qualidade dos artigos<\/b> que um internauta encontrou no Google News.<\/p>\n<\/div><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27432%27%20height%3D%270%27%20viewBox%3D%270%200%20432%200%27%3E%3Crect%20width%3D%27432%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2021\/04\/penalite\u0301s-google-nexs.png\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-center hover-enable\" style=\"width: 432px; border-radius: 59% 41% 41% 59% \/ 29% 48% 52% 71%; overflow: hidden;\" width=\"432\" height=\"auto\" \/><\/div><\/div><\/div><\/article><\/p>","protected":false},"excerpt":{"rendered":"<p>Fique por dentro de todas as novidades sobre SEO neste inverno de 2020-2021: Atualiza\u00e7\u00e3o de Experi\u00eancia da P\u00e1gina do Google, Ranking de Passagem\u2026<\/p>","protected":false},"featured_media":63606,"parent":0,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"blog-category":[],"blog-language":[],"class_list":["post-60198","blog","type-blog","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/blog\/60198","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/media\/63606"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/media?parent=60198"}],"wp:term":[{"taxonomy":"blog-category","embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/blog-category?post=60198"},{"taxonomy":"blog-language","embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/blog-language?post=60198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}