	{"id":952808,"date":"2025-09-11T15:25:12","date_gmt":"2025-09-11T14:25:12","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=event_listing&#038;p=952808"},"modified":"2026-03-08T12:46:18","modified_gmt":"2026-03-08T12:46:18","slug":"matinale-12-reussir-sa-transformation-ia-avec-le-groupe-barriere-fdj-united","status":"publish","type":"event_listing","link":"https:\/\/www.artefact.com\/es\/events\/matinale-12-reussir-sa-transformation-ia-avec-le-groupe-barriere-fdj-united\/","title":{"rendered":"Matinale #12 : R\u00e9ussir sa transformation IA avec le Groupe Barri\u00e8re et FDJ United"},"content":{"rendered":"<p data-start=\"770\" data-end=\"999\">Venez assister \u00e0 la Matinale Artefact de la Data &amp; IA le jeudi 16 octobre, de 8h30 \u00e0 11h30, dans nos locaux (Paris 9\u00e8me) avec le <strong>Grupo Barri\u00e8re <\/strong>et <strong>FDJ Unidos<\/strong>, sobre el tema de <strong>\u00ab Du concept \u00e0 l'impact r\u00e9el : r\u00e9ussir sa transformation IA g\u00e9n\u00e9rative et agentique. \u00bb<\/strong><\/p>\n<p data-start=\"1001\" data-end=\"1034\">La inteligencia artificial no es un simple concepto tecnol\u00f3gico, sino el motor de una transformaci\u00f3n estrat\u00e9gica profunda para las empresas. Si la IA generativa y agentiva abre posibilidades in\u00e9ditas de creaci\u00f3n y de autonom\u00eda, el reto no reside m\u00e1s en la simple adopci\u00f3n de estas herramientas, sino en su integraci\u00f3n met\u00f3dica para generar un retorno sobre la inversi\u00f3n tangible.<br \/>\n- Pr\u00e9sentation de cas d'usage clients \u00e0 fort potentiel<br \/>\n- Medici\u00f3n del valor creado a partir de conceptos simples y de POC<\/p>\n<h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\">Programa<\/h2>\n<ul>\n<li>8h30 - 9h | Accueil et petit-d\u00e9jeuner networking.<\/li>\n<li>9h - 9h05 | Bienvenue et introduction.<\/li>\n<li>9h05 - 9h25 | <strong>\u00ab Comment mettre en place un mod\u00e8le op\u00e9rationnel en d\u00e9marche produit au travers de plusieurs fonctions data pour un d\u00e9ploiement acc\u00e9l\u00e9r\u00e9 et gouvern\u00e9 de produits data et analytiques \u00bb <\/strong>avec <a href=\"https:\/\/www.linkedin.com\/in\/oehler-matthias\/\" target=\"_blank\" rel=\"noopener\">Matthias Oehler<\/a>, Directeur Data &amp; IA chez FDJ United, interview\u00e9 par <a href=\"https:\/\/www.linkedin.com\/in\/vincentblaclard\/\" target=\"_blank\" rel=\"noopener\">Vincent Blaclard<\/a>, Managing Partner &amp; Lead Retail France chez Artefact.<\/li>\n<li>9h25 - 9h45 | <strong>\u00ab Lancement des premiers agents g\u00e9n\u00e9ratifs sur-mesure : le coup d'envoi de la feuille de route IA du Groupe Barri\u00e8re \u00bb<\/strong> avec <a href=\"https:\/\/www.linkedin.com\/in\/salomon-bentolila-3834518\/\" target=\"_blank\" rel=\"noopener\">Salom\u00f3n Bentolila<\/a>, Directeur Data &amp; Acquisition chez Groupe Barri\u00e8re, interview\u00e9 par <a href=\"https:\/\/www.linkedin.com\/in\/florentbernard\/\" target=\"_blank\" rel=\"noopener\">Florent Bernard<\/a>, Managing Partner &amp; Global Lead Viajes, Turismo y Transporte.<\/li>\n<li>9h45 - 10h05 | <strong>Keynote sur notre retour d'exp\u00e9rience et convictions<\/strong>\u00a0avec <a href=\"https:\/\/www.linkedin.com\/in\/hmouazan\/\" target=\"_blank\" rel=\"noopener\">Hanan Ouazan<\/a>, Managing Partner et Global Lead AI Acceleration chez Artefact.<\/li>\n<li>10h05 - 11h | Mesa redonda con nuestros clientes y sesi\u00f3n de preguntas y respuestas.<\/li>\n<li>11h - 11h30 | Trabajo en red.<\/li>\n<\/ul>","protected":false},"featured_media":972458,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"country":[],"event_listing_category":[21943],"event_listing_type":[853],"class_list":["post-952808","event_listing","type-event_listing","status-publish","has-post-thumbnail","hentry","event_listing_category-ai-technology","event_listing_type-events"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing\/952808","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing"}],"about":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/types\/event_listing"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media\/972458"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media?parent=952808"}],"wp:term":[{"taxonomy":"country","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/country?post=952808"},{"taxonomy":"event_listing_category","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing_category?post=952808"},{"taxonomy":"event_listing_type","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/event_listing_type?post=952808"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}