{"id":6759,"date":"2020-02-13T10:08:02","date_gmt":"2020-02-13T10:08:02","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=news&p=6759"},"modified":"2024-09-20T17:45:03","modified_gmt":"2024-09-20T16:45:03","slug":"how-will-googles-cookieless-world-impact-brands","status":"publish","type":"blog","link":"https:\/\/www.artefact.com\/zh\/blog\/how-will-googles-cookieless-world-impact-brands\/","title":{"rendered":"\u8c37\u6b4c\u7684\u65e0\u70f9\u996a\u4e16\u754c\u5c06\u5982\u4f55\u5f71\u54cd\u54c1\u724c\uff1f"},"content":{"rendered":"

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2020 \u5e74 1 \u6708 22 \u65e5
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  1. \u786e\u5b9a\u6d3b\u52a8\u6218\u7565\u4e2d\u7684 data \u673a\u4f1a\u3002.<\/strong> \u786e\u4fdd\u5728\u6d3b\u52a8\u89c4\u5212\u9636\u6bb5\u534f\u8c03\u5185\u90e8\u548c\u5916\u90e8\u5229\u76ca\u76f8\u5173\u8005\u3002\u786e\u4fdd\u6bcf\u4e2a\u4eba\u90fd\u77e5\u9053\u6d3b\u52a8\u5c06\u5982\u4f55\u6536\u96c6 data \u548c\u4fc3\u8fdb\u9500\u552e\uff0c\u4ee5\u786e\u4fdd\u4fe1\u606f\u4e0d\u4f1a\u5728\u65e5\u540e\u88ab\u9057\u6f0f\u3002.<\/li>\n
  2. \u5b9e\u65bd\u4e00\u6d41\u7684\u5de5\u5177\u751f\u6001\u7cfb\u7edf\u3002.<\/strong> \u6b63\u786e\u7684\u5de5\u5177\u5c06\u5e2e\u52a9\u60a8\u9002\u5e94\u8fd9\u79cd\u65e0 cookie \u7684\u65b0\u73af\u5883\uff0c\u8ba9\u60a8\u80fd\u591f\u72ec\u7acb\u6fc0\u6d3b\u8425\u9500\u6d3b\u52a8\u5e76\u8ddf\u8e2a\u8425\u9500\u6d3b\u52a8\u7684\u4e92\u52a8\u60c5\u51b5\u3002\u60a8\u7684\u6570\u5b57\u4ee3\u7406\u516c\u53f8\u53ef\u4ee5\u5e2e\u52a9\u60a8\u521b\u5efa\u9002\u5408\u60a8\u9700\u6c42\u7684\u751f\u6001\u7cfb\u7edf\u3002.<\/li>\n
  3. \u6784\u5efa\u6700\u4f73\u7684 data \u67b6\u6784\u3002.<\/strong> \u8fd9\u6837\u5c31\u80fd\u4ee5\u7075\u6d3b\u548c\u53ef\u6301\u7eed\u7684\u65b9\u5f0f\u6536\u96c6\u548c\u5904\u7406 data\uff0c\u7136\u540e\u518d\u9001\u56de\u6fc0\u6d3b\u3002\u4e0d\u8fc7\uff0c\u2018\u7816\u5757 \u2019\u9700\u8981\u53ef\u4ee5\u66f4\u6362\uff0c\u4ee5\u9002\u5e94\u4e0d\u65ad\u53d8\u5316\u7684\u73af\u5883\u3002\u4e0d\u8981\u8fc7\u5ea6\u4f9d\u8d56\u4e00\u79cd\u6280\u672f\u3002.<\/li>\n
  4. \u660e\u786e\u5185\u90e8\u548c\u5916\u90e8\u5229\u76ca\u76f8\u5173\u8005\u4e4b\u95f4\u7684\u6d41\u7a0b\u3002.<\/strong> \u5728\u7ba1\u7406\u81ea\u5df1\u7684 data \u65f6\uff0c\u6bcf\u4e2a\u4eba\u90fd\u5fc5\u987b\u4e86\u89e3\u81ea\u5df1\u7684\u6d41\u7a0b\u662f\u5982\u4f55\u8fd0\u4f5c\u7684\uff0c\u8fd9\u6837\u4ed6\u4eec\u624d\u80fd\u81ea\u52a8\u6267\u884c\u67d0\u4e9b data \u7279\u5b9a\u4efb\u52a1\uff0c\u5e76\u5171\u540c\u5b8c\u6210\u5176\u4ed6\u4efb\u52a1\u3002.<\/li>\n
  5. \u786e\u5b9a\u4e25\u683c\u7684\u8861\u91cf\u65b9\u6cd5\u3002.<\/strong> \u5728\u6700\u521d\u89c4\u5212\u9636\u6bb5\u4e86\u89e3\u5982\u4f55\u5b9a\u4e49\u8425\u9500\u6d3b\u52a8\u7684\u6210\u529f\uff0c\u662f\u5b9e\u73b0\u72ec\u7acb\u591a\u6e20\u9053\u5f52\u56e0\u7684\u7b2c\u4e00\u6b65\u3002.<\/li>\n
  6. \u5efa\u7acb data-driven \u8425\u9500\u56e2\u961f\u3002.<\/strong> \u8003\u8651\u5982\u4f55\u4e3a data-driven \u8425\u9500\u91cd\u5851\u7ec4\u7ec7\u7ed3\u6784\uff0c\u5e76\u786e\u5b9a data \u5173\u952e\u4e13\u5bb6\u3002\u60a8\u9700\u8981\u4e0e\u5177\u5907 data \u6280\u80fd\u7684\u4eba\u5458\uff08\u5185\u90e8\u548c\u5916\u90e8\uff09\u5408\u4f5c\uff0c\u4ed6\u4eec\u53ef\u4ee5\u5f00\u53d1\u5e94\u7528\u7a0b\u5e8f\u63a5\u53e3\uff08API\uff09\u6765\u8fde\u63a5\u60a8\u7684\u6240\u6709\u5de5\u5177\uff0c\u4ece\u800c\u5145\u5206\u5229\u7528\u60a8\u7684\u751f\u6001\u7cfb\u7edf\u3002.<\/li>\n<\/ol>\n<\/div><\/div><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"

    2020 \u5e74 1 \u6708 22 \u65e5
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