{"id":100171,"date":"2024-03-18T19:22:57","date_gmt":"2024-03-18T19:22:57","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=event_listing&#038;p=100171"},"modified":"2026-03-08T12:46:59","modified_gmt":"2026-03-08T12:46:59","slug":"the-future-of-marketing","status":"publish","type":"event_listing","link":"https:\/\/www.artefact.com\/es\/events\/the-future-of-marketing\/","title":{"rendered":"C-Vision x Artefact: CX &amp; CMO Think Tank - New York City||C-Vision x Artefact: CX &amp; CMO Think Tank - New York City||C-Vision x Artefact: CX &amp; CMO Think Tank - New York City"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_color: var(--awb-color6);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-color:var(--awb-color5);\"><p>\u00danase a <a href=\"https:\/\/advertising.amazon.com\/\" target=\"_blank\" rel=\"noopener\">Amazon<\/a>,\u00a0<a href=\"https:\/\/www.artefact.com\/es\/\">Artefact<\/a>, y <a href=\"https:\/\/www.treasuredata.com\/\" target=\"_blank\" rel=\"noopener\">Tesoro Data<\/a> para una mesa redonda sobre Estrategias para la excelencia omnicanal y la personalizaci\u00f3n impulsada por la IA.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\"><div>Agenda<\/div><\/h2><\/div><div class=\"fusion-content-boxes content-boxes columns row fusion-columns-1 fusion-columns-total-1 fusion-content-boxes-1 content-boxes-icon-with-title content-left\" style=\"--awb-hover-accent-color:var(--awb-color3);--awb-circle-hover-accent-color:var(--awb-color3);--awb-item-margin-bottom:40px;\" data-animationoffset=\"top-into-view\"><div style=\"--awb-backgroundcolor:var(--awb-color6);\" class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationoffset=\"top-into-view\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<p dir=\"ltr\">Cada d\u00eda, los consumidores se relacionan con una mir\u00edada de plataformas y canales, dejando migas de pan digitales a su paso.  Y aunque sus viajes son m\u00e1s complejos que nunca, las expectativas de los clientes en torno a la personalizaci\u00f3n y la privacidad no han dejado de aumentar, y la mayor\u00eda de las personas afirman ahora que esperan que las empresas comprendan y se anticipen a sus necesidades, y que personalicen las ofertas y las experiencias en consecuencia. Para ganarse los corazones y las mentes de los clientes es imperativo proporcionarles una experiencia fluida y unificada.<\/p>\n<p dir=\"ltr\">Los modelos basados en la IA tienen el poder de satisfacer y superar esas expectativas. En esta sesi\u00f3n, tres ejecutivos compartir\u00e1n c\u00f3mo est\u00e1n aprovechando la personalizaci\u00f3n basada en IA para impulsar las ventas, la fidelidad, la satisfacci\u00f3n del cliente y mucho m\u00e1s...<\/p>\n<\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div>","protected":false},"featured_media":101449,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"country":[],"event_listing_category":[857,858],"event_listing_type":[2986],"class_list":["post-100171","event_listing","type-event_listing","status-publish","has-post-thumbnail","hentry","event_listing_category-data-marketing","event_listing_category-digital-marketing","event_listing_type-conferences"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing\/100171","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing"}],"about":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/types\/event_listing"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media\/101449"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media?parent=100171"}],"wp:term":[{"taxonomy":"country","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/country?post=100171"},{"taxonomy":"event_listing_category","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing_category?post=100171"},{"taxonomy":"event_listing_type","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing_type?post=100171"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}