	{"id":236142,"date":"2024-11-07T16:25:03","date_gmt":"2024-11-07T16:25:03","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=event_listing&#038;p=236142"},"modified":"2026-03-08T12:46:39","modified_gmt":"2026-03-08T12:46:39","slug":"how-brands-that-dont-sell-on-amazon-can-benefit-from-amazon-dsp","status":"publish","type":"event_listing","link":"https:\/\/www.artefact.com\/es\/events\/how-brands-that-dont-sell-on-amazon-can-benefit-from-amazon-dsp\/","title":{"rendered":"Webinar - Amazon Ads x Artefact"},"content":{"rendered":"<article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_color: var(--awb-color6);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">Desbloquee la potencia del DSP de amazon para llegar a los audience de alta intensidad<\/h2><\/div><div class=\"fusion-text fusion-text-1\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>\u00danase a Artefact y Amazon Ads para un seminario web exclusivo sobre c\u00f3mo aprovechar la DSP de Amazon. Descubra c\u00f3mo la plataforma de demanda (DSP) de Amazon puede impulsar el alcance y el rendimiento de su marca, aunque no venda directamente en Amazon.<\/p>\n<\/div><div class=\"fusion-text fusion-text-2\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Lo que aprender\u00e1:<\/p>\n<\/div><div class=\"fusion-text fusion-text-3\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><ul>\n<li>Artefact + Amazon Ads Partnership- Descubra c\u00f3mo Artefact y Amazon Ads est\u00e1n colaborando para ofrecerle conocimientos y herramientas de vanguardia para elevar sus campa\u00f1as digitales.<\/li>\n<li>Actualizaci\u00f3n del posicionamiento de Amazon DSP - Amazon DSP ahora es totalmente compatible con la creaci\u00f3n de marcas y la generaci\u00f3n de tr\u00e1fico para las marcas que buscan ampliar su alcance e impulsar resultados medibles. Conozca c\u00f3mo ofrece Amazon DSP:\n<ul>\n<li>Mejor rendimiento y mayor alcance<\/li>\n<li>Acceso a potentes 1P y 3P data con Amazon Marketing Cloud (AMC) para mejorar la medici\u00f3n y la transparencia<\/li>\n<\/ul>\n<\/li>\n<li>Historias de \u00e9xito y resultados reales - Escuche ejemplos reales del DSP de Amazon en acci\u00f3n, incluyendo:\n<ul>\n<li>Lograr una reducci\u00f3n de 50% en CPA mediante optimizaciones r\u00e1pidas<\/li>\n<li>Impulsar la captaci\u00f3n de clientes potenciales y maximizar la integraci\u00f3n de Prime Video para aumentar los resultados en 20%<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/div><div class=\"fusion-text fusion-text-4\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Principales conclusiones:<\/p>\n<\/div><div class=\"fusion-text fusion-text-5\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><ul>\n<li>C\u00f3mo el DSP de Amazon puede mejorar el alcance y la notoriedad de las marcas<\/li>\n<li>El valor de los conocimientos exclusivos de Amazon audience para potenciar las estrategias del embudo superior<\/li>\n<li>Por qu\u00e9 Amazon DSP es rentable y utiliza la optimizaci\u00f3n impulsada por la IA para maximizar el retorno de la inversi\u00f3n<\/li>\n<\/ul>\n<\/div><div class=\"fusion-text fusion-text-6\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>No se pierda esta oportunidad de explorar el potencial sin explotar del DSP de Amazon para los vendedores que no son de Amazon. Adem\u00e1s, <strong>acceda a nuestro libro electr\u00f3nico gratuito sobre el CMA<\/strong>-un recurso exclusivo disponible para su descarga tras inscribirse.<\/p>\n<\/div><div class=\"fusion-text fusion-text-7\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Despu\u00e9s del seminario web, recibir\u00e1 <strong>materiales detallados e historias de \u00e9xito<\/strong> \u00a1para guiarle paso a paso!<\/p>\n<\/div><\/div><\/div><\/div><\/article>","protected":false},"featured_media":236144,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"country":[618245],"event_listing_category":[858],"event_listing_type":[854],"class_list":["post-236142","event_listing","type-event_listing","status-publish","has-post-thumbnail","hentry","country-world","event_listing_category-digital-marketing","event_listing_type-webinars"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing\/236142","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing"}],"about":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/types\/event_listing"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media\/236144"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media?parent=236142"}],"wp:term":[{"taxonomy":"country","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/country?post=236142"},{"taxonomy":"event_listing_category","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing_category?post=236142"},{"taxonomy":"event_listing_type","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing_type?post=236142"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}