{"id":82327,"date":"2023-11-14T11:34:07","date_gmt":"2023-11-14T11:34:07","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=event_listing&#038;p=82327"},"modified":"2026-03-08T12:47:20","modified_gmt":"2026-03-08T12:47:20","slug":"artefact-ibm-data-governance-und-genai-produkte","status":"publish","type":"event_listing","link":"https:\/\/www.artefact.com\/fr\/events\/artefact-ibm-data-governance-und-genai-produkte\/","title":{"rendered":"Datentransformation et GenAI im Handel||Datentransformation et GenAI im Handel||Datentransformation et GenAI im Handel"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#ffffff;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;border-color:var(--awb-color6);border-top-width:1px;\"><\/div><\/div><div class=\"fusion-text fusion-text-1\"><p>Les possibilit\u00e9s offertes par Ki et GenAI pour le commerce de d\u00e9tail et les services \u00e0 la personne sont illimit\u00e9es. Le 12 d\u00e9cembre \u00e0 18 heures, nous parlerons des cas d'utilisation, des d\u00e9fis, des possibilit\u00e9s et des raisons pour lesquelles les entreprises doivent aujourd'hui se conformer \u00e0 la nouvelle loi sur l'IA.<\/p>\n<p><span style=\"font-weight: 400;\">Lors de cette manifestation, les collaborateurs de Artefact et d'IBM donneront ensemble un aper\u00e7u de l'\u00e9tat actuel des technologies et des strat\u00e9gies permettant d'optimiser tous les aspects de la gestion d'entreprise.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Comment, sur la base d'une strat\u00e9gie globale enti\u00e8rement fond\u00e9e sur des donn\u00e9es, peut-on construire et consolider cette strat\u00e9gie ?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Comment construire les diff\u00e9rents types de b\u00e2timents \u00e0 partir des donn\u00e9es et de la strat\u00e9gie ?<\/span><\/li>\n<li aria-level=\"1\">Plong\u00e9e dans le domaine de la d\u00e9tection de la demande et des promotions<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Plusieurs cas d'utilisation et diff\u00e9rents types d'applications dans les diff\u00e9rents domaines.<\/span><\/li>\n<\/ul>\n<\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;border-color:var(--awb-color6);border-top-width:1px;\"><\/div><\/div><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"574\" title=\"Conception d&#039;une bo\u00eete \u00e0 lettres contenant des donn\u00e9es\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/11\/Bausteine-einer-datengetriebenen-lieferkette.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/11\/Bausteine-einer-datengetriebenen-lieferkette-1024x574.png\" alt class=\"lazyload img-responsive wp-image-83250\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271886%27%20height%3D%271058%27%20viewBox%3D%270%200%201886%201058%27%3E%3Crect%20width%3D%271886%27%20height%3D%271058%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/11\/Bausteine-einer-datengetriebenen-lieferkette-200x112.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/11\/Bausteine-einer-datengetriebenen-lieferkette-400x224.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/11\/Bausteine-einer-datengetriebenen-lieferkette-600x337.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/11\/Bausteine-einer-datengetriebenen-lieferkette-800x449.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/11\/Bausteine-einer-datengetriebenen-lieferkette-1200x673.png 1200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2023\/11\/Bausteine-einer-datengetriebenen-lieferkette.png 1886w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1024px\" \/><\/span><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;border-color:var(--awb-color6);border-top-width:1px;\"><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:35px;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;border-color:var(--awb-color6);border-top-width:1px;\"><\/div><\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:#ff0066;--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">Ordre du jour<\/h2><\/div><ul style=\"--awb-textcolor:#0d1634;--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-1 fusion-checklist-default type-icons paddingList dark-text\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-chevron-circle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>18:00 - <b>Introduction et introduction<br \/>\n<\/b><a href=\"https:\/\/www.linkedin.com\/in\/heikolenzing\/\" target=\"_blank\" rel=\"noopener\">Heiko Lenzing<\/a>, Chef des ventes DataOps DACH, IBM<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-chevron-circle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>18:05 \u2013\u00a0<strong>Le potentiel des donn\u00e9es et de l'intelligence artificielle dans le secteur de la distribution doit \u00eatre exploit\u00e9 au maximum<\/strong>\u00a0- Optimisation de l'ensemble du march\u00e9 des services \u00e0 l'aide de strat\u00e9gies et de technologies innovantes -\u00a0<a class=\"!text-viridian\" href=\"https:\/\/www.linkedin.com\/in\/anna-r%C3%BCde\/\" target=\"_blank\" rel=\"noopener ugc\">Anna R\u00fcde<\/a>, Responsable des nouvelles activit\u00e9s et de la transformation, Artefact DACH<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>18:30Heure\u00a0<strong>- Promotion et pronostic, une plong\u00e9e en profondeur<\/strong> - Comment Fortenova Group KI s'ins\u00e8re dans les promotions et augmente ainsi son chiffre d'affaires <strong>\u2013<\/strong>\u00a0<a class=\"!text-viridian\" href=\"https:\/\/www.linkedin.com\/in\/ali-al-hindwan-05654687\/\" target=\"_blank\" rel=\"noopener ugc\">Ali Al-Hindwan,<\/a>\u00a0Scientifique senior Data, Artefact DACH<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>- Pause de 10 minutes -<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>19:00 Uhr - <b>Les IA ne sont pas toujours bien g\u00e9r\u00e9es - c'est pourquoi la gouvernance de l'IA est faite pour vous.\u00a0<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.linkedin.com\/in\/olowson\/\" target=\"_blank\" rel=\"noopener\">Georg Olowson,<\/a> Sp\u00e9cialiste des partenaires, Data &amp; AI, IBM Technology<\/span><\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>19:30 Uhr - 22:00Uhr\u00a0 <strong>Mise en r\u00e9seau et boissons\u00a0<\/strong><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<\/div><\/li><\/ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" 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