	{"id":60619,"date":"2021-05-05T09:32:10","date_gmt":"2021-05-05T08:32:10","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=event_listing&#038;p=60619"},"modified":"2026-03-08T12:47:55","modified_gmt":"2026-03-08T12:47:55","slug":"best-use-of-1st-party-data-in-digital-advertising","status":"publish","type":"event_listing","link":"https:\/\/www.artefact.com\/es\/events\/best-use-of-1st-party-data-in-digital-advertising\/","title":{"rendered":"Google x Artefact||Google x Artefact|Google x Artefact"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Descripci\u00f3n<\/h2><\/div><div class=\"fusion-text fusion-text-1\"><p>\u00bfLe interesa encontrar nuevas formas de dar un buen uso a su data? \u00bfConoce las limitaciones a la hora de recopilar este data? \u00bfY las infinitas posibilidades que tiene al aplicarlo en su publicidad? Aprenda esto y mucho m\u00e1s en nuestra pr\u00f3xima sesi\u00f3n de webinar \u201cC\u00f3mo hacer un uso eficaz de su data de 1st party\u201d. Durante esta sesi\u00f3n de webinar en DIRECTO obtendr\u00e1 informaci\u00f3n sobre la recopilaci\u00f3n de data de clientes leg\u00edtimos, las perspectivas de data y la aplicaci\u00f3n de data en marketing de la mano de nuestros expertos en Data y Marketing Digital, y tendr\u00e1 la oportunidad de plantear sus preguntas m\u00e1s candentes sobre este tema.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Agenda<\/h2><\/div><div class=\"fusion-text fusion-text-2\"><ul class=\"fusion-checklist fusion-checklist-1\">\n<li class=\"fusion-li-item\">\n<div class=\"fusion-li-item-content\">Importancia de la 1\u00aa parte data<\/div>\n<\/li>\n<li class=\"fusion-li-item\">\n<div class=\"fusion-li-item-content\">\n<p>Consejos y trucos para sacar el m\u00e1ximo partido a su data<\/p>\n<\/div>\n<\/li>\n<li class=\"fusion-li-item\">\n<div class=\"fusion-li-item-content\">\n<p>Formas avanzadas de poner en funcionamiento su data<\/p>\n<ul>\n<li>Conectar el CRM data para impulsar el rendimiento del marketing<\/li>\n<li>Motor de audiencia centrado en la privacidad que explota data para una activaci\u00f3n eficaz<\/li>\n<\/ul>\n<\/div>\n<\/li>\n<\/ul>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"featured_media":60620,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"country":[618245],"event_listing_category":[857],"event_listing_type":[854],"class_list":["post-60619","event_listing","type-event_listing","status-publish","has-post-thumbnail","hentry","country-world","event_listing_category-data-marketing","event_listing_type-webinars"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing\/60619","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing"}],"about":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/types\/event_listing"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media\/60620"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media?parent=60619"}],"wp:term":[{"taxonomy":"country","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/country?post=60619"},{"taxonomy":"event_listing_category","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing_category?post=60619"},{"taxonomy":"event_listing_type","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing_type?post=60619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}