{"id":66675,"date":"2022-04-11T15:07:39","date_gmt":"2022-04-11T14:07:39","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=news&#038;p=66675"},"modified":"2024-09-20T17:42:28","modified_gmt":"2024-09-20T16:42:28","slug":"europcar-mobility-group-entrusts-its-global-digital-media-budget-to-artefact","status":"publish","type":"news","link":"https:\/\/www.artefact.com\/br\/news\/europcar-mobility-group-entrusts-its-global-digital-media-budget-to-artefact\/","title":{"rendered":"Artefact torna-se a ag\u00eancia global de m\u00eddia digital do Europcar Mobility Group (Europcar, Ubeeqo, Goldcar, Fox Rent a Car, Buchbinder)"},"content":{"rendered":"<article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">PR - Abril de 2022 | Europcar Mobility Group X Artefact<\/h2><\/div><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-transform:none;\"><p><a href=\"https:\/\/www.artefact.com\/br\/\">Artefact<\/a> torna-se a ag\u00eancia global de m\u00eddia digital do Europcar Mobility Group (Europcar, Ubeeqo, Goldcar, Fox Rent a Car, Buchbinder). A miss\u00e3o, que come\u00e7ou em janeiro de 2022, abrange a aquisi\u00e7\u00e3o de usu\u00e1rios, o gerenciamento de desempenho e a maximiza\u00e7\u00e3o do valor do cliente nas m\u00eddias sociais e nas alavancas de exibi\u00e7\u00e3o program\u00e1tica. A ag\u00eancia tem mandato para toda a Europa, os EUA e a Oceania.<\/p>\n<\/div><div class=\"fusion-text fusion-text-2\" style=\"--awb-text-transform:none;\"><div class=\"quote\">\u201cDepois de enfrentar dois anos marcados por restri\u00e7\u00f5es no setor de mobilidade, 2022 \u00e9 fundamental para a recupera\u00e7\u00e3o. Nesse contexto, escolhemos o Artefact por sua capacidade de alavancar o data para impulsionar o desempenho de nossas campanhas de m\u00eddia social em todos os mercados. Tamb\u00e9m fomos conquistados pela qualidade de suas propostas estrat\u00e9gicas de Display, que adaptam a distribui\u00e7\u00e3o de cria\u00e7\u00f5es e formatos de acordo com nossos audiences profissionais, de lazer e locais.\u201d<\/div>\n<\/div><div class=\"fusion-text fusion-text-3\" style=\"--awb-text-transform:none;\"><div class=\"quote-baseline\">de acordo com Carole Rey, gerente de marketing digital do grupo EuropCar.<\/div>\n<\/div><\/div><\/div><\/div><\/article>","protected":false},"excerpt":{"rendered":"<p>A Artefact passa a ser a ag\u00eancia global de m\u00eddia digital do Europcar Mobility Group (Europcar, Ubeeqo, Goldcar, Fox Rent a Car, Buchbinder).<\/p>","protected":false},"author":[],"featured_media":66690,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"news-category":[2819,2817],"news-language":[311,316],"class_list":["post-66675","news","type-news","status-publish","has-post-thumbnail","hentry","news-category-news-france","news-category-global-news","news-language-en","news-language-fr"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/news\/66675","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/types\/news"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/media\/66690"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/media?parent=66675"}],"wp:term":[{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/author?post=66675"},{"taxonomy":"news-category","embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/news-category?post=66675"},{"taxonomy":"news-language","embeddable":true,"href":"https:\/\/www.artefact.com\/br\/wp-json\/wp\/v2\/news-language?post=66675"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}