{"id":100171,"date":"2024-03-18T19:22:57","date_gmt":"2024-03-18T19:22:57","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=event_listing&#038;p=100171"},"modified":"2026-03-08T12:46:59","modified_gmt":"2026-03-08T12:46:59","slug":"the-future-of-marketing","status":"publish","type":"event_listing","link":"https:\/\/www.artefact.com\/nl\/events\/the-future-of-marketing\/","title":{"rendered":"C-Vision x Artefact: CX &amp; CMO Think Tank - New York City|C-Vision x Artefact: CX &amp; CMO Think Tank - New York City|C-Vision x Artefact: CX &amp; CMO Think Tank - New York City"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_color: var(--awb-color6);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-color:var(--awb-color5);\"><p>Word lid van <a href=\"https:\/\/advertising.amazon.com\/\" target=\"_blank\" rel=\"noopener\">Amazon<\/a>,\u00a0<a href=\"https:\/\/www.artefact.com\/nl\/\">Artefact<\/a>, en <a href=\"https:\/\/www.treasuredata.com\/\" target=\"_blank\" rel=\"noopener\">Schat Data<\/a> voor een paneldiscussie over strategie\u00ebn voor omnichannel-excellentie en AI-gestuurde personalisatie.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color6);--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\"><div>Agenda<\/div><\/h2><\/div><div class=\"fusion-content-boxes content-boxes columns row fusion-columns-1 fusion-columns-total-1 fusion-content-boxes-1 content-boxes-icon-with-title content-left\" style=\"--awb-hover-accent-color:var(--awb-color3);--awb-circle-hover-accent-color:var(--awb-color3);--awb-item-margin-bottom:40px;\" data-animationoffset=\"top-into-view\"><div style=\"--awb-backgroundcolor:var(--awb-color6);\" class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationoffset=\"top-into-view\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<p dir=\"ltr\">Elke dag gaan consumenten met een groot aantal platforms en kanalen om, waarbij ze digitale broodkruimels achterlaten.  En terwijl hun trajecten complexer zijn dan ooit, zijn de verwachtingen van klanten met betrekking tot personalisatie en privacy gestaag toegenomen. De meerderheid van de mensen zegt nu te verwachten dat bedrijven hun behoeften begrijpen en erop anticiperen, en dat ze aanbiedingen en ervaringen dienovereenkomstig personaliseren. Om de harten en geesten van klanten te winnen, is het noodzakelijk om hen een naadloze, uniforme ervaring te bieden.<\/p>\n<p dir=\"ltr\">Op AI gebaseerde modellen hebben het vermogen om aan die verwachtingen te voldoen en ze te overtreffen. In deze sessie vertellen drie leidinggevenden hoe zij AI-gebaseerde personalisatie gebruiken om de verkoop, loyaliteit, klanttevredenheid en meer te stimuleren.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div>","protected":false},"featured_media":101449,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"country":[],"event_listing_category":[857,858],"event_listing_type":[2986],"class_list":["post-100171","event_listing","type-event_listing","status-publish","has-post-thumbnail","hentry","event_listing_category-data-marketing","event_listing_category-digital-marketing","event_listing_type-conferences"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/nl\/wp-json\/wp\/v2\/event_listing\/100171","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/nl\/wp-json\/wp\/v2\/event_listing"}],"about":[{"href":"https:\/\/www.artefact.com\/nl\/wp-json\/wp\/v2\/types\/event_listing"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/nl\/wp-json\/wp\/v2\/media\/101449"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/nl\/wp-json\/wp\/v2\/media?parent=100171"}],"wp:term":[{"taxonomy":"country","embeddable":true,"href":"https:\/\/www.artefact.com\/nl\/wp-json\/wp\/v2\/country?post=100171"},{"taxonomy":"event_listing_category","embeddable":true,"href":"https:\/\/www.artefact.com\/nl\/wp-json\/wp\/v2\/event_listing_category?post=100171"},{"taxonomy":"event_listing_type","embeddable":true,"href":"https:\/\/www.artefact.com\/nl\/wp-json\/wp\/v2\/event_listing_type?post=100171"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}