	{"id":1338899,"date":"2025-07-07T09:00:00","date_gmt":"2025-07-07T08:00:00","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=pdf-newsletters&#038;p=1338899"},"modified":"2026-07-02T10:20:30","modified_gmt":"2026-07-02T09:20:30","slug":"genai-newsletter-july-1-2025","status":"publish","type":"pdf-newsletters","link":"https:\/\/www.artefact.com\/es\/pdf-newsletters\/genai-newsletter-july-1-2025\/","title":{"rendered":"Bolet\u00edn de GenAI, 1 de julio TP45T1 \u2013 Claude es un p\u00e9simo empresario."},"content":{"rendered":"<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"600\" height=\"250\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/07-July.jpg\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/07-July.jpg\" alt=\"\" class=\"lazyload wp-image-1338892\" style=\"margin-left:auto;margin-right:auto;height:auto\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27250%27%20viewBox%3D%270%200%20600%20250%27%3E%3Crect%20width%3D%27600%27%20height%3D%27250%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/07-July-18x8.jpg 18w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/07-July-200x83.jpg 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/07-July-300x125.jpg 300w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/07-July-400x167.jpg 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/07-July.jpg 600w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div>\n<p>Estimados lectores: \u00a1Bienvenidos a la \u00faltima edici\u00f3n del bolet\u00edn informativo sobre IA general de Artefact! Este mes, nos adentramos en los fascinantes \u2014y, en ocasiones, ins\u00f3litos\u2014 avances en el \u00e1mbito de la IA general, desde las desventuras de una IA como empresaria hasta los avances revolucionarios en el sector de los videojuegos y el descubrimiento de f\u00e1rmacos. Tambi\u00e9n analizaremos las principales tendencias en materia de inversi\u00f3n en el mercado, los riesgos cr\u00edticos de seguridad y el cambiante panorama \u00e9tico en torno a la GenAI. \u00a1Mant\u00e9nganse informados sobre c\u00f3mo la IA sigue transformando nuestro mundo!<\/p>\n<h3 class=\"wp-block-heading\">Podcast \u00abGenAI News\u00bb<\/h3>\n<p>\u00bfNo tiene tiempo para leer este bolet\u00edn?<\/p>\n<h3 class=\"wp-block-heading\">Aspectos m\u00e1s destacados<\/h3>\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"600\" height=\"338\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Mirage-multiple-ezgif.com-video-to-gif-converter-600x338.gif\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Mirage-multiple-ezgif.com-video-to-gif-converter-600x338.gif\" alt=\"\" class=\"lazyload wp-image-1338893\" style=\"margin-left:auto;margin-right:auto;height:auto\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27338%27%20viewBox%3D%270%200%20600%20338%27%3E%3Crect%20width%3D%27600%27%20height%3D%27338%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Mirage-multiple-ezgif.com-video-to-gif-converter-18x10.gif 18w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Mirage-multiple-ezgif.com-video-to-gif-converter-200x113.gif 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Mirage-multiple-ezgif.com-video-to-gif-converter-300x169.gif 300w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Mirage-multiple-ezgif.com-video-to-gif-converter-400x225.gif 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Mirage-multiple-ezgif.com-video-to-gif-converter-600x338.gif 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Mirage-multiple-ezgif.com-video-to-gif-converter-768x432.gif 768w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div>\n<h3 class=\"wp-block-heading\">Noticias empresariales y an\u00e1lisis de mercado<\/h3>\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"600\" height=\"333\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude-600x333.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude-600x333.png\" alt=\"\" class=\"lazyload wp-image-1338894\" style=\"margin-left:auto;margin-right:auto;height:auto\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27333%27%20viewBox%3D%270%200%20600%20333%27%3E%3Crect%20width%3D%27600%27%20height%3D%27333%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude-18x10.png 18w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude-200x111.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude-300x166.png 300w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude-400x222.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude-600x333.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude-768x426.png 768w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude-800x444.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude-1024x568.png 1024w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude-1200x665.png 1200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude-1536x852.png 1536w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Claude.png 1600w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div>\n<p><strong>&gt; Principales acuerdos, colaboraciones e innovaciones<\/strong><\/p>\n<h3 class=\"wp-block-heading\">Tema destacado de la semana<\/h3>\n<p><strong>\u00bfQu\u00e9 est\u00e1 pasando en China?: Reflexiones sobre la adopci\u00f3n masiva y el \u00abefecto Doubao\u00bb<\/strong> El mes pasado, destacamos el ritmo sin precedentes de adopci\u00f3n de la IA en China, impulsado por una poblaci\u00f3n con gran dominio de la tecnolog\u00eda, las omnipresentes \"superaplicaciones\" y un firme respaldo gubernamental. De hecho, volver a China suele provocar una sensaci\u00f3n de asombro, ya que desde su \u00faltima visita una nueva tecnolog\u00eda se ha integrado a la perfecci\u00f3n en la vida cotidiana; antes eran los pagos m\u00f3viles generalizados y ahora la IA est\u00e1 presente en todas partes. Basta con pasear por cualquier calle para o\u00edr un \"\u00a1Eh, Doubao!\" mientras la gente interact\u00faa con sus tel\u00e9fonos inteligentes, escucha res\u00famenes de noticias generados por IA, formula preguntas o, simplemente, charla. Este nivel de integraci\u00f3n de la IA y su adopci\u00f3n generalizada apenas tiene parang\u00f3n en los pa\u00edses occidentales. Y aunque DeepSeek ha suscitado un gran inter\u00e9s, la aplicaci\u00f3n en la que nos centramos hoy es Doubao, la principal aplicaci\u00f3n de IA de ByteDance (conocida mundialmente por TikTok). Doubao constituye la primera prueba clara de la adopci\u00f3n generalizada de la IA en la vida cotidiana en China. En enero, Doubao registr\u00f3 17 millones de usuarios activos diarios (DAU), mientras que la aplicaci\u00f3n de chatbot de DeepSeek, que entr\u00f3 en un mercado ya preparado, alcanz\u00f3 los 22,2 millones de DAU en el mismo mes. A modo de referencia, ChatGPT de OpenAI, l\u00edder mundial, cuenta con 122,58 millones de usuarios diarios. Doubao evoluciona continuamente; recientemente ha incorporado una funci\u00f3n de \"investigaci\u00f3n en profundidad\" para tareas complejas, que genera resultados de b\u00fasqueda de texto y visuales, e incluso convierte contenidos al formato de podcast. Una funci\u00f3n de videollamada en tiempo real, introducida en mayo de 2025, permite a Doubao ayudar a los usuarios en diversos escenarios, como visitas a museos o consejos de jardiner\u00eda, mediante la interpretaci\u00f3n de v\u00eddeo en directo. El \u00e9xito de Doubao est\u00e1 profundamente arraigado en el potente ecosistema de ByteDance y en su enfoque estrat\u00e9gico de la IA. Aprovechando su d\u00e9cada de experiencia en sofisticados algoritmos de recomendaci\u00f3n (el \"ingrediente secreto\" detr\u00e1s de TikTok\/Douyin), ByteDance integra a la perfecci\u00f3n a Doubao en todas sus plataformas, impulsando la personalizaci\u00f3n y la participaci\u00f3n de los usuarios. Esta l\u00f3gica de \"producto impulsado por la tecnolog\u00eda\", combinada con una estrategia de precios agresiva, democratiza el acceso a la IA avanzada. La plataforma empresarial de ByteDance, Volcano Engine, comercializa a\u00fan m\u00e1s las capacidades de Doubao para clientes externos. Este compromiso con la innovaci\u00f3n, el talento (a trav\u00e9s de su equipo de investigaci\u00f3n Seed) y el aprovechamiento del ecosistema sit\u00faa a ByteDance firmemente entre los \u00ab5 principales\u00bb actores en el \u00e1mbito de los modelos fundacionales, impulsando los avances en capacidades multimodales y un mayor \u00abtecho de inteligencia\u00bb. \u00bfDesea saber m\u00e1s? Siga nuestro <em>\u00bfQu\u00e9 est\u00e1 pasando en China?<\/em> \u00a1se centra en ello!<\/p>\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"600\" height=\"329\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.24.25-600x329.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.24.25-600x329.png\" alt=\"\" class=\"lazyload wp-image-1338895\" style=\"margin-left:auto;margin-right:auto;height:auto\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27329%27%20viewBox%3D%270%200%20600%20329%27%3E%3Crect%20width%3D%27600%27%20height%3D%27329%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.24.25-18x10.png 18w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.24.25-200x110.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.24.25-300x164.png 300w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.24.25-400x219.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.24.25-600x329.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.24.25-768x421.png 768w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.24.25-800x438.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.24.25-1024x561.png 1024w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.24.25-1200x657.png 1200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.24.25-1536x841.png 1536w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div>\n<p><em>\u2013 Presentado por Nicolas Lang, especialista s\u00e9nior en productos Data Consultant y GenAI en Artefact.<\/em><\/p>\n<h3 class=\"wp-block-heading\">Nuevos modelos e innovaciones<\/h3>\n<p><strong>&gt; Modelos multimodales (imagen, v\u00eddeo, audio) <\/strong><\/p>\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"600\" height=\"360\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-17-600x360.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-17-600x360.png\" alt=\"\" class=\"lazyload wp-image-1338896\" style=\"margin-left:auto;margin-right:auto;height:auto\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27360%27%20viewBox%3D%270%200%20600%20360%27%3E%3Crect%20width%3D%27600%27%20height%3D%27360%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-17-18x12.png 18w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-17-200x120.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-17-300x180.png 300w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-17-400x240.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-17-600x360.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-17-768x461.png 768w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-17-800x480.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-17.png 1024w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div>\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"600\" height=\"374\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.30.24-600x374.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.30.24-600x374.png\" alt=\"\" class=\"lazyload wp-image-1338897\" style=\"margin-left:auto;margin-right:auto;height:auto\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27374%27%20viewBox%3D%270%200%20600%20374%27%3E%3Crect%20width%3D%27600%27%20height%3D%27374%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.30.24-18x12.png 18w, 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https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/Screenshot-2025-07-15-at-11.30.24-1536x958.png 1536w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><\/div>\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"600\" height=\"394\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-18-600x394.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-18-600x394.png\" alt=\"\" class=\"lazyload wp-image-1338898\" style=\"margin-left:auto;margin-right:auto;height:auto\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27394%27%20viewBox%3D%270%200%20600%20394%27%3E%3Crect%20width%3D%27600%27%20height%3D%27394%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2026\/07\/unnamed-18-18x12.png 18w, 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\/><\/figure><\/div>","protected":false},"featured_media":772017,"parent":0,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"pdf-mail-category":[848694],"class_list":["post-1338899","pdf-newsletters","type-pdf-newsletters","status-publish","has-post-thumbnail","hentry","pdf-mail-category-gen-ai"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/pdf-newsletters\/1338899","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/pdf-newsletters"}],"about":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/types\/pdf-newsletters"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media\/772017"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/media?parent=1338899"}],"wp:term":[{"taxonomy":"pdf-mail-category","embeddable":true,"href":"https:\/\/www.artefact.com\/es\/wp-json\/wp\/v2\/pdf-mail-category?post=1338899"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}