{"id":3482,"date":"2019-12-01T17:35:43","date_gmt":"2019-12-01T17:35:43","guid":{"rendered":"https:\/\/www.artefact.com\/?page_id=3482"},"modified":"2025-07-10T09:08:47","modified_gmt":"2025-07-10T08:08:47","slug":"client-cases","status":"publish","type":"page","link":"https:\/\/www.artefact.com\/de\/client-cases\/","title":{"rendered":"Unsere Kundenf\u00e4lle"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-background-position:right center;--awb-background-blend-mode:overlay;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:0px;--awb-padding-right:80px;--awb-padding-bottom:0px;--awb-padding-left:80px;--awb-padding-right-medium:5%;--awb-padding-left-medium:5%;--awb-padding-top-small:60px;--awb-padding-right-small:5%;--awb-padding-left-small:5%;--awb-margin-bottom:80px;--awb-margin-bottom-medium:40px;--awb-margin-bottom-small:0px;--awb-min-height:600px;--awb-min-height-medium:calc(65vh);--awb-min-height-small:calc(55vh);--awb-background-image:linear-gradient(180deg, #0d1634 0%,#172469 100%);--awb-background-size:contain;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-align-content-flex-end fusion-flex-justify-content-space-between fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-padding-bottom:80px;--awb-padding-right-small:0px;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:12px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:12px;--awb-width-small:83.333333333333%;--awb-order-small:0;--awb-spacing-right-small:calc( 0 * calc( 100% - 20px ) );--awb-spacing-left-small:calc( 0 * calc( 100% - 20px ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-text-color:var(--awb-color1);--awb-margin-bottom:40px;--awb-margin-bottom-small:8px;\"><h1 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;letter-spacing:var(--awb-custom_typography_7-letter-spacing);--fontSize:70;line-height:1;\">Clients<\/h1><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color1);--awb-margin-bottom-small:8px;--awb-font-size:var(--awb-typography3-font-size);\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:var(--awb-typography3-font-family);font-weight:var(--awb-typography3-font-weight);font-style:var(--awb-typography3-font-style);margin:0;letter-spacing:var(--awb-typography3-letter-spacing);text-transform:var(--awb-typography3-text-transform);font-size:1em;--fontSize:20;line-height:1.2;\">Learn how our clients are gaining value from data and AI.<\/h2><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_3 1_3 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-z-index:2;--awb-padding-left:18px;--awb-padding-right-small:0%;--awb-padding-left-small:0px;--awb-absolute-right:10%;--awb-absolute-bottom:-40px;--awb-container-position:absolute;--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:25%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-margin-bottom-small:0px;--awb-spacing-left-small:0px;\" data-motion-effects=\"[{&quot;type&quot;:&quot;infinite&quot;,&quot;infinite_animation_speed&quot;:&quot;1.0&quot;}]\" 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src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/04\/header-client.webp\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2024\/04\/header-client.webp\" alt class=\"lazyload img-responsive wp-image-105258\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27410%27%20height%3D%27492%27%20viewBox%3D%270%200%20410%20492%27%3E%3Crect%20width%3D%27410%27%20height%3D%27492%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/04\/header-client-200x240.webp 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/04\/header-client-400x480.webp 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/04\/header-client.webp 410w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 410px\" \/><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:80px;--awb-padding-left:80px;--awb-padding-right-medium:5%;--awb-padding-left-medium:5%;--awb-padding-top-small:40px;--awb-padding-right-small:5%;--awb-padding-bottom-small:40px;--awb-padding-left-small:5%;--awb-margin-bottom:80px;--awb-margin-bottom-small:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-post-cards fusion-post-cards-1 fusion-grid-archive fusion-grid-columns-3\" style=\"--awb-column-spacing:20px;--awb-dots-align:center;--awb-columns:3;--awb-filters-color:var(--awb-color2);--awb-filters-hover-color:var(--awb-color4);--awb-filters-active-color:var(--awb-color4);--awb-active-filter-border-size:2px;--awb-active-filter-border-color:var(--awb-color4);--awb-filters-border-bottom:0px;--awb-filters-border-top:0px;--awb-filters-border-left:0px;--awb-filters-border-right:0px;--awb-filters-height:36px;--awb-filters-alignment:center;--awb-row-spacing:20px;--awb-load-more-btn-color:var(--awb-color1);--awb-load-more-btn-bg-color:var(--awb-color4);--awb-filters-border-left-style:solid;--awb-filters-border-right-style:solid;--awb-columns-medium:50%;--awb-columns-small:100%;--awb-filters-alignment-medium:flex-start;--awb-filters-alignment-small:flex-start;\" data-post-type-label=\"cases\"><div><ul class=\"fusion-filters\" role=\"menu\" aria-label=\"Post Filters\"><li role=\"presentation\" class=\"fusion-filter fusion-filter-all fusion-active\"><a href=\"#\" data-filter=\"*\" role=\"menuitem\">All<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".automotive\" role=\"menuitem\">Automotive<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".fmcg\" role=\"menuitem\">CPG<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".data-consulting\" role=\"menuitem\">Data &amp; AI Consulting<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".data-marketing\" role=\"menuitem\">Data Marketing<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".digital-marketing\" role=\"menuitem\">Digital Marketing<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".electronics\" role=\"menuitem\">Electronics<\/a><\/li><li role=\"presentation\" class=\"fusion-filter 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role=\"menuitem\">Marketplaces<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".ngo\" role=\"menuitem\">Public Sector &amp; Non Profit<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".real-estate\" role=\"menuitem\">Real Estate<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".retail\" role=\"menuitem\">Retail<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".services\" role=\"menuitem\">Services<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".telecommunications\" role=\"menuitem\">Telecommunications<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".tourism\" role=\"menuitem\">Tourism - Travel - Transportation<\/a><\/li><\/ul><\/div><ul class=\"fusion-grid fusion-grid-3 fusion-flex-align-items-stretch fusion-grid-posts-cards fusion-grid-container-infinite fusion-grid-container-load-more\" data-pages=\"12\"><li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion-flex-column fusion-column-inner-bg-wrapper card-hover post-card fusion-grid-column fusion-post-cards-grid-column retail food\" style=\"--awb-overflow:hidden;--awb-inner-bg-color:rgba(203,203,203,0.17);--awb-inner-bg-color-hover:rgba(203,203,203,0.17);--awb-inner-bg-blend:overlay;--awb-inner-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-border-radius:8px 8px 8px 8px;--awb-inner-bg-border-radius:8px 8px 8px 8px;--awb-inner-bg-overflow:hidden;--awb-transform:scaleX(0.98) scaleY(0.98);--awb-transform-hover:scaleX(1) scaleY(1);--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-flex-grow-small:;--awb-flex-shrink-small:;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><span class=\"fusion-column-inner-bg hover-type-none\"><a class=\"fusion-column-anchor\" href=\"https:\/\/www.artefact.com\/de\/cases\/carrefourhow-agentic-ai-accelerates-store-openings\/\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;CARREFOUR&lt;\/span&gt;How agentic AI accelerates store openings\"><span class=\"fusion-column-inner-bg-image\"><\/span><\/a><\/span><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-0 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-stretch\" style=\"--awb-bg-color:var(--awb-color1);--awb-bg-color-hover:var(--awb-color1);--awb-bg-position:center center;--awb-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-aspect-ratio:16 \/ 9;--awb-margin-bottom:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none has-aspect-ratio\"><img decoding=\"async\" width=\"941\" height=\"585\" alt=\"&lt;span class=&quot;highlight&quot;&gt;CARREFOUR&lt;\/span&gt;How agentic AI accelerates store openings\" title=\"Client case &#8211; carrefour agentic ai\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/06\/client-case-carrefour.jpg\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/06\/client-case-carrefour.jpg\" class=\"lazyload img-responsive wp-image-1245523 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27941%27%20height%3D%27585%27%20viewBox%3D%270%200%20941%20585%27%3E%3Crect%20width%3D%27941%27%20height%3D%27585%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/06\/client-case-carrefour-200x124.jpg 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/06\/client-case-carrefour-400x249.jpg 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/06\/client-case-carrefour-600x373.jpg 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/06\/client-case-carrefour-800x497.jpg 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/06\/client-case-carrefour.jpg 941w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 941px\" \/><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-1 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-paragraph avada-grid-h3\" style=\"--awb-margin-bottom:10px;--awb-margin-bottom-small:8px;\"><p class=\"fusion-title-heading title-heading-left title-heading-tag fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:16;line-height:var(--awb-custom_typography_2-line-height);\"><span class=\"highlight\">CARREFOUR<\/span>How agentic AI accelerates store openings<\/p><\/div><div class=\"fusion-content-tb fusion-content-tb-1\" style=\"--awb-text-color:var(--awb-color2);--awb-margin-bottom:0px;--awb-text-transform:none;\"><p>Carrefour is taking its digital transformation to the next level with Copilot Expansion. Developed alongside Artefact, this conversational AI agent slashes store opening market research time from months to just two minutes, boosting revenue prediction accuracy by 15 points. Discover the 4 key lessons from this real-world deployment of Agentic AI in retail.<\/p><\/div><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;flex-grow:1;width:100%;\"><\/div><div ><a class=\"fusion-button button-flat button-medium button-custom fusion-button-default button-1 fusion-button-default-span fusion-button-default-type fusion-has-button-gradient\" style=\"--awb-margin-bottom:20px;--awb-margin-left:20px;--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color6);--button_gradient_angle:180deg;--button_gradient_top_color:var(--awb-color4);--button_gradient_bottom_color:var(--awb-color4);--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color4);--button_gradient_hover:radial-gradient(circle at left top,var(--awb-color8) 0%,var(--awb-color4) 100%);\" target=\"_self\" title=\"&lt;span class=&quot;highlight&quot;&gt;CARREFOUR&lt;\/span&gt;How agentic AI accelerates store openings\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;CARREFOUR&lt;\/span&gt;How agentic AI accelerates store openings\" href=\"https:\/\/www.artefact.com\/de\/cases\/carrefourhow-agentic-ai-accelerates-store-openings\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Read more<\/span><\/a><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-2 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-padding-right:10px;--awb-padding-left:10px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color4);border-color:var(--awb-color4);border-top-width:1px;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-3 fusion_builder_column_inner_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-right:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-sharing-box fusion-sharing-box-1\" style=\"background-color:var(--awb-color6);padding:0;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-separator-border-color:#cccccc;--awb-separator-border-sizes:0px;--awb-layout:row;--awb-alignment-small:center;--awb-stacked-align-small:center;\" data-title=\"&lt;span class=&quot;highlight&quot;&gt;CARREFOUR&lt;\/span&gt;How agentic AI accelerates store openings\" data-description=\"The Carrefour Group currently has more than 50 AI applications in production, across areas including assortment, pricing, promotions, the supply chain and customer recommendations.\r\n\r\nToday, the Group is taking a new step in its AI transformation by deploying Copilot Expansion, a conversational AI agent capable of accelerating store opening decisions. By reducing the timeframe required\" data-link=\"https:\/\/www.artefact.com\/de\/cases\/carrefourhow-agentic-ai-accelerates-store-openings\/\"><div class=\"fusion-social-networks sharingbox-shortcode-icon-wrapper sharingbox-shortcode-icon-wrapper-1\"><span><a href=\"https:\/\/x.com\/intent\/post?text=%3Cspan%20class%3D%22highlight%22%3ECARREFOUR%3C%2Fspan%3EHow%20agentic%20AI%20accelerates%20store%20openings&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Fcarrefourhow-agentic-ai-accelerates-store-openings%2F\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"X\" aria-label=\"X\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Fcarrefourhow-agentic-ai-accelerates-store-openings%2F&amp;title=%3Cspan%20class%3D%22highlight%22%3ECARREFOUR%3C%2Fspan%3EHow%20agentic%20AI%20accelerates%20store%20openings&amp;summary=The%20Carrefour%20Group%20currently%20has%20more%20than%2050%20AI%20applications%20in%20production%2C%20across%20areas%20including%20assortment%2C%20pricing%2C%20promotions%2C%20the%20supply%20chain%20and%20customer%20recommendations.%0D%0A%0D%0AToday%2C%20the%20Group%20is%20taking%20a%20new%20step%20in%20its%20AI%20transformation%20by%20deploying%20Copilot%20Expansion%2C%20a%20conversational%20AI%20agent%20capable%20of%20accelerating%20store%20opening%20decisions.%20By%20reducing%20the%20timeframe%20required\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"LinkedIn\" aria-label=\"LinkedIn\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-linkedin awb-icon-linkedin\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/li>\n<li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion-flex-column fusion-column-inner-bg-wrapper card-hover post-card fusion-grid-column fusion-post-cards-grid-column industrial-energy-utilities\" style=\"--awb-overflow:hidden;--awb-inner-bg-color:rgba(203,203,203,0.17);--awb-inner-bg-color-hover:rgba(203,203,203,0.17);--awb-inner-bg-blend:overlay;--awb-inner-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-border-radius:8px 8px 8px 8px;--awb-inner-bg-border-radius:8px 8px 8px 8px;--awb-inner-bg-overflow:hidden;--awb-transform:scaleX(0.98) scaleY(0.98);--awb-transform-hover:scaleX(1) scaleY(1);--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-flex-grow-small:;--awb-flex-shrink-small:;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><span class=\"fusion-column-inner-bg hover-type-none\"><a class=\"fusion-column-anchor\" href=\"https:\/\/www.artefact.com\/de\/cases\/nexans-a-2028-global-data-and-ai-strategy-roadmap-built-on-databricks-data-foundations-and-governance\/\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;NEXANS&lt;\/span&gt; A 2028 global data and AI strategy roadmap built on Databricks data foundations and governance\"><span class=\"fusion-column-inner-bg-image\"><\/span><\/a><\/span><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-4 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-stretch\" style=\"--awb-bg-color:var(--awb-color1);--awb-bg-color-hover:var(--awb-color1);--awb-bg-position:center center;--awb-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-aspect-ratio:16 \/ 9;--awb-margin-bottom:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none has-aspect-ratio\"><img decoding=\"async\" width=\"900\" height=\"555\" alt=\"&lt;span class=&quot;highlight&quot;&gt;NEXANS&lt;\/span&gt; A 2028 global data and AI strategy roadmap built on Databricks data foundations and governance\" title=\"NEXANS Client case &#8211; A 2028 global data and AI strategy roadmap built on Databricks data foundations and governance\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/02\/NEXANS-Client-case-A-2028-global-data-and-AI-strategy-roadmap-built-on-Databricks-data-foundations-and-governance.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/02\/NEXANS-Client-case-A-2028-global-data-and-AI-strategy-roadmap-built-on-Databricks-data-foundations-and-governance.png\" class=\"lazyload img-responsive wp-image-1088250 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27900%27%20height%3D%27555%27%20viewBox%3D%270%200%20900%20555%27%3E%3Crect%20width%3D%27900%27%20height%3D%27555%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/02\/NEXANS-Client-case-A-2028-global-data-and-AI-strategy-roadmap-built-on-Databricks-data-foundations-and-governance-200x123.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/02\/NEXANS-Client-case-A-2028-global-data-and-AI-strategy-roadmap-built-on-Databricks-data-foundations-and-governance-400x247.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/02\/NEXANS-Client-case-A-2028-global-data-and-AI-strategy-roadmap-built-on-Databricks-data-foundations-and-governance-600x370.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/02\/NEXANS-Client-case-A-2028-global-data-and-AI-strategy-roadmap-built-on-Databricks-data-foundations-and-governance-800x493.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/02\/NEXANS-Client-case-A-2028-global-data-and-AI-strategy-roadmap-built-on-Databricks-data-foundations-and-governance.png 900w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 900px\" \/><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-5 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-paragraph avada-grid-h3\" style=\"--awb-margin-bottom:10px;--awb-margin-bottom-small:8px;\"><p class=\"fusion-title-heading title-heading-left title-heading-tag fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:16;line-height:var(--awb-custom_typography_2-line-height);\"><span class=\"highlight\">NEXANS<\/span> A 2028 global data and AI strategy roadmap built on Databricks data foundations and governance<\/p><\/div><div class=\"fusion-content-tb fusion-content-tb-2\" style=\"--awb-text-color:var(--awb-color2);--awb-margin-bottom:0px;--awb-text-transform:none;\"><p>As part of its long-term business transformation, Nexans first launched the SHIFT program to improve performance across its activities. Building on this foundation, the Group initiated SHIFT AI to leverage data and artificial intelligence as core business performance drivers. To define its global AI strategy and industrialize data at scale, Nexans partnered with Artefact and Databricks to design a 2028 AI vision, establish a unified data platform, and deploy strong data governance.<\/p><\/div><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;flex-grow:1;width:100%;\"><\/div><div ><a class=\"fusion-button button-flat button-medium button-custom fusion-button-default button-2 fusion-button-default-span fusion-button-default-type fusion-has-button-gradient\" style=\"--awb-margin-bottom:20px;--awb-margin-left:20px;--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color6);--button_gradient_angle:180deg;--button_gradient_top_color:var(--awb-color4);--button_gradient_bottom_color:var(--awb-color4);--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color4);--button_gradient_hover:radial-gradient(circle at left top,var(--awb-color8) 0%,var(--awb-color4) 100%);\" target=\"_self\" title=\"&lt;span class=&quot;highlight&quot;&gt;NEXANS&lt;\/span&gt; A 2028 global data and AI strategy roadmap built on Databricks data foundations and governance\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;NEXANS&lt;\/span&gt; A 2028 global data and AI strategy roadmap built on Databricks data foundations and governance\" href=\"https:\/\/www.artefact.com\/de\/cases\/nexans-a-2028-global-data-and-ai-strategy-roadmap-built-on-databricks-data-foundations-and-governance\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Read more<\/span><\/a><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-6 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-padding-right:10px;--awb-padding-left:10px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color4);border-color:var(--awb-color4);border-top-width:1px;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-7 fusion_builder_column_inner_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-right:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-sharing-box fusion-sharing-box-2\" style=\"background-color:var(--awb-color6);padding:0;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-separator-border-color:#cccccc;--awb-separator-border-sizes:0px;--awb-layout:row;--awb-alignment-small:center;--awb-stacked-align-small:center;\" data-title=\"&lt;span class=&quot;highlight&quot;&gt;NEXANS&lt;\/span&gt; A 2028 global data and AI strategy roadmap built on Databricks data foundations and governance\" data-description=\"Nexans is a global leader in electrification, connecting the places where energy is generated with the places where it is consumed. With more than 28,000 employees across 40 countries, the Group provides cable systems and complete solutions that support energy transition and sustainable electrification.\r\n\r\nAs\" data-link=\"https:\/\/www.artefact.com\/de\/cases\/nexans-a-2028-global-data-and-ai-strategy-roadmap-built-on-databricks-data-foundations-and-governance\/\"><div class=\"fusion-social-networks sharingbox-shortcode-icon-wrapper sharingbox-shortcode-icon-wrapper-2\"><span><a href=\"https:\/\/x.com\/intent\/post?text=%3Cspan%20class%3D%22highlight%22%3ENEXANS%3C%2Fspan%3E%20A%202028%20global%20data%20and%20AI%20strategy%20roadmap%20built%20on%20Databricks%20data%20foundations%20and%20governance&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Fnexans-a-2028-global-data-and-ai-strategy-roadmap-built-on-databricks-data-foundations-and-governance%2F\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"X\" aria-label=\"X\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Fnexans-a-2028-global-data-and-ai-strategy-roadmap-built-on-databricks-data-foundations-and-governance%2F&amp;title=%3Cspan%20class%3D%22highlight%22%3ENEXANS%3C%2Fspan%3E%20A%202028%20global%20data%20and%20AI%20strategy%20roadmap%20built%20on%20Databricks%20data%20foundations%20and%20governance&amp;summary=Nexans%20is%20a%20global%20leader%20in%20electrification%2C%20connecting%20the%20places%20where%20energy%20is%20generated%20with%20the%20places%20where%20it%20is%20consumed.%20With%20more%20than%2028%2C000%20employees%20across%2040%20countries%2C%20the%20Group%20provides%20cable%20systems%20and%20complete%20solutions%20that%20support%20energy%20transition%20and%20sustainable%20electrification.%0D%0A%0D%0AAs\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"LinkedIn\" aria-label=\"LinkedIn\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-linkedin awb-icon-linkedin\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/li>\n<li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion-flex-column fusion-column-inner-bg-wrapper card-hover post-card fusion-grid-column fusion-post-cards-grid-column retail\" style=\"--awb-overflow:hidden;--awb-inner-bg-color:rgba(203,203,203,0.17);--awb-inner-bg-color-hover:rgba(203,203,203,0.17);--awb-inner-bg-blend:overlay;--awb-inner-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-border-radius:8px 8px 8px 8px;--awb-inner-bg-border-radius:8px 8px 8px 8px;--awb-inner-bg-overflow:hidden;--awb-transform:scaleX(0.98) scaleY(0.98);--awb-transform-hover:scaleX(1) scaleY(1);--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-flex-grow-small:;--awb-flex-shrink-small:;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><span class=\"fusion-column-inner-bg hover-type-none\"><a class=\"fusion-column-anchor\" href=\"https:\/\/www.artefact.com\/de\/cases\/fdj-united-scaling-a-data-product-operating-model\/\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;FDJ United&lt;\/span&gt; Scaling a Data Product Operating Model\"><span class=\"fusion-column-inner-bg-image\"><\/span><\/a><\/span><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-8 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-stretch\" style=\"--awb-bg-color:var(--awb-color1);--awb-bg-color-hover:var(--awb-color1);--awb-bg-position:center center;--awb-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-aspect-ratio:16 \/ 9;--awb-margin-bottom:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-4 hover-type-none has-aspect-ratio\"><img decoding=\"async\" width=\"900\" height=\"555\" alt=\"&lt;span class=&quot;highlight&quot;&gt;FDJ United&lt;\/span&gt; Scaling a Data Product Operating Model\" title=\"FDJ United &#8211; Scaling a Data Product Operating Model\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/CC-FDJ-United-1.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/CC-FDJ-United-1.png\" class=\"lazyload img-responsive wp-image-1069111 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27900%27%20height%3D%27555%27%20viewBox%3D%270%200%20900%20555%27%3E%3Crect%20width%3D%27900%27%20height%3D%27555%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/CC-FDJ-United-1-200x123.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/CC-FDJ-United-1-400x247.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/CC-FDJ-United-1-600x370.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/CC-FDJ-United-1-800x493.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/CC-FDJ-United-1.png 900w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 900px\" \/><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-9 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-paragraph avada-grid-h3\" style=\"--awb-margin-bottom:10px;--awb-margin-bottom-small:8px;\"><p class=\"fusion-title-heading title-heading-left title-heading-tag fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:16;line-height:var(--awb-custom_typography_2-line-height);\"><span class=\"highlight\">FDJ United<\/span> Scaling a Data Product Operating Model<\/p><\/div><div class=\"fusion-content-tb fusion-content-tb-3\" style=\"--awb-text-color:var(--awb-color2);--awb-margin-bottom:0px;--awb-text-transform:none;\"><p>La Fran\u00e7aise des Jeux (FDJ) was publicly listed at the end of 2019. The former French monopoly then became an international group open to competition. By 2025, the Group had become a leading player in the gaming industry, offering sports betting, lotteries, poker, online gaming, and more. With \u20ac3.8 billion in revenue and operations in 13 countries, FDJ United employs over 5,000 employees. The transformation required a complete overhaul of its data and AI organization. Artefact supported FDJ United in this journey.<\/p><\/div><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;flex-grow:1;width:100%;\"><\/div><div ><a class=\"fusion-button button-flat button-medium button-custom fusion-button-default button-3 fusion-button-default-span fusion-button-default-type fusion-has-button-gradient\" style=\"--awb-margin-bottom:20px;--awb-margin-left:20px;--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color6);--button_gradient_angle:180deg;--button_gradient_top_color:var(--awb-color4);--button_gradient_bottom_color:var(--awb-color4);--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color4);--button_gradient_hover:radial-gradient(circle at left top,var(--awb-color8) 0%,var(--awb-color4) 100%);\" target=\"_self\" title=\"&lt;span class=&quot;highlight&quot;&gt;FDJ United&lt;\/span&gt; Scaling a Data Product Operating Model\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;FDJ United&lt;\/span&gt; Scaling a Data Product Operating Model\" href=\"https:\/\/www.artefact.com\/de\/cases\/fdj-united-scaling-a-data-product-operating-model\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Read more<\/span><\/a><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-10 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-padding-right:10px;--awb-padding-left:10px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color4);border-color:var(--awb-color4);border-top-width:1px;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-11 fusion_builder_column_inner_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-right:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-sharing-box fusion-sharing-box-3\" style=\"background-color:var(--awb-color6);padding:0;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-separator-border-color:#cccccc;--awb-separator-border-sizes:0px;--awb-layout:row;--awb-alignment-small:center;--awb-stacked-align-small:center;\" data-title=\"&lt;span class=&quot;highlight&quot;&gt;FDJ United&lt;\/span&gt; Scaling a Data Product Operating Model\" data-description=\"&nbsp;\r\n\r\nHow can a product operating model be built and scaled across multiple data functions to accelerate the deployment of governed data and analytics products?\r\n\r\nLa Fran\u00e7aise des Jeux (FDJ) was publicly listed at the end of 2019. The former French monopoly then became an international\" data-link=\"https:\/\/www.artefact.com\/de\/cases\/fdj-united-scaling-a-data-product-operating-model\/\"><div class=\"fusion-social-networks sharingbox-shortcode-icon-wrapper sharingbox-shortcode-icon-wrapper-3\"><span><a href=\"https:\/\/x.com\/intent\/post?text=%3Cspan%20class%3D%22highlight%22%3EFDJ%20United%3C%2Fspan%3E%20Scaling%20a%20Data%20Product%20Operating%20Model&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Ffdj-united-scaling-a-data-product-operating-model%2F\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"X\" aria-label=\"X\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Ffdj-united-scaling-a-data-product-operating-model%2F&amp;title=%3Cspan%20class%3D%22highlight%22%3EFDJ%20United%3C%2Fspan%3E%20Scaling%20a%20Data%20Product%20Operating%20Model&amp;summary=%26nbsp%3B%0D%0A%0D%0AHow%20can%20a%20product%20operating%20model%20be%20built%20and%20scaled%20across%20multiple%20data%20functions%20to%20accelerate%20the%20deployment%20of%20governed%20data%20and%20analytics%20products%3F%0D%0A%0D%0ALa%20Fran%C3%A7aise%20des%20Jeux%20%28FDJ%29%20was%20publicly%20listed%20at%20the%20end%20of%202019.%20The%20former%20French%20monopoly%20then%20became%20an%20international\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"LinkedIn\" aria-label=\"LinkedIn\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-linkedin awb-icon-linkedin\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/li>\n<li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion-flex-column fusion-column-inner-bg-wrapper card-hover post-card fusion-grid-column fusion-post-cards-grid-column tourism\" style=\"--awb-overflow:hidden;--awb-inner-bg-color:rgba(203,203,203,0.17);--awb-inner-bg-color-hover:rgba(203,203,203,0.17);--awb-inner-bg-blend:overlay;--awb-inner-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-border-radius:8px 8px 8px 8px;--awb-inner-bg-border-radius:8px 8px 8px 8px;--awb-inner-bg-overflow:hidden;--awb-transform:scaleX(0.98) scaleY(0.98);--awb-transform-hover:scaleX(1) scaleY(1);--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-flex-grow-small:;--awb-flex-shrink-small:;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><span class=\"fusion-column-inner-bg hover-type-none\"><a class=\"fusion-column-anchor\" href=\"https:\/\/www.artefact.com\/de\/cases\/groupe-barriere-launching-the-first-tailor-made-generative-agents-kicking-off-groupe-barrieres-ai-roadmap\/\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;GROUPE BARRI\u00c8RE&lt;\/span&gt; Launching the first tailor-made generative agents: Kicking off Groupe Barri\u00e8re\u2019s AI roadmap\"><span class=\"fusion-column-inner-bg-image\"><\/span><\/a><\/span><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-12 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-stretch\" style=\"--awb-bg-color:var(--awb-color1);--awb-bg-color-hover:var(--awb-color1);--awb-bg-position:center center;--awb-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-aspect-ratio:16 \/ 9;--awb-margin-bottom:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-5 hover-type-none has-aspect-ratio\"><img decoding=\"async\" width=\"900\" height=\"555\" alt=\"&lt;span class=&quot;highlight&quot;&gt;GROUPE BARRI\u00c8RE&lt;\/span&gt; Launching the first tailor-made generative agents: Kicking off Groupe Barri\u00e8re\u2019s AI roadmap\" title=\"Cas client &#8211; Groupe Barri\u00e8re\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Cas-client-Groupe-Barriere.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Cas-client-Groupe-Barriere.png\" class=\"lazyload img-responsive wp-image-1065140 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27900%27%20height%3D%27555%27%20viewBox%3D%270%200%20900%20555%27%3E%3Crect%20width%3D%27900%27%20height%3D%27555%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Cas-client-Groupe-Barriere-200x123.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Cas-client-Groupe-Barriere-400x247.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Cas-client-Groupe-Barriere-600x370.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Cas-client-Groupe-Barriere-800x493.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Cas-client-Groupe-Barriere.png 900w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 900px\" \/><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-13 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-text fusion-title-size-paragraph avada-grid-h3\" style=\"--awb-margin-bottom:10px;--awb-margin-bottom-small:8px;\"><p class=\"fusion-title-heading title-heading-left title-heading-tag fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:16;line-height:var(--awb-custom_typography_2-line-height);\"><span class=\"highlight\">GROUPE BARRI\u00c8RE<\/span> Launching the first tailor-made generative agents: Kicking off Groupe Barri\u00e8re\u2019s AI roadmap<\/p><\/div><div class=\"fusion-content-tb fusion-content-tb-4\" style=\"--awb-text-color:var(--awb-color2);--awb-margin-bottom:0px;--awb-text-transform:none;\"><p>In collaboration with Artefact, Groupe Barri\u00e8re has developed a generative AI platform with three main agents. Each addresses specific business challenges. They are being rolled out gradually in a test-and-learn mode.<\/p><\/div><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;flex-grow:1;width:100%;\"><\/div><div ><a class=\"fusion-button button-flat button-medium button-custom fusion-button-default button-4 fusion-button-default-span fusion-button-default-type fusion-has-button-gradient\" style=\"--awb-margin-bottom:20px;--awb-margin-left:20px;--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color6);--button_gradient_angle:180deg;--button_gradient_top_color:var(--awb-color4);--button_gradient_bottom_color:var(--awb-color4);--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color4);--button_gradient_hover:radial-gradient(circle at left top,var(--awb-color8) 0%,var(--awb-color4) 100%);\" target=\"_self\" title=\"&lt;span class=&quot;highlight&quot;&gt;GROUPE BARRI\u00c8RE&lt;\/span&gt; Launching the first tailor-made generative agents: Kicking off Groupe Barri\u00e8re\u2019s AI roadmap\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;GROUPE BARRI\u00c8RE&lt;\/span&gt; Launching the first tailor-made generative agents: Kicking off Groupe Barri\u00e8re\u2019s AI roadmap\" href=\"https:\/\/www.artefact.com\/de\/cases\/groupe-barriere-launching-the-first-tailor-made-generative-agents-kicking-off-groupe-barrieres-ai-roadmap\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Read more<\/span><\/a><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-14 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-padding-right:10px;--awb-padding-left:10px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color4);border-color:var(--awb-color4);border-top-width:1px;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-15 fusion_builder_column_inner_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-right:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-sharing-box fusion-sharing-box-4\" style=\"background-color:var(--awb-color6);padding:0;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-separator-border-color:#cccccc;--awb-separator-border-sizes:0px;--awb-layout:row;--awb-alignment-small:center;--awb-stacked-align-small:center;\" data-title=\"&lt;span class=&quot;highlight&quot;&gt;GROUPE BARRI\u00c8RE&lt;\/span&gt; Launching the first tailor-made generative agents: Kicking off Groupe Barri\u00e8re\u2019s AI roadmap\" data-description=\"Watch the conference replay in French:\r\n\r\nJoy and Alexandre Barri\u00e8re took over the reins of the family business from their parents, Diane Barri\u00e8re and Dominique Desseigne, breathing new life into the Barri\u00e8re Group with a fresh approach to innovation. This\" data-link=\"https:\/\/www.artefact.com\/de\/cases\/groupe-barriere-launching-the-first-tailor-made-generative-agents-kicking-off-groupe-barrieres-ai-roadmap\/\"><div class=\"fusion-social-networks sharingbox-shortcode-icon-wrapper sharingbox-shortcode-icon-wrapper-4\"><span><a href=\"https:\/\/x.com\/intent\/post?text=%3Cspan%20class%3D%22highlight%22%3EGROUPE%20BARRI%C3%88RE%3C%2Fspan%3E%20Launching%20the%20first%20tailor-made%20generative%20agents%3A%20Kicking%20off%20Groupe%20Barri%C3%A8re%E2%80%99s%20AI%20roadmap&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Fgroupe-barriere-launching-the-first-tailor-made-generative-agents-kicking-off-groupe-barrieres-ai-roadmap%2F\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"X\" aria-label=\"X\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Fgroupe-barriere-launching-the-first-tailor-made-generative-agents-kicking-off-groupe-barrieres-ai-roadmap%2F&amp;title=%3Cspan%20class%3D%22highlight%22%3EGROUPE%20BARRI%C3%88RE%3C%2Fspan%3E%20Launching%20the%20first%20tailor-made%20generative%20agents%3A%20Kicking%20off%20Groupe%20Barri%C3%A8re%E2%80%99s%20AI%20roadmap&amp;summary=Watch%20the%20conference%20replay%20in%20French%3A%0D%0A%0D%0AJoy%20and%20Alexandre%20Barri%C3%A8re%20took%20over%20the%20reins%20of%20the%20family%20business%20from%20their%20parents%2C%20Diane%20Barri%C3%A8re%20and%20Dominique%20Desseigne%2C%20breathing%20new%20life%20into%20the%20Barri%C3%A8re%20Group%20with%20a%20fresh%20approach%20to%20innovation.%20This\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"LinkedIn\" aria-label=\"LinkedIn\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-linkedin awb-icon-linkedin\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/li>\n<li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion-flex-column fusion-column-inner-bg-wrapper card-hover post-card fusion-grid-column fusion-post-cards-grid-column tourism\" style=\"--awb-overflow:hidden;--awb-inner-bg-color:rgba(203,203,203,0.17);--awb-inner-bg-color-hover:rgba(203,203,203,0.17);--awb-inner-bg-blend:overlay;--awb-inner-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-border-radius:8px 8px 8px 8px;--awb-inner-bg-border-radius:8px 8px 8px 8px;--awb-inner-bg-overflow:hidden;--awb-transform:scaleX(0.98) scaleY(0.98);--awb-transform-hover:scaleX(1) scaleY(1);--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-flex-grow-small:;--awb-flex-shrink-small:;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><span class=\"fusion-column-inner-bg hover-type-none\"><a class=\"fusion-column-anchor\" href=\"https:\/\/www.artefact.com\/de\/cases\/how-vinci-airports-uses-ai-to-optimize-its-operational-commercial-and-financial-performance-with-google-cloud-and-artefact\/\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;VINCI Airports&lt;\/span&gt; How VINCI Airports uses AI to optimize its operational, commercial, and financial performance with Google Cloud and Artefact\"><span class=\"fusion-column-inner-bg-image\"><\/span><\/a><\/span><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-16 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-stretch\" style=\"--awb-bg-color:var(--awb-color1);--awb-bg-color-hover:var(--awb-color1);--awb-bg-position:center center;--awb-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-aspect-ratio:16 \/ 9;--awb-margin-bottom:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-6 hover-type-none has-aspect-ratio\"><img decoding=\"async\" width=\"900\" height=\"555\" alt=\"&lt;span class=&quot;highlight&quot;&gt;VINCI Airports&lt;\/span&gt; How VINCI Airports uses AI to optimize its operational, commercial, and financial performance with Google Cloud and Artefact\" title=\"Client Case VINCI Airports\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Client-Case-VINCI-Airports.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Client-Case-VINCI-Airports.png\" class=\"lazyload img-responsive wp-image-1065138 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27900%27%20height%3D%27555%27%20viewBox%3D%270%200%20900%20555%27%3E%3Crect%20width%3D%27900%27%20height%3D%27555%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Client-Case-VINCI-Airports-200x123.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Client-Case-VINCI-Airports-400x247.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Client-Case-VINCI-Airports-600x370.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Client-Case-VINCI-Airports-800x493.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/01\/Client-Case-VINCI-Airports.png 900w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 900px\" \/><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-17 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-7 fusion-sep-none fusion-title-text fusion-title-size-paragraph avada-grid-h3\" style=\"--awb-margin-bottom:10px;--awb-margin-bottom-small:8px;\"><p class=\"fusion-title-heading title-heading-left title-heading-tag fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:16;line-height:var(--awb-custom_typography_2-line-height);\"><span class=\"highlight\">VINCI Airports<\/span> How VINCI Airports uses AI to optimize its operational, commercial, and financial performance with Google Cloud and Artefact<\/p><\/div><div class=\"fusion-content-tb fusion-content-tb-5\" style=\"--awb-text-color:var(--awb-color2);--awb-margin-bottom:0px;--awb-text-transform:none;\"><p>VINCI Airports manages 70 airports in 14 countries, welcomes 320 million passengers per year, and generates \u20ac4.5 billion in revenue. Faced with increasing operational and environmental constraints, the operator is turning to artificial intelligence to optimize its performance. A look back at a successful transformation with Beno\u00eet Forest, Director of Operations at VINCI Airports.<\/p><\/div><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;flex-grow:1;width:100%;\"><\/div><div ><a class=\"fusion-button button-flat button-medium button-custom fusion-button-default button-5 fusion-button-default-span fusion-button-default-type fusion-has-button-gradient\" style=\"--awb-margin-bottom:20px;--awb-margin-left:20px;--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color6);--button_gradient_angle:180deg;--button_gradient_top_color:var(--awb-color4);--button_gradient_bottom_color:var(--awb-color4);--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color4);--button_gradient_hover:radial-gradient(circle at left top,var(--awb-color8) 0%,var(--awb-color4) 100%);\" target=\"_self\" title=\"&lt;span class=&quot;highlight&quot;&gt;VINCI Airports&lt;\/span&gt; How VINCI Airports uses AI to optimize its operational, commercial, and financial performance with Google Cloud and Artefact\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;VINCI Airports&lt;\/span&gt; How VINCI Airports uses AI to optimize its operational, commercial, and financial performance with Google Cloud and Artefact\" href=\"https:\/\/www.artefact.com\/de\/cases\/how-vinci-airports-uses-ai-to-optimize-its-operational-commercial-and-financial-performance-with-google-cloud-and-artefact\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Read more<\/span><\/a><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-18 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-padding-right:10px;--awb-padding-left:10px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color4);border-color:var(--awb-color4);border-top-width:1px;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-19 fusion_builder_column_inner_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-right:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-sharing-box fusion-sharing-box-5\" style=\"background-color:var(--awb-color6);padding:0;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-separator-border-color:#cccccc;--awb-separator-border-sizes:0px;--awb-layout:row;--awb-alignment-small:center;--awb-stacked-align-small:center;\" data-title=\"&lt;span class=&quot;highlight&quot;&gt;VINCI Airports&lt;\/span&gt; How VINCI Airports uses AI to optimize its operational, commercial, and financial performance with Google Cloud and Artefact\" data-description=\"VINCI Airports manages 70 airports in 14 countries, welcomes 320 million passengers per year, and generates \u20ac4.5 billion in revenue. Faced with increasing operational and environmental constraints, the operator is turning to artificial intelligence to optimize its performance. A look back at a successful transformation with Beno\u00eet Forest, Director of Operations at VINCI Airports.\r\n\r\nWho\" data-link=\"https:\/\/www.artefact.com\/de\/cases\/how-vinci-airports-uses-ai-to-optimize-its-operational-commercial-and-financial-performance-with-google-cloud-and-artefact\/\"><div class=\"fusion-social-networks sharingbox-shortcode-icon-wrapper sharingbox-shortcode-icon-wrapper-5\"><span><a href=\"https:\/\/x.com\/intent\/post?text=%3Cspan%20class%3D%22highlight%22%3EVINCI%20Airports%3C%2Fspan%3E%20How%20VINCI%20Airports%20uses%20AI%20to%20optimize%20its%20operational%2C%20commercial%2C%20and%20financial%20performance%20with%20Google%20Cloud%20and%20Artefact&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Fhow-vinci-airports-uses-ai-to-optimize-its-operational-commercial-and-financial-performance-with-google-cloud-and-artefact%2F\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"X\" aria-label=\"X\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Fhow-vinci-airports-uses-ai-to-optimize-its-operational-commercial-and-financial-performance-with-google-cloud-and-artefact%2F&amp;title=%3Cspan%20class%3D%22highlight%22%3EVINCI%20Airports%3C%2Fspan%3E%20How%20VINCI%20Airports%20uses%20AI%20to%20optimize%20its%20operational%2C%20commercial%2C%20and%20financial%20performance%20with%20Google%20Cloud%20and%20Artefact&amp;summary=VINCI%20Airports%20manages%2070%20airports%20in%2014%20countries%2C%20welcomes%20320%20million%20passengers%20per%20year%2C%20and%20generates%20%E2%82%AC4.5%20billion%20in%20revenue.%20Faced%20with%20increasing%20operational%20and%20environmental%20constraints%2C%20the%20operator%20is%20turning%20to%20artificial%20intelligence%20to%20optimize%20its%20performance.%20A%20look%20back%20at%20a%20successful%20transformation%20with%20Beno%C3%AEt%20Forest%2C%20Director%20of%20Operations%20at%20VINCI%20Airports.%0D%0A%0D%0AWho\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"LinkedIn\" aria-label=\"LinkedIn\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-linkedin awb-icon-linkedin\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/li>\n<li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion-flex-column fusion-column-inner-bg-wrapper card-hover post-card fusion-grid-column fusion-post-cards-grid-column\" style=\"--awb-overflow:hidden;--awb-inner-bg-color:rgba(203,203,203,0.17);--awb-inner-bg-color-hover:rgba(203,203,203,0.17);--awb-inner-bg-blend:overlay;--awb-inner-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-border-radius:8px 8px 8px 8px;--awb-inner-bg-border-radius:8px 8px 8px 8px;--awb-inner-bg-overflow:hidden;--awb-transform:scaleX(0.98) scaleY(0.98);--awb-transform-hover:scaleX(1) scaleY(1);--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-flex-grow-small:;--awb-flex-shrink-small:;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><span class=\"fusion-column-inner-bg hover-type-none\"><a class=\"fusion-column-anchor\" href=\"https:\/\/www.artefact.com\/de\/cases\/respond-faster-decide-better-the-impact-of-ai-at-burger-king-with-artefact\/\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;BURGER KING&lt;\/span&gt; Respond Faster, Decide Better: The Impact of AI at Burger King with Artefact\"><span class=\"fusion-column-inner-bg-image\"><\/span><\/a><\/span><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-20 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-stretch\" style=\"--awb-bg-color:var(--awb-color1);--awb-bg-color-hover:var(--awb-color1);--awb-bg-position:center center;--awb-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-aspect-ratio:16 \/ 9;--awb-margin-bottom:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-7 hover-type-none has-aspect-ratio\"><img decoding=\"async\" width=\"900\" height=\"555\" alt=\"&lt;span class=&quot;highlight&quot;&gt;BURGER KING&lt;\/span&gt; Respond Faster, Decide Better: The Impact of AI at Burger King with Artefact\" title=\"burger king client case\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/11\/burger-king-client-case.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/11\/burger-king-client-case.png\" class=\"lazyload img-responsive wp-image-1059216 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27900%27%20height%3D%27555%27%20viewBox%3D%270%200%20900%20555%27%3E%3Crect%20width%3D%27900%27%20height%3D%27555%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/11\/burger-king-client-case-200x123.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/11\/burger-king-client-case-400x247.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/11\/burger-king-client-case-600x370.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/11\/burger-king-client-case-800x493.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/11\/burger-king-client-case.png 900w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 900px\" \/><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-21 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-8 fusion-sep-none fusion-title-text fusion-title-size-paragraph avada-grid-h3\" style=\"--awb-margin-bottom:10px;--awb-margin-bottom-small:8px;\"><p class=\"fusion-title-heading title-heading-left title-heading-tag fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:16;line-height:var(--awb-custom_typography_2-line-height);\"><span class=\"highlight\">BURGER KING<\/span> Respond Faster, Decide Better: The Impact of AI at Burger King with Artefact<\/p><\/div><div class=\"fusion-content-tb fusion-content-tb-6\" style=\"--awb-text-color:var(--awb-color2);--awb-margin-bottom:0px;--awb-text-transform:none;\"><p>With nearly 600 restaurants, \u20ac2 billion in revenue, and 30,000 employees, Burger King is the second-largest fast-food chain in France. The brand is supported by 175 franchisees and backed by Groupe Bertrand, the leading French franchising catering group.<\/p><\/div><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;flex-grow:1;width:100%;\"><\/div><div ><a class=\"fusion-button button-flat button-medium button-custom fusion-button-default button-6 fusion-button-default-span fusion-button-default-type fusion-has-button-gradient\" style=\"--awb-margin-bottom:20px;--awb-margin-left:20px;--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color6);--button_gradient_angle:180deg;--button_gradient_top_color:var(--awb-color4);--button_gradient_bottom_color:var(--awb-color4);--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color4);--button_gradient_hover:radial-gradient(circle at left top,var(--awb-color8) 0%,var(--awb-color4) 100%);\" target=\"_self\" title=\"&lt;span class=&quot;highlight&quot;&gt;BURGER KING&lt;\/span&gt; Respond Faster, Decide Better: The Impact of AI at Burger King with Artefact\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;BURGER KING&lt;\/span&gt; Respond Faster, Decide Better: The Impact of AI at Burger King with Artefact\" href=\"https:\/\/www.artefact.com\/de\/cases\/respond-faster-decide-better-the-impact-of-ai-at-burger-king-with-artefact\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Read more<\/span><\/a><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-22 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-padding-right:10px;--awb-padding-left:10px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color4);border-color:var(--awb-color4);border-top-width:1px;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-23 fusion_builder_column_inner_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-right:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-sharing-box fusion-sharing-box-6\" style=\"background-color:var(--awb-color6);padding:0;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-separator-border-color:#cccccc;--awb-separator-border-sizes:0px;--awb-layout:row;--awb-alignment-small:center;--awb-stacked-align-small:center;\" data-title=\"&lt;span class=&quot;highlight&quot;&gt;BURGER KING&lt;\/span&gt; Respond Faster, Decide Better: The Impact of AI at Burger King with Artefact\" data-description=\"How Artefact is supporting the Burger King brand in deploying REBEKA, a conversational solution to accelerate data access for business teams.\r\n\r\nWatch the Burger King x Artefact conference:\r\n\r\nWith nearly 600 restaurants, 2 billion euros in revenue, and 30,000 employees, Burger King is the second-largest fast-food\" data-link=\"https:\/\/www.artefact.com\/de\/cases\/respond-faster-decide-better-the-impact-of-ai-at-burger-king-with-artefact\/\"><div class=\"fusion-social-networks sharingbox-shortcode-icon-wrapper sharingbox-shortcode-icon-wrapper-6\"><span><a href=\"https:\/\/x.com\/intent\/post?text=%3Cspan%20class%3D%22highlight%22%3EBURGER%20KING%3C%2Fspan%3E%20Respond%20Faster%2C%20Decide%20Better%3A%20The%20Impact%20of%20AI%20at%20Burger%20King%20with%20Artefact&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Frespond-faster-decide-better-the-impact-of-ai-at-burger-king-with-artefact%2F\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"X\" aria-label=\"X\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Frespond-faster-decide-better-the-impact-of-ai-at-burger-king-with-artefact%2F&amp;title=%3Cspan%20class%3D%22highlight%22%3EBURGER%20KING%3C%2Fspan%3E%20Respond%20Faster%2C%20Decide%20Better%3A%20The%20Impact%20of%20AI%20at%20Burger%20King%20with%20Artefact&amp;summary=How%20Artefact%20is%20supporting%20the%20Burger%20King%20brand%20in%20deploying%20REBEKA%2C%20a%20conversational%20solution%20to%20accelerate%20data%20access%20for%20business%20teams.%0D%0A%0D%0AWatch%20the%20Burger%20King%20x%20Artefact%20conference%3A%0D%0A%0D%0AWith%20nearly%20600%20restaurants%2C%202%20billion%20euros%20in%20revenue%2C%20and%2030%2C000%20employees%2C%20Burger%20King%20is%20the%20second-largest%20fast-food\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"LinkedIn\" aria-label=\"LinkedIn\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-linkedin awb-icon-linkedin\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/li>\n<li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion-flex-column fusion-column-inner-bg-wrapper card-hover post-card fusion-grid-column fusion-post-cards-grid-column retail\" style=\"--awb-overflow:hidden;--awb-inner-bg-color:rgba(203,203,203,0.17);--awb-inner-bg-color-hover:rgba(203,203,203,0.17);--awb-inner-bg-blend:overlay;--awb-inner-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-border-radius:8px 8px 8px 8px;--awb-inner-bg-border-radius:8px 8px 8px 8px;--awb-inner-bg-overflow:hidden;--awb-transform:scaleX(0.98) scaleY(0.98);--awb-transform-hover:scaleX(1) scaleY(1);--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-flex-grow-small:;--awb-flex-shrink-small:;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><span class=\"fusion-column-inner-bg hover-type-none\"><a class=\"fusion-column-anchor\" href=\"https:\/\/www.artefact.com\/de\/cases\/lagardere-travel-retail-deployment-of-lumina-a-custom-built-gen-ai-tool-that-assists-global-business-leaders-in-responding-better-and-faster-to-the-tenders-the-company-handles-annually\/\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;LAGARD\u00c8RE TRAVEL RETAIL&lt;\/span&gt; Deployment of Lumina, a custom-built Gen AI tool that assists global business leaders in responding better and faster to the tenders the company handles annually\"><span class=\"fusion-column-inner-bg-image\"><\/span><\/a><\/span><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-24 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-stretch\" style=\"--awb-bg-color:var(--awb-color1);--awb-bg-color-hover:var(--awb-color1);--awb-bg-position:center center;--awb-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-aspect-ratio:16 \/ 9;--awb-margin-bottom:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-8 hover-type-none has-aspect-ratio\"><img decoding=\"async\" width=\"900\" height=\"555\" alt=\"&lt;span class=&quot;highlight&quot;&gt;LAGARD\u00c8RE TRAVEL RETAIL&lt;\/span&gt; Deployment of Lumina, a custom-built Gen AI tool that assists global business leaders in responding better and faster to the tenders the company handles annually\" title=\"cas client Lagardere travel\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/10\/cas-client-Lagardere-travel.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/10\/cas-client-Lagardere-travel.png\" class=\"lazyload img-responsive wp-image-1020312 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27900%27%20height%3D%27555%27%20viewBox%3D%270%200%20900%20555%27%3E%3Crect%20width%3D%27900%27%20height%3D%27555%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/10\/cas-client-Lagardere-travel-200x123.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/10\/cas-client-Lagardere-travel-400x247.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/10\/cas-client-Lagardere-travel-600x370.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/10\/cas-client-Lagardere-travel-800x493.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/10\/cas-client-Lagardere-travel.png 900w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 900px\" \/><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-25 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-9 fusion-sep-none fusion-title-text fusion-title-size-paragraph avada-grid-h3\" style=\"--awb-margin-bottom:10px;--awb-margin-bottom-small:8px;\"><p class=\"fusion-title-heading title-heading-left title-heading-tag fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:16;line-height:var(--awb-custom_typography_2-line-height);\"><span class=\"highlight\">LAGARD\u00c8RE TRAVEL RETAIL<\/span> Deployment of Lumina, a custom-built Gen AI tool that assists global business leaders in responding better and faster to the tenders the company handles annually<\/p><\/div><div class=\"fusion-content-tb fusion-content-tb-7\" style=\"--awb-text-color:var(--awb-color2);--awb-margin-bottom:0px;--awb-text-transform:none;\"><p>Lagard\u00e8re Travel Retail, a global leading company with more than 170-years of history, has become a benchmark in the travel retail industry by supporting mobility in all forms. Its innovative approach combines three core business lines \u2013Travel Essentials, Duty-Free &amp; Fashion, and Dining \u2013 to deliver tailored solutions to deliver value for our partners and enhance passenger experiences.<\/p><\/div><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;flex-grow:1;width:100%;\"><\/div><div ><a class=\"fusion-button button-flat button-medium button-custom fusion-button-default button-7 fusion-button-default-span fusion-button-default-type fusion-has-button-gradient\" style=\"--awb-margin-bottom:20px;--awb-margin-left:20px;--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color6);--button_gradient_angle:180deg;--button_gradient_top_color:var(--awb-color4);--button_gradient_bottom_color:var(--awb-color4);--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color4);--button_gradient_hover:radial-gradient(circle at left top,var(--awb-color8) 0%,var(--awb-color4) 100%);\" target=\"_self\" title=\"&lt;span class=&quot;highlight&quot;&gt;LAGARD\u00c8RE TRAVEL RETAIL&lt;\/span&gt; Deployment of Lumina, a custom-built Gen AI tool that assists global business leaders in responding better and faster to the tenders the company handles annually\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;LAGARD\u00c8RE TRAVEL RETAIL&lt;\/span&gt; Deployment of Lumina, a custom-built Gen AI tool that assists global business leaders in responding better and faster to the tenders the company handles annually\" href=\"https:\/\/www.artefact.com\/de\/cases\/lagardere-travel-retail-deployment-of-lumina-a-custom-built-gen-ai-tool-that-assists-global-business-leaders-in-responding-better-and-faster-to-the-tenders-the-company-handles-annually\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Read more<\/span><\/a><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-26 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-padding-right:10px;--awb-padding-left:10px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color4);border-color:var(--awb-color4);border-top-width:1px;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-27 fusion_builder_column_inner_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-right:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-sharing-box fusion-sharing-box-7\" style=\"background-color:var(--awb-color6);padding:0;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-separator-border-color:#cccccc;--awb-separator-border-sizes:0px;--awb-layout:row;--awb-alignment-small:center;--awb-stacked-align-small:center;\" data-title=\"&lt;span class=&quot;highlight&quot;&gt;LAGARD\u00c8RE TRAVEL RETAIL&lt;\/span&gt; Deployment of Lumina, a custom-built Gen AI tool that assists global business leaders in responding better and faster to the tenders the company handles annually\" data-description=\"&quot;Over decades, we&#039;ve built up a huge database. AI can help us prepare the best response to the hundreds of RFPs we receive each year by digging deeper into landlord requirements and extracting and synthesizing the most relevant data from our knowledge base.&quot; - Dag Rasmussen, CEO\" data-link=\"https:\/\/www.artefact.com\/de\/cases\/lagardere-travel-retail-deployment-of-lumina-a-custom-built-gen-ai-tool-that-assists-global-business-leaders-in-responding-better-and-faster-to-the-tenders-the-company-handles-annually\/\"><div class=\"fusion-social-networks sharingbox-shortcode-icon-wrapper sharingbox-shortcode-icon-wrapper-7\"><span><a href=\"https:\/\/x.com\/intent\/post?text=%3Cspan%20class%3D%22highlight%22%3ELAGARD%C3%88RE%20TRAVEL%20RETAIL%3C%2Fspan%3E%20Deployment%20of%20Lumina%2C%20a%20custom-built%20Gen%20AI%20tool%20that%20assists%20global%20business%20leaders%20in%20responding%20better%20and%20faster%20to%20the%20tenders%20the%20company%20handles%20annually&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Flagardere-travel-retail-deployment-of-lumina-a-custom-built-gen-ai-tool-that-assists-global-business-leaders-in-responding-better-and-faster-to-the-tenders-the-company-handles-annually%2F\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"X\" aria-label=\"X\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Flagardere-travel-retail-deployment-of-lumina-a-custom-built-gen-ai-tool-that-assists-global-business-leaders-in-responding-better-and-faster-to-the-tenders-the-company-handles-annually%2F&amp;title=%3Cspan%20class%3D%22highlight%22%3ELAGARD%C3%88RE%20TRAVEL%20RETAIL%3C%2Fspan%3E%20Deployment%20of%20Lumina%2C%20a%20custom-built%20Gen%20AI%20tool%20that%20assists%20global%20business%20leaders%20in%20responding%20better%20and%20faster%20to%20the%20tenders%20the%20company%20handles%20annually&amp;summary=%26quot%3BOver%20decades%2C%20we%26%23039%3Bve%20built%20up%20a%20huge%20database.%20AI%20can%20help%20us%20prepare%20the%20best%20response%20to%20the%20hundreds%20of%20RFPs%20we%20receive%20each%20year%20by%20digging%20deeper%20into%20landlord%20requirements%20and%20extracting%20and%20synthesizing%20the%20most%20relevant%20data%20from%20our%20knowledge%20base.%26quot%3B%20-%20Dag%20Rasmussen%2C%20CEO\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"LinkedIn\" aria-label=\"LinkedIn\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-linkedin awb-icon-linkedin\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/li>\n<li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion-flex-column fusion-column-inner-bg-wrapper card-hover post-card fusion-grid-column fusion-post-cards-grid-column retail\" style=\"--awb-overflow:hidden;--awb-inner-bg-color:rgba(203,203,203,0.17);--awb-inner-bg-color-hover:rgba(203,203,203,0.17);--awb-inner-bg-blend:overlay;--awb-inner-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-border-radius:8px 8px 8px 8px;--awb-inner-bg-border-radius:8px 8px 8px 8px;--awb-inner-bg-overflow:hidden;--awb-transform:scaleX(0.98) scaleY(0.98);--awb-transform-hover:scaleX(1) scaleY(1);--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-flex-grow-small:;--awb-flex-shrink-small:;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><span class=\"fusion-column-inner-bg hover-type-none\"><a class=\"fusion-column-anchor\" href=\"https:\/\/www.artefact.com\/de\/cases\/from-awareness-to-action-with-ai-how-ghd-scaled-conversions-with-performance\/\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;GHD (Good Hair Day)&lt;\/span&gt; From Awareness to Action with AI: How GHD Scaled Conversions with Performance+\"><span class=\"fusion-column-inner-bg-image\"><\/span><\/a><\/span><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-28 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-stretch\" style=\"--awb-bg-color:var(--awb-color1);--awb-bg-color-hover:var(--awb-color1);--awb-bg-position:center center;--awb-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-aspect-ratio:16 \/ 9;--awb-margin-bottom:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-9 hover-type-none has-aspect-ratio\"><img decoding=\"async\" width=\"900\" height=\"555\" alt=\"&lt;span class=&quot;highlight&quot;&gt;GHD (Good Hair Day)&lt;\/span&gt; From Awareness to Action with AI: How GHD Scaled Conversions with Performance+\" title=\"GHD client case\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/07\/GHD-client-case-1.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/07\/GHD-client-case-1.png\" class=\"lazyload img-responsive wp-image-924932 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27900%27%20height%3D%27555%27%20viewBox%3D%270%200%20900%20555%27%3E%3Crect%20width%3D%27900%27%20height%3D%27555%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/07\/GHD-client-case-1-200x123.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/07\/GHD-client-case-1-400x247.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/07\/GHD-client-case-1-600x370.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/07\/GHD-client-case-1-800x493.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/07\/GHD-client-case-1.png 900w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 900px\" \/><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-29 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-10 fusion-sep-none fusion-title-text fusion-title-size-paragraph avada-grid-h3\" style=\"--awb-margin-bottom:10px;--awb-margin-bottom-small:8px;\"><p class=\"fusion-title-heading title-heading-left title-heading-tag fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:16;line-height:var(--awb-custom_typography_2-line-height);\"><span class=\"highlight\">GHD (Good Hair Day)<\/span> From Awareness to Action with AI: How GHD Scaled Conversions with Performance+<\/p><\/div><div class=\"fusion-content-tb fusion-content-tb-8\" style=\"--awb-text-color:var(--awb-color2);--awb-margin-bottom:0px;--awb-text-transform:none;\"><p>For GHD, the premium hair styling brand known for its high-performance innovation, the challenge was clear: how to maintain a luxury brand experience on Amazon while boosting performance. As media costs rise and competition intensifies, GHD needed a new strategy to turn awareness into meaningful action while maintaining control over their brand narrative.<\/p><\/div><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;flex-grow:1;width:100%;\"><\/div><div ><a class=\"fusion-button button-flat button-medium button-custom fusion-button-default button-8 fusion-button-default-span fusion-button-default-type fusion-has-button-gradient\" style=\"--awb-margin-bottom:20px;--awb-margin-left:20px;--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color6);--button_gradient_angle:180deg;--button_gradient_top_color:var(--awb-color4);--button_gradient_bottom_color:var(--awb-color4);--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color4);--button_gradient_hover:radial-gradient(circle at left top,var(--awb-color8) 0%,var(--awb-color4) 100%);\" target=\"_self\" title=\"&lt;span class=&quot;highlight&quot;&gt;GHD (Good Hair Day)&lt;\/span&gt; From Awareness to Action with AI: How GHD Scaled Conversions with Performance+\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;GHD (Good Hair Day)&lt;\/span&gt; From Awareness to Action with AI: How GHD Scaled Conversions with Performance+\" href=\"https:\/\/www.artefact.com\/de\/cases\/from-awareness-to-action-with-ai-how-ghd-scaled-conversions-with-performance\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Read more<\/span><\/a><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-30 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-padding-right:10px;--awb-padding-left:10px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color4);border-color:var(--awb-color4);border-top-width:1px;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-31 fusion_builder_column_inner_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-right:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-sharing-box fusion-sharing-box-8\" style=\"background-color:var(--awb-color6);padding:0;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-separator-border-color:#cccccc;--awb-separator-border-sizes:0px;--awb-layout:row;--awb-alignment-small:center;--awb-stacked-align-small:center;\" data-title=\"&lt;span class=&quot;highlight&quot;&gt;GHD (Good Hair Day)&lt;\/span&gt; From Awareness to Action with AI: How GHD Scaled Conversions with Performance+\" data-description=\"&quot;Amazon is more than just a sales channel for us. It\u2019s where discovery meets conversion. With Performance+, we turned AI into a growth engine, not just a buzzword.\u201d\r\nJulien Roussel, E-commerce Director France &amp; Benelux at GHD\r\nFor GHD, the premium hair styling brand known\" data-link=\"https:\/\/www.artefact.com\/de\/cases\/from-awareness-to-action-with-ai-how-ghd-scaled-conversions-with-performance\/\"><div class=\"fusion-social-networks sharingbox-shortcode-icon-wrapper sharingbox-shortcode-icon-wrapper-8\"><span><a href=\"https:\/\/x.com\/intent\/post?text=%3Cspan%20class%3D%22highlight%22%3EGHD%20%28Good%20Hair%20Day%29%3C%2Fspan%3E%20From%20Awareness%20to%20Action%20with%20AI%3A%20How%20GHD%20Scaled%20Conversions%20with%20Performance%2B&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Ffrom-awareness-to-action-with-ai-how-ghd-scaled-conversions-with-performance%2F\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"X\" aria-label=\"X\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Ffrom-awareness-to-action-with-ai-how-ghd-scaled-conversions-with-performance%2F&amp;title=%3Cspan%20class%3D%22highlight%22%3EGHD%20%28Good%20Hair%20Day%29%3C%2Fspan%3E%20From%20Awareness%20to%20Action%20with%20AI%3A%20How%20GHD%20Scaled%20Conversions%20with%20Performance%2B&amp;summary=%26quot%3BAmazon%20is%20more%20than%20just%20a%20sales%20channel%20for%20us.%20It%E2%80%99s%20where%20discovery%20meets%20conversion.%20With%20Performance%2B%2C%20we%20turned%20AI%20into%20a%20growth%20engine%2C%20not%20just%20a%20buzzword.%E2%80%9D%0D%0AJulien%20Roussel%2C%20E-commerce%20Director%20France%20%26amp%3B%20Benelux%20at%20GHD%0D%0AFor%20GHD%2C%20the%20premium%20hair%20styling%20brand%20known\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"LinkedIn\" aria-label=\"LinkedIn\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-linkedin awb-icon-linkedin\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/li>\n<li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion-flex-column fusion-column-inner-bg-wrapper card-hover post-card fusion-grid-column fusion-post-cards-grid-column telecommunications\" style=\"--awb-overflow:hidden;--awb-inner-bg-color:rgba(203,203,203,0.17);--awb-inner-bg-color-hover:rgba(203,203,203,0.17);--awb-inner-bg-blend:overlay;--awb-inner-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-border-radius:8px 8px 8px 8px;--awb-inner-bg-border-radius:8px 8px 8px 8px;--awb-inner-bg-overflow:hidden;--awb-transform:scaleX(0.98) scaleY(0.98);--awb-transform-hover:scaleX(1) scaleY(1);--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-flex-grow-small:;--awb-flex-shrink-small:;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><span class=\"fusion-column-inner-bg hover-type-none\"><a class=\"fusion-column-anchor\" href=\"https:\/\/www.artefact.com\/de\/cases\/bouygues-telecom-launches-its-agentic-ai-sales-assistant\/\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;BOUYGUES TELECOM&lt;\/span&gt; Launches Its Agentic AI Sales Assistant\"><span class=\"fusion-column-inner-bg-image\"><\/span><\/a><\/span><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-32 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-stretch\" style=\"--awb-bg-color:var(--awb-color1);--awb-bg-color-hover:var(--awb-color1);--awb-bg-position:center center;--awb-bg-size:cover;--awb-border-color:var(--awb-color3);--awb-border-style:solid;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-aspect-ratio:16 \/ 9;--awb-margin-bottom:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-10 hover-type-none has-aspect-ratio\"><img decoding=\"async\" width=\"945\" height=\"630\" alt=\"&lt;span class=&quot;highlight&quot;&gt;BOUYGUES TELECOM&lt;\/span&gt; Launches Its Agentic AI Sales Assistant\" title=\"Cas client &#8211; Bouygues\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/06\/Cas-client-Bouygues.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/06\/Cas-client-Bouygues.png\" class=\"lazyload img-responsive wp-image-709747 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27945%27%20height%3D%27630%27%20viewBox%3D%270%200%20945%20630%27%3E%3Crect%20width%3D%27945%27%20height%3D%27630%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/06\/Cas-client-Bouygues-200x133.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/06\/Cas-client-Bouygues-400x267.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/06\/Cas-client-Bouygues-600x400.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/06\/Cas-client-Bouygues-800x533.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2025\/06\/Cas-client-Bouygues.png 945w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 945px\" \/><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-33 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-11 fusion-sep-none fusion-title-text fusion-title-size-paragraph avada-grid-h3\" style=\"--awb-margin-bottom:10px;--awb-margin-bottom-small:8px;\"><p class=\"fusion-title-heading title-heading-left title-heading-tag fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:16;line-height:var(--awb-custom_typography_2-line-height);\"><span class=\"highlight\">BOUYGUES TELECOM<\/span> Launches Its Agentic AI Sales Assistant<\/p><\/div><div class=\"fusion-content-tb fusion-content-tb-9\" style=\"--awb-text-color:var(--awb-color2);--awb-margin-bottom:0px;--awb-text-transform:none;\"><p>Bouygues Telecom is revolutionizing the customer experience by launching the first generative AI-powered personalized mobile sales assistant in Europe, built on Google Cloud. Supported by Artefact for over a year, the telecom operator is enhancing its online sales journeys by offering 24\/7 assistance to prospects and customers.\r\n<\/p><\/div><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;flex-grow:1;width:100%;\"><\/div><div ><a class=\"fusion-button button-flat button-medium button-custom fusion-button-default button-9 fusion-button-default-span fusion-button-default-type fusion-has-button-gradient\" style=\"--awb-margin-bottom:20px;--awb-margin-left:20px;--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color6);--button_gradient_angle:180deg;--button_gradient_top_color:var(--awb-color4);--button_gradient_bottom_color:var(--awb-color4);--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color4);--button_gradient_hover:radial-gradient(circle at left top,var(--awb-color8) 0%,var(--awb-color4) 100%);\" target=\"_self\" title=\"&lt;span class=&quot;highlight&quot;&gt;BOUYGUES TELECOM&lt;\/span&gt; Launches Its Agentic AI Sales Assistant\" aria-label=\"&lt;span class=&quot;highlight&quot;&gt;BOUYGUES TELECOM&lt;\/span&gt; Launches Its Agentic AI Sales Assistant\" href=\"https:\/\/www.artefact.com\/de\/cases\/bouygues-telecom-launches-its-agentic-ai-sales-assistant\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Read more<\/span><\/a><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-34 fusion_builder_column_inner_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-end\" style=\"--awb-padding-right:10px;--awb-padding-left:10px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color4);border-color:var(--awb-color4);border-top-width:1px;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 20px ) !important;max-width:calc( 100% + 20px ) !important;margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-35 fusion_builder_column_inner_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-right:20px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-sharing-box fusion-sharing-box-9\" style=\"background-color:var(--awb-color6);padding:0;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-separator-border-color:#cccccc;--awb-separator-border-sizes:0px;--awb-layout:row;--awb-alignment-small:center;--awb-stacked-align-small:center;\" data-title=\"&lt;span class=&quot;highlight&quot;&gt;BOUYGUES TELECOM&lt;\/span&gt; Launches Its Agentic AI Sales Assistant\" data-description=\"Bouygues Telecom is revolutionizing the customer experience by launching the first generative AI-powered personalized mobile sales assistant in Europe, built on Google Cloud. Supported by Artefact for over a year, the telecom operator is enhancing its online sales journeys by offering 24\/7 assistance to prospects and customers.\" data-link=\"https:\/\/www.artefact.com\/de\/cases\/bouygues-telecom-launches-its-agentic-ai-sales-assistant\/\"><div class=\"fusion-social-networks sharingbox-shortcode-icon-wrapper sharingbox-shortcode-icon-wrapper-9\"><span><a href=\"https:\/\/x.com\/intent\/post?text=%3Cspan%20class%3D%22highlight%22%3EBOUYGUES%20TELECOM%3C%2Fspan%3E%20Launches%20Its%20Agentic%20AI%20Sales%20Assistant&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Fbouygues-telecom-launches-its-agentic-ai-sales-assistant%2F\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"X\" aria-label=\"X\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.artefact.com%2Fde%2Fcases%2Fbouygues-telecom-launches-its-agentic-ai-sales-assistant%2F&amp;title=%3Cspan%20class%3D%22highlight%22%3EBOUYGUES%20TELECOM%3C%2Fspan%3E%20Launches%20Its%20Agentic%20AI%20Sales%20Assistant&amp;summary=Bouygues%20Telecom%20is%20revolutionizing%20the%20customer%20experience%20by%20launching%20the%20first%20generative%20AI-powered%20personalized%20mobile%20sales%20assistant%20in%20Europe%2C%20built%20on%20Google%20Cloud.%20Supported%20by%20Artefact%20for%20over%20a%20year%2C%20the%20telecom%20operator%20is%20enhancing%20its%20online%20sales%20journeys%20by%20offering%2024%2F7%20assistance%20to%20prospects%20and%20customers.\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" title=\"LinkedIn\" aria-label=\"LinkedIn\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-linkedin awb-icon-linkedin\" style=\"color:var(--awb-color4);\" aria-hidden=\"true\"><\/i><\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/li>\n<\/ul><div class=\"fusion-infinite-scroll-trigger\"><\/div><div class=\"pagination infinite-scroll clearfix\" style=\"display:none;\"><span class=\"current\">1<\/span><a href=\"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/pages\/3482\/page\/2\/\" class=\"inactive\">2<\/a><a class=\"pagination-next\" rel=\"next\" href=\"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/pages\/3482\/page\/2\/\"><span class=\"page-text\">Next<\/span><span class=\"page-next\"><\/span><\/a><\/div><div class=\"fusion-clearfix\"><\/div><button class=\"fusion-load-more-button fusion-product-button fusion-clearfix\">Load More Cases<\/button><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":185,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"_acf_changed":false,"ep_exclude_from_search":false,"footnotes":""},"class_list":["post-3482","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/pages\/3482","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/users\/185"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/comments?post=3482"}],"version-history":[{"count":3,"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/pages\/3482\/revisions"}],"predecessor-version":[{"id":752986,"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/pages\/3482\/revisions\/752986"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/de\/wp-json\/wp\/v2\/media?parent=3482"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}