Webinar Artefact | An Introduction to the Google Marketing Platform.
[Past Webinar] | An Introduction to the Google Marketing Platform
How to use Google Marketing Platform to grow your business?
The Google Marketing Platform (GMP) offers a wide range of game-changing tools. If you’ve ever wondered what are their capabilities and how best to use them to grow your business, you cannot miss this GMP webinar!
Please join us on Wednesday the 13th May at 2pm (GMT+4). This webinar will provide an overview of Google Marketing Platform. We will walk you through each tool individually to know how they fit into the wider ecosystem.
- Introduction to the Google Marketing Platform
- The platforms within the Platform
- How they all work together
- Next Steps
This webinar will be run by Abdulmuizz Yusuf, Data & Analytics Manager and Christy Kunjumon, Account Manager at Artefact MENA.
Muizz has over 5 years of experience in the field of Technology, with 3 of those in Digital Analytics. He has worked with top brands across MENA including Emirates, FlyDubai, Al Futtaim Automotive, DAMAC, and Extra on implementing Digital Analytics solutions and providing valuable insights to Marketing, UX, Product and BI teams to optimize their KPIs. Muizz regularly provides training on Google Analytics at Astrolabs.
Christy is a cross-channel digital marketing expert with over 7+ years of experience in digital marketing and analytics and a further 3 years’ experience in Inbound Marketing(SEO). Christy has a strong programmatic experience with deep knowledge of DV360 and is fully certified across the Google Marketing Platform. He has worked with top brands across MENA including Dubai Parks and Resorts, Meraas, DAMAC, Ooredoo, Flydubai, Maserati & DTCM on implementing & managing their cross-channel digital marketing campaigns.