{"id":66675,"date":"2022-04-11T15:07:39","date_gmt":"2022-04-11T14:07:39","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=news&#038;p=66675"},"modified":"2024-09-20T17:42:28","modified_gmt":"2024-09-20T16:42:28","slug":"europcar-mobility-group-entrusts-its-global-digital-media-budget-to-artefact","status":"publish","type":"news","link":"https:\/\/www.artefact.com\/es\/news\/europcar-mobility-group-entrusts-its-global-digital-media-budget-to-artefact\/","title":{"rendered":"Artefact se convierte en la agencia global de medios digitales de Europcar Mobility Group (Europcar, Ubeeqo, Goldcar, Fox Rent a Car, Buchbinder)"},"content":{"rendered":"<article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">PR - Abril 2022 | Europcar Mobility Group X Artefact<\/h2><\/div><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-transform:none;\"><p><a href=\"https:\/\/www.artefact.com\/es\/\">Artefact<\/a> se convierte en la agencia global de medios digitales del Grupo Europcar Mobility (Europcar, Ubeeqo, Goldcar, Fox Rent a Car, Buchbinder). La misi\u00f3n, que comenz\u00f3 en enero de 2022, abarca la adquisici\u00f3n de usuarios, la gesti\u00f3n del rendimiento y la maximizaci\u00f3n del valor del cliente en los medios sociales y las palancas program\u00e1ticas de visualizaci\u00f3n. La agencia tiene mandato para toda Europa, EE.UU. y Ocean\u00eda.<\/p>\n<\/div><div class=\"fusion-text fusion-text-2\" style=\"--awb-text-transform:none;\"><div class=\"quote\">\u201cTras afrontar dos a\u00f1os marcados por las restricciones en el sector de la movilidad, 2022 es clave para repuntar. En este contexto, elegimos a Artefact por su capacidad para impulsar el rendimiento de nuestras campa\u00f1as en las redes sociales en todos los mercados. Tambi\u00e9n nos convenci\u00f3 la calidad de sus propuestas estrat\u00e9gicas de Display, que adaptan la distribuci\u00f3n de las creaciones y los formatos en funci\u00f3n de nuestros audience profesionales, de ocio y locales.\u201d<\/div>\n<\/div><div class=\"fusion-text fusion-text-3\" style=\"--awb-text-transform:none;\"><div class=\"quote-baseline\">seg\u00fan Carole Rey, Directora de Marketing Digital del Grupo EuropCar.<\/div>\n<\/div><\/div><\/div><\/div><\/article>","protected":false},"excerpt":{"rendered":"<p>Artefact se convierte en la agencia global de medios digitales de Europcar Mobility Group (Europcar, Ubeeqo, Goldcar, Fox Rent a Car, Buchbinder).<\/p>","protected":false},"author":[],"featured_media":66690,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"news-category":[2819,2817],"news-language":[311,316],"class_list":["post-66675","news","type-news","status-publish","has-post-thumbnail","hentry","news-category-news-france","news-category-global-news","news-language-en","news-language-fr"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/news\/66675","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/types\/news"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media\/66690"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media?parent=66675"}],"wp:term":[{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/author?post=66675"},{"taxonomy":"news-category","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/news-category?post=66675"},{"taxonomy":"news-language","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/news-language?post=66675"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}