	{"id":71574,"date":"2023-07-05T14:29:02","date_gmt":"2023-07-05T13:29:02","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=blog&#038;p=71574"},"modified":"2024-09-20T17:45:57","modified_gmt":"2024-09-20T16:45:57","slug":"encoding-categorical-features-in-forecasting-are-we-all-doing-it-wrong","status":"publish","type":"blog","link":"https:\/\/www.artefact.com\/es\/blog\/encoding-categorical-features-in-forecasting-are-we-all-doing-it-wrong\/","title":{"rendered":"Codificaci\u00f3n de rasgos categ\u00f3ricos en la previsi\u00f3n: \u00bflo estamos haciendo todos mal?"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling article-author\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#ffffff;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Autor<\/h2><\/div><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27150%27%20height%3D%270%27%20viewBox%3D%270%200%20150%200%27%3E%3Crect%20width%3D%27150%27%20height%3D%270%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Youssef-Oudghiri.jpeg\" alt=\"Image\" class=\"lazyload artefact-elegant-image align-left article-author-image\" style=\"width: 150px; border-radius: 54% 46% 77% 23% \/ 74% 40% 60% 26%; overflow: hidden;\" width=\"150\" height=\"auto\" \/><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-three article-author-name-title\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Youssef Oudghiri<\/h3><\/div><div class=\"fusion-text fusion-text-1 article-author-description\" style=\"--awb-text-transform:none;\"><p>Data Cient\u00edfico en Artefact Francia<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2 description\"><p>Proponemos un m\u00e9todo novedoso para codificar caracter\u00edsticas categ\u00f3ricas espec\u00edficamente adaptado a las aplicaciones de previsi\u00f3n. En esencia, este enfoque codifica las caracter\u00edsticas categ\u00f3ricas modelando la tendencia de las cantidades asociadas a cada categor\u00eda. En nuestros experimentos, este enfoque muestra ventajas sustanciales de rendimiento -tanto en t\u00e9rminos de precisi\u00f3n de las previsiones como de sesgo-, ya que permite que los modelos de conjunto basados en \u00e1rboles modelen y extrapolen mejor las tendencias.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:40px;--awb-margin-bottom:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-center fusion-column-inner-bg-wrapper\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-overflow:hidden;--awb-inner-bg-size:cover;--awb-border-color:rgba(10,17,40,0.1);--awb-border-top:1px;--awb-border-right:1px;--awb-border-bottom:1px;--awb-border-left:1px;--awb-border-style:solid;--awb-border-radius:4px 4px 4px 4px;--awb-inner-bg-border-radius:4px 4px 4px 4px;--awb-inner-bg-overflow:hidden;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><span class=\"fusion-column-inner-bg hover-type-none\"><a class=\"fusion-column-anchor\" href=\"https:\/\/medium.com\/artefact-engineering-and-data-science\/encoding-categorical-features-in-forecasting-are-we-all-doing-it-wrong-fe8a9a6488da\" rel=\"noopener noreferrer\" target=\"_blank\"><span class=\"fusion-column-inner-bg-image\"><\/span><\/a><\/span><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-row fusion-flex-align-items-center\"><div class=\"fusion-text fusion-text-3\"><p><u>Lea nuestro art\u00edculo sobre<\/u><\/p>\n<\/div><div class=\"fusion-image-element\" style=\"--awb-margin-right:20px;--awb-margin-left:20px;--awb-max-width:150px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"4000\" height=\"992\" title=\"Mediano Blog\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2021\/04\/Medium-Blog.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2021\/04\/Medium-Blog.png\" alt class=\"lazyload img-responsive wp-image-60582\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%274000%27%20height%3D%27992%27%20viewBox%3D%270%200%204000%20992%27%3E%3Crect%20width%3D%274000%27%20height%3D%27992%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2021\/04\/Medium-Blog-200x50.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2021\/04\/Medium-Blog-400x99.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2021\/04\/Medium-Blog-600x149.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2021\/04\/Medium-Blog-800x198.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2021\/04\/Medium-Blog-1200x298.png 1200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2021\/04\/Medium-Blog.png 4000w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 4000px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-4\"><p>.<\/p>\n<\/div><\/div><\/div><\/div><\/div><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Introducci\u00f3n<\/h2><\/div><div class=\"fusion-text fusion-text-5\"><p>La motivaci\u00f3n de este trabajo surgi\u00f3 de numerosos proyectos de previsi\u00f3n de clientes en Artefact en los que nuestros modelos boosting mostraban un elevado sesgo en el momento de la predicci\u00f3n. Mediante una fase de diagn\u00f3stico, identificamos que una de las principales fuentes de sesgo en los modelos de aprendizaje por conjuntos surg\u00eda de sus dificultades para modelizar con precisi\u00f3n las tendencias y los niveles fluctuantes.<\/p>\n<p>A continuaci\u00f3n, demostraremos\u00a0<strong>por qu\u00e9<\/strong>\u00a0y\u00a0<strong>c\u00f3mo<\/strong>\u00a0utilizamos un enfoque novedoso para codificar caracter\u00edsticas categ\u00f3ricas. Bas\u00e1ndonos en nuestros experimentos con un proyecto de previsi\u00f3n minorista de un cliente y varios conjuntos data p\u00fablicos, demostramos que esta t\u00e9cnica puede mitigar eficazmente el sesgo y mejorar la precisi\u00f3n.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Impulso y tendencias, \u00bfpor qu\u00e9 es complejo?<\/h2><\/div><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Los algoritmos de refuerzo tienen dificultades para extrapolar<\/h3><\/div><div class=\"fusion-text fusion-text-6\"><p>Los algoritmos de refuerzo tienen dificultades para modelar y extrapolar tendencias, ya que no pueden predecir nuevos valores no vistos en el conjunto de entrenamiento \/ ausentes de las hojas. \u201c<a href=\"https:\/\/pypi.org\/project\/linear-tree\/\" target=\"_blank\" rel=\"noopener ugc nofollow\">\u00c1rbol lineal<\/a>\u201d intentan paliar este problema, sin embargo nuestras pruebas no arrojaron resultados concluyentes con este m\u00e9todo.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Las codificaciones cl\u00e1sicas empujan hacia predicciones est\u00e1ticas<\/h3><\/div><div class=\"fusion-text fusion-text-7\"><p>Los m\u00e9todos de codificaci\u00f3n m\u00e1s comunes empleados en la potenciaci\u00f3n promueven las relaciones est\u00e1ticas entre las variables independientes y dependientes, lo que a su vez contribuye a aumentar el sesgo en presencia de tendencias. El diagrama siguiente ilustra este fen\u00f3meno:<\/p>\n<\/div><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"1400\" height=\"477\" alt=\"Classical encodings push towards static predictions\" title=\"Las codificaciones cl\u00e1sicas empujan hacia predicciones est\u00e1ticas\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Classical-encodings-push-towards-static-predictions.webp\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Classical-encodings-push-towards-static-predictions.webp\" class=\"lazyload img-responsive wp-image-71578\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271400%27%20height%3D%27477%27%20viewBox%3D%270%200%201400%20477%27%3E%3Crect%20width%3D%271400%27%20height%3D%27477%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Classical-encodings-push-towards-static-predictions-200x68.webp 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Classical-encodings-push-towards-static-predictions-400x136.webp 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Classical-encodings-push-towards-static-predictions-600x204.webp 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Classical-encodings-push-towards-static-predictions-800x273.webp 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Classical-encodings-push-towards-static-predictions-1200x409.webp 1200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Classical-encodings-push-towards-static-predictions.webp 1400w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1400px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-8\"><p style=\"text-align: center;\"><em>Representaci\u00f3n visual simplificada que destaca la naturaleza est\u00e1tica de la codificaci\u00f3n de rasgos categ\u00f3ricos empleada en los algoritmos de refuerzo<\/em><\/p>\n<\/div><div class=\"fusion-text fusion-text-9\"><p>Reconocemos que la representaci\u00f3n anterior es una simplificaci\u00f3n excesiva, ya que los \u00e1rboles de decisi\u00f3n son m\u00e1s complejos y capaces de identificar relaciones no lineales basadas en m\u00faltiples factores. De hecho, la condici\u00f3n \u201cel color es negro\u201d podr\u00eda asociarse con \u201cel mes es junio\u201d. En este caso, que el color sea negro no tendr\u00eda el mismo impacto en todo momento. Pero veamos el panorama general:<\/p>\n<\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-1 fusion-checklist-default type-icons paddingList dark-text\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Asignar un \u00fanico impacto para el color negro en junio sigue sin ser lo ideal, ya que el impacto en junio de 2021 puede diferir del impacto en junio de 2022. Incluso si incluimos el a\u00f1o, primero el l\u00edmite de decisi\u00f3n se volver\u00eda demasiado complejo de construir e identificar, pero adem\u00e1s, \u00bfqu\u00e9 pasar\u00eda si la formaci\u00f3n data finaliza en 2022 y hay que hacer predicciones para 2023?<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>La ingenier\u00eda de rasgos pretende ayudar al modelo a identificar relaciones m\u00e1s f\u00e1cilmente<\/strong>. Si podemos ayudar al modelo a asociar el impacto de que el color sea negro en cualquier momento sin necesidad de identificar relaciones complejas, ser\u00eda muy ventajoso para el modelo. De ah\u00ed que ...<\/p>\n<\/div><\/li><\/ul><div class=\"fusion-title title fusion-title-7 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Nuestro novedoso enfoque: Codificaci\u00f3n din\u00e1mica de rasgos categ\u00f3ricos<\/h2><\/div><div class=\"fusion-title title fusion-title-8 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Base de la codificaci\u00f3n din\u00e1mica (v1 sin nivel de art\u00edculo)<\/h3><\/div><div class=\"fusion-text fusion-text-10\"><p id=\"9918\" data-selectable-paragraph=\"\">En una frase, nuestro m\u00e9todo de codificaci\u00f3n de rasgos categ\u00f3ricos podr\u00eda describirse as\u00ed:\u00a0<strong>modelamos el componente de tendencia de cada categor\u00eda y utilizamos estos valores de tendencia para codificar ese rasgo categ\u00f3rico<\/strong>.<\/p>\n<p id=\"b6c1\" data-selectable-paragraph=\"\">El diagrama siguiente ilustra la diferencia entre una codificaci\u00f3n de la media est\u00e1tica y una codificaci\u00f3n basada en la tendencia para dos categor\u00edas de color: negro y dorado.<\/p>\n<\/div><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><img decoding=\"async\" width=\"1400\" height=\"453\" title=\"Base de la codificaci\u00f3n din\u00e1mica (v1 sin nivel de art\u00edculo)\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Basis-of-dynamic-encoding-v1-without-item-level.webp\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Basis-of-dynamic-encoding-v1-without-item-level.webp\" alt class=\"lazyload img-responsive wp-image-71579\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271400%27%20height%3D%27453%27%20viewBox%3D%270%200%201400%20453%27%3E%3Crect%20width%3D%271400%27%20height%3D%27453%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Basis-of-dynamic-encoding-v1-without-item-level-200x65.webp 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Basis-of-dynamic-encoding-v1-without-item-level-400x129.webp 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Basis-of-dynamic-encoding-v1-without-item-level-600x194.webp 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Basis-of-dynamic-encoding-v1-without-item-level-800x259.webp 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Basis-of-dynamic-encoding-v1-without-item-level-1200x388.webp 1200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Basis-of-dynamic-encoding-v1-without-item-level.webp 1400w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1400px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-11\"><p style=\"text-align: center;\"><em>Ilustraci\u00f3n que muestra el principio de codificaci\u00f3n din\u00e1mica, que implica el modelado de tendencias para cada categor\u00eda<\/em><\/p>\n<\/div><div class=\"fusion-text fusion-text-12\"><p id=\"8d62\" data-selectable-paragraph=\"\">En nuestros experimentos, optamos por utilizar Prophet para extraer el componente de tendencia. Naturalmente, tambi\u00e9n es posible considerar otros modelos de previsi\u00f3n de series temporales.<\/p>\n<p id=\"5677\" data-selectable-paragraph=\"\">Obs\u00e9rvese que la codificaci\u00f3n media est\u00e1tica implica que las ventas de art\u00edculos negros se sit\u00faan en un nivel medio de 100 unidades\/mes en cualquier momento. La codificaci\u00f3n din\u00e1mica, en cambio, permite dar cuenta de la tendencia al alza observada en los art\u00edculos negros y es capaz de extrapolarla en el futuro. Se puede hacer una afirmaci\u00f3n similar con respecto a las partidas de oro. As\u00ed pues, nuestro enfoque ser\u00e1 especialmente \u00fatil en datasets en los que la variable objetivo a pronosticar sigue tendencias pronunciadas en las distintas categor\u00edas disponibles.<\/p>\n<p id=\"096b\" data-selectable-paragraph=\"\">Nuestro objetivo principal es permitir que el modelo se adapte m\u00e1s f\u00e1cilmente a las relaciones cambiantes entre las variables independientes y la variable dependiente que se desea pronosticar. Por lo tanto, este m\u00e9todo de codificaci\u00f3n din\u00e1mica tambi\u00e9n podr\u00eda aplicarse a las caracter\u00edsticas num\u00e9ricas. Consideremos el ejemplo del precio. Aunque el precio es num\u00e9rico y el modelo puede construir directamente reglas basadas en \u00e9l, las preferencias de la gente por los art\u00edculos baratos o caros pueden evolucionar con el tiempo y seguir una tendencia de ventas espec\u00edfica. En el contexto de una crisis econ\u00f3mica, por ejemplo, los productos asequibles podr\u00edan seguir una tendencia de ventas creciente, mientras que los caros podr\u00edan seguir una decreciente. Considerando lo \u2018asequible\u2019 como una categor\u00eda y lo \u2018caro\u2019 como otra, podr\u00edamos proponer una codificaci\u00f3n din\u00e1mica para el rasgo precio, al igual que hicimos con los colores.<\/p>\n<p id=\"671a\" data-selectable-paragraph=\"\">Es importante se\u00f1alar que, en el caso de los rasgos num\u00e9ricos, pueden utilizarse en el modelo tanto las variables de base como las codificadas din\u00e1micamente, ya que proporcionar\u00e1n distintos tipos de informaci\u00f3n.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-9 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Dar m\u00e1s importancia a las caracter\u00edsticas din\u00e1micas (v2 con nivel de art\u00edculo)<\/h3><\/div><div class=\"fusion-text fusion-text-13\"><p id=\"c481\" data-selectable-paragraph=\"\">Aunque este nuevo m\u00e9todo de codificaci\u00f3n supone una mejora, a menudo la importancia de las caracter\u00edsticas categ\u00f3ricas no es lo suficientemente alta como para influir significativamente en las predicciones cuando se examinan las importancias de las caracter\u00edsticas. Para dar m\u00e1s importancia a los rasgos din\u00e1micos y promover as\u00ed un mejor modelado y extrapolaci\u00f3n de tendencias, adaptamos los valores de codificaci\u00f3n a cada serie temporal\/art\u00edculo individualmente.<\/p>\n<\/div><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-4 hover-type-none\"><img decoding=\"async\" width=\"1342\" height=\"296\" title=\"Dar m\u00e1s importancia a las caracter\u00edsticas din\u00e1micas (v2 con nivel de art\u00edculo)\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Giving-more-importance-to-dynamic-features-v2-with-item-level.webp\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Giving-more-importance-to-dynamic-features-v2-with-item-level.webp\" alt class=\"lazyload img-responsive wp-image-71580\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271342%27%20height%3D%27296%27%20viewBox%3D%270%200%201342%20296%27%3E%3Crect%20width%3D%271342%27%20height%3D%27296%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Giving-more-importance-to-dynamic-features-v2-with-item-level-200x44.webp 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Giving-more-importance-to-dynamic-features-v2-with-item-level-400x88.webp 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Giving-more-importance-to-dynamic-features-v2-with-item-level-600x132.webp 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Giving-more-importance-to-dynamic-features-v2-with-item-level-800x176.webp 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Giving-more-importance-to-dynamic-features-v2-with-item-level-1200x265.webp 1200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Giving-more-importance-to-dynamic-features-v2-with-item-level.webp 1342w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1342px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-14\"><p style=\"text-align: center;\"><em>F\u00f3rmula que representa los dos componentes de la codificaci\u00f3n din\u00e1mica: el nivel de categor\u00eda y el nivel de art\u00edculo<\/em><\/p>\n<\/div><div class=\"fusion-text fusion-text-15\"><p>Volviendo a nuestro ejemplo del color, dados dos art\u00edculos negros diferentes, esto permite que la codificaci\u00f3n din\u00e1mica de la categor\u00eda \u201cnegro\u201d para cada art\u00edculo sea diferente en funci\u00f3n de sus ventas pasadas individuales.<\/p>\n<\/div><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-5 hover-type-none\"><img decoding=\"async\" width=\"1400\" height=\"587\" alt=\"Table illustrating the calculation of dynamic encoding through a simple example\" title=\"Tabla que ilustra el c\u00e1lculo de la codificaci\u00f3n din\u00e1mica a trav\u00e9s de un ejemplo sencillo\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Table-illustrating-the-calculation-of-dynamic-encoding-through-a-simple-example.webp\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Table-illustrating-the-calculation-of-dynamic-encoding-through-a-simple-example.webp\" class=\"lazyload img-responsive wp-image-71582\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271400%27%20height%3D%27587%27%20viewBox%3D%270%200%201400%20587%27%3E%3Crect%20width%3D%271400%27%20height%3D%27587%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Table-illustrating-the-calculation-of-dynamic-encoding-through-a-simple-example-200x84.webp 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Table-illustrating-the-calculation-of-dynamic-encoding-through-a-simple-example-400x168.webp 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Table-illustrating-the-calculation-of-dynamic-encoding-through-a-simple-example-600x252.webp 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Table-illustrating-the-calculation-of-dynamic-encoding-through-a-simple-example-800x335.webp 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Table-illustrating-the-calculation-of-dynamic-encoding-through-a-simple-example-1200x503.webp 1200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/Table-illustrating-the-calculation-of-dynamic-encoding-through-a-simple-example.webp 1400w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1400px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-16\"><p style=\"text-align: center;\"><em>Tabla que ilustra el c\u00e1lculo de la codificaci\u00f3n din\u00e1mica a trav\u00e9s de un ejemplo sencillo<\/em><\/p>\n<\/div><div class=\"fusion-title title fusion-title-10 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Experimentos y resultados<\/h2><\/div><div class=\"fusion-title title fusion-title-11 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Cliente dataset<\/h3><\/div><div class=\"fusion-text fusion-text-17\"><p>Utilizamos nuestro m\u00e9todo para prever las ventas de uno de nuestros clientes del sector minorista. Validamos a fondo nuestro m\u00e9todo en una amplia gama de \u00e1mbitos para garantizar su eficacia. He aqu\u00ed algunos puntos data relativos al contexto experimental:<\/p>\n<\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-2 fusion-checklist-default type-icons paddingList dark-text\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Los experimentos se realizaron en 9 \u00e1mbitos de producto diferentes, con un modelo de refuerzo (LightGBM) para cada \u00e1mbito.<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Para cada \u00e1mbito, se realiz\u00f3 una validaci\u00f3n cruzada k-fold con una ventana expansiva (k=5).<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Horizonte de previsi\u00f3n: D\u00eda+1 a D\u00eda+180.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>El rendimiento se evalu\u00f3 utilizando dos m\u00e9tricas:<\/p>\n<\/div><\/li><\/ul><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-6 hover-type-none\"><img decoding=\"async\" width=\"1400\" height=\"329\" title=\"f\u00f3rmula\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/formule.webp\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/formule.webp\" alt class=\"lazyload img-responsive wp-image-71583\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271400%27%20height%3D%27329%27%20viewBox%3D%270%200%201400%20329%27%3E%3Crect%20width%3D%271400%27%20height%3D%27329%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/formule-200x47.webp 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/formule-400x94.webp 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/formule-600x141.webp 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/formule-800x188.webp 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/formule-1200x282.webp 1200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/formule.webp 1400w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1400px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-18\"><p id=\"3f94\" data-selectable-paragraph=\"\">En general, el m\u00e9todo demostr\u00f3 ser muy eficaz,\u00a0<strong>dando como resultado una disminuci\u00f3n absoluta media del sesgo de 9,82% y un aumento absoluto medio de la precisi\u00f3n de las previsiones de 6,29%.<\/strong>\u00a0en los 9 \u00e1mbitos de productos y los 5 pliegues de validaci\u00f3n cruzada.<\/p>\n<p id=\"22b9\" data-selectable-paragraph=\"\">La siguiente secci\u00f3n valida la pertinencia de nuestro m\u00e9todo prob\u00e1ndolo en un dataset p\u00fablico.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-12 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Ventas en comercios p\u00fablicos dataset<\/h3><\/div><div class=\"fusion-text fusion-text-19\"><p id=\"fbf3\" data-selectable-paragraph=\"\">En este estudio de caso simplificado, utilizamos el\u00a0<a href=\"https:\/\/www.kaggle.com\/competitions\/store-sales-time-series-forecasting\/data\" target=\"_blank\" rel=\"noopener ugc nofollow\">Ventas en tienda - Previsi\u00f3n de series temporales<\/a>\u00a0Kaggle dataset. Este dataset muestra una tendencia pronunciada al examinar la serie temporal de ventas medias, lo que hace que nuestro m\u00e9todo sea especialmente relevante. Adem\u00e1s, el horizonte de predicci\u00f3n elegido es de tres meses, lo suficientemente lejano como para beneficiarse de las capacidades de extrapolaci\u00f3n de la codificaci\u00f3n din\u00e1mica. A efectos de demostraci\u00f3n, limitamos el dataset al 31 de marzo de 2016, justo antes de que se produjera un terremoto que hizo que la curva de ventas se aplanara.<\/p>\n<p id=\"2ec5\" data-selectable-paragraph=\"\">Antes de cualquier codificaci\u00f3n, nuestro conjunto inicial de data comprende aproximadamente 75% de rasgos num\u00e9ricos, que abarcan Retrasos, Medias m\u00f3viles, Rasgos de calendario y Eventos festivos. Los 25% restantes consisten en atributos categ\u00f3ricos como familia de productos, n\u00famero de tienda, ciudad y otros.<\/p>\n<p id=\"f0f6\" data-selectable-paragraph=\"\">Se entrenan dos modelos distintos: uno emplea las caracter\u00edsticas categ\u00f3ricas codificadas din\u00e1micamente con nuestro m\u00e9todo personalizado, mientras que el otro utiliza el manejo nativo de LightGBM de las caracter\u00edsticas categ\u00f3ricas.<\/p>\n<p id=\"f3b9\" data-selectable-paragraph=\"\">Al comparar su rendimiento, observamos una mejora significativa en el enfoque de codificaci\u00f3n din\u00e1mica. La tabla siguiente ofrece un resumen de los resultados:<\/p>\n<\/div><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-7 hover-type-none\"><img decoding=\"async\" width=\"1222\" height=\"272\" alt=\"Comparison of RMSE, FA, and %Bias between LightGBM encoding method and dynamic encoding\" title=\"imagen 1\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image-1.webp\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image-1.webp\" class=\"lazyload img-responsive wp-image-71584\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271222%27%20height%3D%27272%27%20viewBox%3D%270%200%201222%20272%27%3E%3Crect%20width%3D%271222%27%20height%3D%27272%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image-1-200x45.webp 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image-1-400x89.webp 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image-1-600x134.webp 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image-1-800x178.webp 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image-1-1200x267.webp 1200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image-1.webp 1222w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1222px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-20\"><p style=\"text-align: center;\"><em>Comparaci\u00f3n de RMSE, FA y %Bias entre el m\u00e9todo de codificaci\u00f3n LightGBM y la codificaci\u00f3n din\u00e1mica<\/em><\/p>\n<\/div><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-8 hover-type-none\"><img decoding=\"async\" width=\"1304\" height=\"364\" title=\"imagen2\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image2.webp\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image2.webp\" alt class=\"lazyload img-responsive wp-image-71585\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271304%27%20height%3D%27364%27%20viewBox%3D%270%200%201304%20364%27%3E%3Crect%20width%3D%271304%27%20height%3D%27364%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image2-200x56.webp 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image2-400x112.webp 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image2-600x167.webp 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image2-800x223.webp 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image2-1200x335.webp 1200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/07\/image2.webp 1304w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1304px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-21\"><p style=\"text-align: center;\"><em>Promedio de ventas semanales + predicciones a 3 meses (codificaci\u00f3n din\u00e1mica frente al m\u00e9todo de codificaci\u00f3n LightGBM)<br \/>\n<\/em><\/p>\n<\/div><div class=\"fusion-text fusion-text-22\"><p>Como se representa en el gr\u00e1fico anterior, el modelo que incorpora codificaciones din\u00e1micas\u00a0<strong>capta eficazmente la tendencia y la extrapola<\/strong>, mientras que el modelo alternativo tiene dificultades para lograrlo.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-13 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Uso y l\u00edmites<\/h2><\/div><div class=\"fusion-text fusion-text-23\"><p>Nuestro m\u00e9todo resulta especialmente valioso en escenarios en los que las series temporales muestran\u00a0<strong>tendencias pronunciadas<\/strong>\u00a0y el\u00a0<strong>horizonte de predicci\u00f3n<\/strong> es lo suficientemente distante como para beneficiarse de la extrapolaci\u00f3n de tendencias. Adem\u00e1s, al codificar e incorporar din\u00e1micamente\u00a0<strong>caracter\u00edsticas m\u00e1s categ\u00f3ricas<\/strong>\u00a0con\u00a0<strong>predictivo significativo<\/strong> <strong>potencia<\/strong>\u00a0en el modelo,\u00a0<strong>el efecto logrado mediante nuestro enfoque en las predicciones aumenta<\/strong>. Sin embargo, es importante reconocer que otros m\u00e9todos de codificaci\u00f3n tienen sus propias ventajas y pueden ser m\u00e1s ventajosos en diferentes contextos. Adem\u00e1s, existe la posibilidad de combinar ambos tipos de codificaci\u00f3n para obtener resultados potencialmente mejores.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-14 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Conclusi\u00f3n<\/h2><\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-3 fusion-checklist-default type-icons paddingList dark-text\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Las t\u00e9cnicas convencionales de codificaci\u00f3n de rasgos categ\u00f3ricos no son ideales para la previsi\u00f3n, sobre todo cuando las series temporales muestran tendencias pronunciadas y el horizonte de previsi\u00f3n es lejano.<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Nuestro m\u00e9todo es una variaci\u00f3n del apilamiento de modelos, ya que empleamos un modelo Prophet -que presume de capacidades superiores para modelar y extrapolar tendencias- para construir la codificaci\u00f3n de los rasgos categ\u00f3ricos.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Nuestros experimentos demostraron las ventajas de reducir el sesgo y aumentar la precisi\u00f3n de las previsiones.<\/p>\n<\/div><\/li><\/ul><div class=\"fusion-text fusion-text-24\"><p>Tenemos previsto publicar un documento en los pr\u00f3ximos meses, que incluir\u00e1 todos los detalles de nuestro enfoque y aplicaci\u00f3n. <a href=\"https:\/\/www.artefact.com\/es\/blog\/\">Permanezca atento<\/a> \u00a1para m\u00e1s actualizaciones!<\/p>\n<\/div><\/div><\/div><\/div><\/article><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:40px;--awb-margin-bottom:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-padding-top:40px;--awb-padding-right:40px;--awb-padding-bottom:40px;--awb-padding-left:40px;--awb-overflow:hidden;--awb-bg-position:left center;--awb-bg-size:cover;--awb-border-color:rgba(10,17,40,0.1);--awb-border-style:solid;--awb-border-radius:4px 4px 4px 4px;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper lazyload fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column fusion-column-has-bg-image\" data-bg-url=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2021\/03\/background.jpg\" data-bg=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2021\/03\/background.jpg\"><div class=\"fusion-image-element\" style=\"text-align:center;--awb-margin-right:20px;--awb-margin-left:20px;--awb-max-width:150px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-9 hover-type-none\"><img decoding=\"async\" width=\"72\" height=\"41\" title=\"medio\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%2772%27%20height%3D%2741%27%20viewBox%3D%270%200%2072%2041%27%3E%3Crect%20width%3D%2772%27%20height%3D%2741%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2021\/03\/medium.png\" alt class=\"lazyload img-responsive wp-image-60927\"\/><\/span><\/div><div class=\"fusion-title title fusion-title-15 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-three\" style=\"--awb-margin-top:20px;--awb-margin-bottom:0px;--awb-margin-bottom-small:8px;\"><h3 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;line-height:1.2;\">Medio Blog por Artefact.<\/h3><\/div><div class=\"fusion-text fusion-text-25\" style=\"--awb-content-alignment:center;\"><p>Este art\u00edculo se public\u00f3 inicialmente en <strong>Medium.com<\/strong>.<br \/>\n\u00a1S\u00edganos en nuestro Medium Blog !<\/p>\n<\/div><div style=\"text-align:center;\"><a class=\"fusion-button button-flat button-medium button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/medium.com\/artefact-engineering-and-data-science\/encoding-categorical-features-in-forecasting-are-we-all-doing-it-wrong-fe8a9a6488da\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Lea nuestro art\u00edculo<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"<p>Proponemos un m\u00e9todo novedoso para codificar caracter\u00edsticas categ\u00f3ricas espec\u00edficamente adaptadas a las aplicaciones de previsi\u00f3n.<\/p>","protected":false},"featured_media":71575,"parent":0,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"blog-category":[21939],"blog-language":[2991],"class_list":["post-71574","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog-category-medium","blog-language-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/blog\/71574","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media\/71575"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media?parent=71574"}],"wp:term":[{"taxonomy":"blog-category","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/blog-category?post=71574"},{"taxonomy":"blog-language","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/blog-language?post=71574"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}