	{"id":101445,"date":"2024-03-18T14:11:09","date_gmt":"2024-03-18T14:11:09","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=event_listing&#038;p=101445"},"modified":"2026-03-08T12:46:59","modified_gmt":"2026-03-08T12:46:59","slug":"growing-your-business-through-data-maximizing-your-customer-data-platform-and-data-warehouse","status":"publish","type":"event_listing","link":"https:\/\/www.artefact.com\/fr\/events\/growing-your-business-through-data-maximizing-your-customer-data-platform-and-data-warehouse\/","title":{"rendered":"Webinaire sur la CDP avec AWS x Segment x Artefact||Webinaire sur la CDP avec AWS x Segment x Artefact||Webinaire sur la CDP avec AWS x Segment x Artefact"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_color: var(--awb-color6);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-color:var(--awb-color5);\"><p>Dans le paysage num\u00e9rique actuel, qui \u00e9volue rapidement, l'utilisation efficace du data client est au c\u0153ur de la r\u00e9ussite de l'entreprise. L'interop\u00e9rabilit\u00e9 entre les data platforms des clients (CDP) et les entrep\u00f4ts data joue un r\u00f4le essentiel, permettant aux organisations d'exploiter tout le potentiel des informations sur les clients. Cette collaboration est d'autant plus cruciale que nous avons constat\u00e9 une augmentation remarquable de la connectivit\u00e9 des entrep\u00f4ts data \u00e0 partir de 2020, ce qui souligne son importance pour naviguer dans les transformations num\u00e9riques.<\/p>\n<p>Au cours de ce webinaire, des chefs de file de l'industrie <a href=\"https:\/\/aws.amazon.com\/fr\/?nc2=h_lg\" target=\"_blank\" rel=\"noopener\">AWS<\/a>, <a href=\"https:\/\/segment.com\/\" target=\"_blank\" rel=\"noopener\">Segment<\/a>, et <a href=\"https:\/\/www.artefact.com\/fr\/\">Artefact<\/a> nous nous plongerons dans un aper\u00e7u complet des derni\u00e8res tendances, strat\u00e9gies et technologies pour maximiser votre infrastructure data.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\"><div>Pr\u00e9parez-vous \u00e0 emporter :<\/div><\/h2><\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-1 fusion-checklist-default type-icons paddingList dark-text\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>Des informations exploitables<\/strong> dans l'int\u00e9gration strat\u00e9gique des produits AWS et du segment<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>Conseils pratiques et bonnes pratiques<\/strong> pour data l'orchestration et la simplification de votre pile technologique par un int\u00e9grateur de syst\u00e8mes mondial<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>La session comprendra \u00e9galement <strong>un exemple concret de r\u00e9ussite <a href=\"https:\/\/www.sanofi.com\/en\" target=\"_blank\" rel=\"noopener\">Sanofi<\/a><\/strong>, La strat\u00e9gie data, bien mise en \u0153uvre, permet de cr\u00e9er des profils dor\u00e9s.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>Une d\u00e9monstration pratique<\/strong> montrer comment Segment et AWS fonctionnent mieux ensemble<\/p>\n<\/div><\/li><\/ul><\/div><\/div><\/div><\/div>","protected":false},"featured_media":101446,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"country":[618245],"event_listing_category":[856,857],"event_listing_type":[854],"class_list":["post-101445","event_listing","type-event_listing","status-publish","has-post-thumbnail","hentry","country-world","event_listing_category-data-consulting","event_listing_category-data-marketing","event_listing_type-webinars"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/event_listing\/101445","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/event_listing"}],"about":[{"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/types\/event_listing"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/media\/101446"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/media?parent=101445"}],"wp:term":[{"taxonomy":"country","embeddable":true,"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/country?post=101445"},{"taxonomy":"event_listing_category","embeddable":true,"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/event_listing_category?post=101445"},{"taxonomy":"event_listing_type","embeddable":true,"href":"https:\/\/www.artefact.com\/fr\/wp-json\/wp\/v2\/event_listing_type?post=101445"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}