{"id":118472,"date":"2024-06-26T13:13:27","date_gmt":"2024-06-26T12:13:27","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=blog&#038;p=118472"},"modified":"2024-09-20T17:46:06","modified_gmt":"2024-09-20T16:46:06","slug":"alix-boulnois-cdo-and-member-of-the-group-executive-committee-at-accor-biljana-kaitovic-group-cio-and-cdo-at-engie-gilles-morel-executive-vp-at-whirlpool-at-the-adopt-ai-summit-how-to-s","status":"publish","type":"blog","link":"https:\/\/www.artefact.com\/fr\/blog\/alix-boulnois-cdo-and-member-of-the-group-executive-committee-at-accor-biljana-kaitovic-group-cio-and-cdo-at-engie-gilles-morel-executive-vp-at-whirlpool-at-the-adopt-ai-summit-how-to-s\/","title":{"rendered":"Alix Boulnois, CDO &amp; Membre du comit\u00e9 ex\u00e9cutif du groupe ACCOR, Biljana Kaitovic, Group CIO &amp; CDO chez ENGIE, Gilles Morel, Exec VP chez WHIRLPOOL au Adopt AI Summit - Comment faire \u00e9voluer l'IA dans un contexte global ?"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_color: var(--awb-color6);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 description\" style=\"--awb-text-color:var(--awb-color5);--awb-text-font-family:&quot;PT Serif&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p>Les enseignements cl\u00e9s de la table ronde avec Alix Boulnois, Chief Digital Officer et membre du comit\u00e9 ex\u00e9cutif du groupe Accor, Biljana Kaitovic, Group CIO et Chief Digital Officer chez Engie, et Gilles Morel, Executive VP chez Whirlpool, lors du Adopt AI Summit by Artefact - 5 juin 2024.<\/p>\n<p><strong>\u00c0 propos d'Alix Boulnois<\/strong>:  Forte de son exp\u00e9rience et de ses dipl\u00f4mes, Alix a men\u00e9 des initiatives strat\u00e9giques dans divers secteurs, am\u00e9liorant l'exp\u00e9rience client et les strat\u00e9gies de tarification \u00e0 travers l'Europe. Depuis qu'elle a rejoint Accor en 2020 en tant que SVP of Digital &amp; Innovation, et maintenant en tant que CDO, Alix a jou\u00e9 un r\u00f4le d\u00e9terminant dans la conduite de la transformation num\u00e9rique du groupe.<br \/>\n<strong>\u00c0 propos de Biljana Kaitovic<\/strong>: Forte de son exp\u00e9rience en mati\u00e8re d'informatique et de transformations num\u00e9riques \u00e0 l'\u00e9chelle mondiale, son r\u00f4le en tant que DSI Groupe et Chief Digital Officer d'Engie est d'acc\u00e9l\u00e9rer la digitalisation des entreprises au service des ambitions de croissance et de la performance op\u00e9rationnelle du groupe.<br \/>\n<strong>\u00c0 propos de Gilles Morel<\/strong>: Ayant rejoint Whirlpool en 2019 en tant que pr\u00e9sident de la r\u00e9gion Europe, Moyen-Orient et Afrique (EMEA), il a pass\u00e9 plus de 25 ans dans l'industrie des biens de consommation, occupant des postes de direction chez Mars Inc. et Savencia Fromage &amp; Dairy.<\/p>\n<\/div><\/div><\/div><\/div><\/div><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:750px;--awb-max-height:422px;--awb-align-self:center;--awb-width:100%;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:56.27%;\" ><iframe title=\"Lecteur vid\u00e9o YouTube 1\" src=\"https:\/\/www.youtube.com\/embed\/eoiZ2Dd-cmE?wmode=transparent&autoplay=0\" width=\"750\" height=\"422\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><\/div><\/div><\/div><\/article><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type button-primary-medium\" style=\"--button_text_transform:var(--awb-custom_typography_2-text-transform);--button_font_size:var(--awb-custom_typography_2-font-size);--button_line_height:var(--awb-custom_typography_2-line-height);--button_typography-letter-spacing:var(--awb-custom_typography_2-letter-spacing);--button_typography-font-family:var(--awb-custom_typography_2-font-family);--button_typography-font-weight:var(--awb-custom_typography_2-font-weight);--button_typography-font-style:var(--awb-custom_typography_2-font-style);\" target=\"_self\" data-hover=\"text_slide_down\" href=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/06\/Plaquette-Adopt-AI-Artefact-5-juin.pdf\"><div class=\"awb-button-text-transition  awb-button__hover-content--centered\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Aper\u00e7u de l'agenda Adopt AI<\/span><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Aper\u00e7u de l'agenda Adopt AI<\/span><\/div><\/a><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-2 fusion-button-default-span fusion-button-default-type button-primary-medium\" style=\"--button_text_transform:var(--awb-custom_typography_2-text-transform);--button_font_size:var(--awb-custom_typography_2-font-size);--button_line_height:var(--awb-custom_typography_2-line-height);--button_typography-letter-spacing:var(--awb-custom_typography_2-letter-spacing);--button_typography-font-family:var(--awb-custom_typography_2-font-family);--button_typography-font-weight:var(--awb-custom_typography_2-font-weight);--button_typography-font-style:var(--awb-custom_typography_2-font-style);\" target=\"_self\" data-hover=\"text_slide_down\" href=\"https:\/\/adoptai.artefact.com\/content\/access-the-replays\" rel=\"noopener\"><div class=\"awb-button-text-transition  awb-button__hover-content--centered\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Voir tous les rediffusions de Adopt AI<\/span><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Voir tous les rediffusions de Adopt AI<\/span><\/div><\/a><\/div><\/div><\/div><\/div><\/div><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_color: var(--awb-color6);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Le panel s'est concentr\u00e9 sur la mise \u00e0 l'\u00e9chelle de l'IA et sur la promotion de son adoption au sein des grandes entreprises. Des entreprises comme Accor et Whirlpool se concentrent sur l'IA pour am\u00e9liorer l'exp\u00e9rience des utilisateurs, le marketing et les processus de prise de d\u00e9cision, targeting des applications \u00e0 grande \u00e9chelle comme la personnalisation de la gestion de la relation client et la maintenance pr\u00e9dictive. En particulier, Whirlpool int\u00e8gre l'IA dans ses appareils \u00e9lectrom\u00e9nagers pour am\u00e9liorer l'efficacit\u00e9 op\u00e9rationnelle, comme la cuisine assist\u00e9e et les diagnostics de produits.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">D\u00e9fis et strat\u00e9gies d'adoption<\/h2><\/div><div class=\"fusion-text fusion-text-3\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Pour garantir une adoption r\u00e9ussie de l'IA, Accor a cr\u00e9\u00e9 un centre d'excellence charg\u00e9 de d\u00e9finir les cas d'utilisation de l'IA et de guider l'adoption de la technologie, en se concentrant sur l'innovation ax\u00e9e sur l'entreprise pour une adoption plus large, tandis que Whirlpool souligne l'importance de l'appropriation par les dirigeants de l'int\u00e9gration de l'IA pour favoriser l'avantage concurrentiel et l'alignement de l'entreprise.<\/p>\n<\/div><div class=\"fusion-text fusion-text-4\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><blockquote>\n<div class=\"quote\">\u201cNous nous concentrons fortement sur l'am\u00e9lioration de l'exp\u00e9rience client gr\u00e2ce \u00e0 l'IA, en l'utilisant sur notre site web et pour une plus grande personnalisation \u00e0 l'\u00e9chelle dans notre CRM. Nous tirons parti de l'IA pour r\u00e9duire les t\u00e2ches manuelles, en am\u00e9liorant notre productivit\u00e9 interne et m\u00eame en abordant la question de l'ESG en r\u00e9duisant notre empreinte carbone et le gaspillage alimentaire.\u201d<\/div>\n<div class=\"quote-baseline\">Alix Boulnois, Chief Digital Officer et membre du comit\u00e9 ex\u00e9cutif du groupe Accor<\/div>\n<\/blockquote>\n<\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">Approche de l'innovation ascendante<\/h2><\/div><div class=\"fusion-text fusion-text-5\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Whrilpool soutient une approche ascendante pour favoriser l'innovation en mati\u00e8re d'IA au sein de l'entreprise, en donnant aux \u00e9quipes les moyens de d\u00e9velopper des solutions d'IA \u00e9troitement align\u00e9es sur les besoins de l'entreprise, ce qui acc\u00e9l\u00e8re l'adoption et favorise une culture de l'innovation et de l'agilit\u00e9.<\/p>\n<\/div><div class=\"fusion-text fusion-text-6\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><blockquote>\n<div class=\"quote\">\u201cNous avons la responsabilit\u00e9 de construire, de d\u00e9velopper et d'investir dans nos propres talents et nous devons \u00e9galement choisir judicieusement nos partenaires externes, car nous ne pouvons pas h\u00e9berger toutes les solutions en interne. Cette double approche consistant \u00e0 cultiver les talents internes et \u00e0 s\u00e9lectionner les bons partenariats externes constitue la pierre angulaire de notre strat\u00e9gie visant \u00e0 renforcer les capacit\u00e9s commerciales et le leadership en mati\u00e8re d'IA.\u201d<\/div>\n<div class=\"quote-baseline\">Gilles Morel, vice-pr\u00e9sident ex\u00e9cutif de Whirlpool<\/div>\n<\/blockquote>\n<\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">S\u00e9curit\u00e9 et conformit\u00e9 dans le d\u00e9ploiement de l'IA<\/h2><\/div><div class=\"fusion-text fusion-text-7\"><p>Engie est prudent quant aux risques op\u00e9rationnels de l'IA, en particulier dans les op\u00e9rations de terrain critiques en termes de s\u00e9curit\u00e9. L'entreprise se concentre sur des tests approfondis avant d'\u00e9tendre ses solutions. Biljana d\u00e9crit les efforts d\u00e9ploy\u00e9s pour s'assurer que les travailleurs sur le terrain ont un acc\u00e8s rapide aux informations n\u00e9cessaires gr\u00e2ce \u00e0 l'IA, ce qui am\u00e9liore l'efficacit\u00e9 et la s\u00e9curit\u00e9.<\/p>\n<\/div><div class=\"fusion-text fusion-text-8\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><blockquote>\n<div class=\"quote\">\u201cCette ann\u00e9e sera l'une des ann\u00e9es d\u00e9cisives en ce qui concerne le caract\u00e8re naturel de l'IA. Nous assistons vraiment \u00e0 un changement \u00e9norme et, du point de vue de l'entreprise, cela peut faire une grande diff\u00e9rence dans beaucoup de choses que nous faisons.\u201d<\/div>\n<div class=\"quote-baseline\">Biljana Kaitovic, directrice des syst\u00e8mes d'information du groupe et directrice du num\u00e9rique chez Engie.<\/div>\n<\/blockquote>\n<\/div><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">Renforcer la gestion et le d\u00e9veloppement des talents<\/h2><\/div><div class=\"fusion-text fusion-text-9\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Tous les intervenants ont insist\u00e9 sur le d\u00e9fi que repr\u00e9sentent le recrutement et la fid\u00e9lisation de talents comp\u00e9tents en mati\u00e8re d'IA. Ils visent \u00e0 cr\u00e9er un environnement int\u00e9gr\u00e9 o\u00f9 la technologie s'aligne sur les objectifs de l'entreprise gr\u00e2ce \u00e0 des \u00e9quipes interdisciplinaires capables d'innover efficacement.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;letter-spacing:1.6px;font-size:1em;--fontSize:30;line-height:1.47;\">Adoption et motivation \u00e0 long terme<\/h2><\/div><div class=\"fusion-text fusion-text-10\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Les discussions ont mis en \u00e9vidence le r\u00f4le essentiel des dirigeants dans la promotion de l'adoption de l'IA au sein des entreprises. L'accent est mis sur la possibilit\u00e9 pour les employ\u00e9s d'interagir avec les technologies de l'IA, ce qui favorise une culture \u00e0 la fois inclusive et propice \u00e0 l'innovation.<\/p>\n<\/div><\/div><\/div><\/div><\/article><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-3 fusion-button-default-span fusion-button-default-type button-primary-medium\" style=\"--button_text_transform:var(--awb-custom_typography_2-text-transform);--button_font_size:var(--awb-custom_typography_2-font-size);--button_line_height:var(--awb-custom_typography_2-line-height);--button_typography-letter-spacing:var(--awb-custom_typography_2-letter-spacing);--button_typography-font-family:var(--awb-custom_typography_2-font-family);--button_typography-font-weight:var(--awb-custom_typography_2-font-weight);--button_typography-font-style:var(--awb-custom_typography_2-font-style);\" target=\"_self\" data-hover=\"text_slide_down\" href=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2024\/06\/Plaquette-Adopt-AI-Artefact-5-juin.pdf\"><div class=\"awb-button-text-transition  awb-button__hover-content--centered\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Aper\u00e7u de l'agenda Adopt AI<\/span><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Aper\u00e7u de l'agenda Adopt AI<\/span><\/div><\/a><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-4 fusion-button-default-span fusion-button-default-type button-primary-medium\" style=\"--button_text_transform:var(--awb-custom_typography_2-text-transform);--button_font_size:var(--awb-custom_typography_2-font-size);--button_line_height:var(--awb-custom_typography_2-line-height);--button_typography-letter-spacing:var(--awb-custom_typography_2-letter-spacing);--button_typography-font-family:var(--awb-custom_typography_2-font-family);--button_typography-font-weight:var(--awb-custom_typography_2-font-weight);--button_typography-font-style:var(--awb-custom_typography_2-font-style);\" target=\"_self\" data-hover=\"text_slide_down\" href=\"https:\/\/adoptai.artefact.com\/content\/access-the-replays\" rel=\"noopener\"><div class=\"awb-button-text-transition  awb-button__hover-content--centered\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Voir tous les rediffusions de Adopt AI<\/span><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Voir tous les rediffusions de Adopt AI<\/span><\/div><\/a><\/div><\/div><\/div><\/div><\/div><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_color: var(--awb-color6);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-11\" style=\"--awb-font-size:20px;--awb-line-height:1.6;--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color5);--awb-text-font-family:var(--awb-typography4-font-family);--awb-text-font-weight:var(--awb-typography4-font-weight);--awb-text-font-style:var(--awb-typography4-font-style);\"><p>Visiter <a href=\"http:\/\/adoptai.artefact.com\/\" target=\"_blank\" rel=\"noopener\">adoptai.artefact.com<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/article><\/p>","protected":false},"excerpt":{"rendered":"<p>Table ronde intitul\u00e9e \u201c Comment d\u00e9ployer l\u2019IA \u00e0 l\u2019\u00e9chelle mondiale \u201d avec Alix Boulnois, directrice du num\u00e9rique et membre du comit\u00e9 ex\u00e9cutif du groupe Accor, Biljana Kaitovic, directrice des syst\u00e8mes d\u2019information du groupe et directrice du num\u00e9rique chez Engie, Gilles Morel, vice-pr\u00e9sident ex\u00e9cutif chez Whirlpool, et Alexandre Thion de la Chaume, Managing Partner \u00e0 Artefact.<\/p>","protected":false},"featured_media":126418,"parent":0,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"blog-category":[21932,21937],"blog-language":[2991],"class_list":["post-118472","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog-category-industrial-energy-utilities","blog-category-tourism-travel-transportation","blog-language-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/blog\/118472","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/media\/126418"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/media?parent=118472"}],"wp:term":[{"taxonomy":"blog-category","embeddable":true,"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/blog-category?post=118472"},{"taxonomy":"blog-language","embeddable":true,"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/blog-language?post=118472"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}