{"id":67218,"date":"2022-06-08T12:26:12","date_gmt":"2022-06-08T11:26:12","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=event_listing&#038;p=67218"},"modified":"2026-03-08T12:47:37","modified_gmt":"2026-03-08T12:47:37","slug":"customer-journey-digital-touchpoint-quoi-de-neuf-dans-la-modelisation-lexecution","status":"publish","type":"event_listing","link":"https:\/\/www.artefact.com\/de\/events\/customer-journey-digital-touchpoint-quoi-de-neuf-dans-la-modelisation-lexecution\/","title":{"rendered":"Pl\u00e9ni\u00e8re EBG Digital Innovation | L'Or\u00e9al x Pierre &amp; Vacances x Artefact||Pl\u00e9ni\u00e8re EBG Digital Innovation | L'Or\u00e9al x Pierre &amp; Vacances x Artefact||Pl\u00e9ni\u00e8re EBG Digital Innovation | L'Or\u00e9al x Pierre &amp; Vacances x Artefact"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Beschreibung<\/h2><\/div><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-transform:none;\"><p>Die Modellierung des Kundenparcours wird durch die Explosion der Kontaktpunkte und der direkten, indirekten, physischen und digitalen Vertriebskan\u00e4le vorangetrieben. Wie modelliere ich den Kundenparcours, wie konfrontiere ich ihn mit der Realit\u00e4t, wie stelle ich sicher, dass er eine Maximierung des Umsatzes und des Gewinns erm\u00f6glicht?<\/p>\n<\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">EBG Digital Innovation, mardi 28 juin 2022<\/h2><\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-1 fusion-checklist-default type-icons paddingList dark-text\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Das erste gro\u00dfe EBG-Ereignis, das f\u00fcr alle zug\u00e4nglich ist, auf<b> Das Thema der digitalen Innovation<\/b>, avec un focus sur les innovations g\u00e9n\u00e9ratrices de revenus.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Auf dem Programm dieser Veranstaltung stehen: Wertvolle Themen, Workshops und Networking zwischen Verantwortlichen gro\u00dfer Marken.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<div>700 Fachleute nehmen an dieser Veranstaltung teil, darunter 70% Vertreter der gro\u00dfen Marken, der Industrie, der Medien und des Einzelhandels.<\/div>\n<\/div><\/li><\/ul><\/div><\/div><\/div><\/div>","protected":false},"featured_media":67255,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"country":[],"event_listing_category":[856],"event_listing_type":[2986],"class_list":["post-67218","event_listing","type-event_listing","status-publish","has-post-thumbnail","hentry","event_listing_category-data-consulting","event_listing_type-conferences"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/event_listing\/67218","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/event_listing"}],"about":[{"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/types\/event_listing"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/media\/67255"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/media?parent=67218"}],"wp:term":[{"taxonomy":"country","embeddable":true,"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/country?post=67218"},{"taxonomy":"event_listing_category","embeddable":true,"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/event_listing_category?post=67218"},{"taxonomy":"event_listing_type","embeddable":true,"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/event_listing_type?post=67218"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}