{"id":68099,"date":"2024-02-26T15:18:13","date_gmt":"2024-02-26T15:18:13","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=cases&#038;p=68099"},"modified":"2024-09-24T10:57:42","modified_gmt":"2024-09-24T09:57:42","slug":"carrefour-group-how-data-ai-can-accelerate-sustainable-business-transformation","status":"publish","type":"cases","link":"https:\/\/www.artefact.com\/zh\/cases\/carrefour-group-how-data-ai-can-accelerate-sustainable-business-transformation\/","title":{"rendered":"<span class=\"highlight\">\u5bb6\u4e50\u798f\u96c6\u56e2<\/span> Data \u548c\u4eba\u5de5\u667a\u80fd\u5982\u4f55\u52a0\u901f\u53ef\u6301\u7eed\u4e1a\u52a1\u8f6c\u578b"},"content":{"rendered":"<p><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:750px;--awb-max-height:422px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:56.27%;\" ><iframe title=\"YouTube \u89c6\u9891\u64ad\u653e\u5668 1\" src=\"https:\/\/www.youtube.com\/embed\/WdVbdjKXgi4?wmode=transparent&autoplay=0\" width=\"750\" height=\"422\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><div class=\"fusion-text fusion-text-1 description\" style=\"--awb-text-transform:none;\"><p>\u53ef\u6301\u7eed\u53d1\u5c55\u9886\u8896\u8bba\u575b\u5168\u4f53\u4f1a\u8bae | \u5bb6\u4e50\u798f x Artefact\uff1a\nArtefact\u5982\u4f55\u5e2e\u52a9\u5bb6\u4e50\u798f\u5b9e\u73b0\u7535\u5b50\u5546\u52a1\u6d3b\u52a8\u7684\u78b3\u4e2d\u548c<\/p>\n<\/div><\/div><\/div><\/div><\/article><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling case-content\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right-medium:5%;--awb-padding-left-medium:5%;--awb-background-color:#ffffff;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-space-between fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column text-image-block-video-content1\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:#ff0066;--awb-margin-top:40px;--awb-margin-bottom:20px;--awb-margin-bottom-small:8px;--awb-font-size:30px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;PT Serif&quot;;font-style:normal;font-weight:700;margin:0;font-size:1em;--fontSize:30;line-height:1.33;\">Artefact \u5982\u4f55\u5e2e\u52a9\u5bb6\u4e50\u798f\u5b9e\u73b0\u7535\u5b50\u5546\u52a1\u6d3b\u52a8\u7684\u78b3\u4e2d\u548c\uff1f<\/h2><\/div><div class=\"fusion-text fusion-text-2\" style=\"--awb-font-size:20px;--awb-line-height:32px;--awb-text-transform:none;--awb-text-color:#0a1128;--awb-text-font-family:&quot;PT Serif&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p>\u5bb6\u4e50\u798f\u96c6\u56e2\u662f\u6b27\u6d32\u9886\u5148\u7684\u96f6\u552e\u5546\uff0c\u4e5f\u662f\u4e16\u754c\u7b2c\u4e8c\u5927\u96f6\u552e\u5546\uff0c\u4e1a\u52a1\u904d\u53ca 30 \u591a\u4e2a\u56fd\u5bb6\u3002\u5bb6\u4e50\u798f\u7684\u56fd\u9645\u5f62\u8c61\u63d0\u51fa\u4e86\u4e00\u7cfb\u5217\u751f\u6001\u6311\u6218\uff0c\u5e76\u5e0c\u671b\u4e3a\u5176\u987e\u5ba2\u63d0\u4f9b\u4f18\u8d28\u98df\u54c1\u548c\u670d\u52a1\uff0c\u65e0\u8bba\u4ed6\u4eec\u7684\u8ba4\u8bc6\u6c34\u5e73\u5982\u4f55\uff0c\u4eba\u4eba\u90fd\u80fd\u4eab\u7528\u3002.<\/p>\n<p>\u96c6\u56e2\u7684\u76ee\u6807\u662f\u901a\u8fc7\u81f4\u529b\u4e8e\u5b9e\u73b0\u56db\u5927\u76ee\u6807\uff0c\u5305\u62ec\u5230 2030 \u5e74\u5b9e\u73b0\u7535\u5b50\u5546\u52a1\u6d3b\u52a8\u7684\u78b3\u4e2d\u548c\uff0c\u6210\u4e3a\u5168\u7403\u98df\u54c1\u7cfb\u7edf\u8f6c\u578b\u7684\u9886\u5bfc\u8005\u3002.<\/p>\n<p>\u8981\u5b9e\u73b0\u78b3\u4e2d\u548c\uff0c\u4e3b\u8981\u6709\u4e09\u4e2a\u65b9\u9762 <b>\u884c\u52a8\u6760\u6746<\/b> \u5df2\u7ecf\u786e\u5b9a\uff1a<\/p>\n<\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-1 fusion-checklist-default type-icons paddingList dark-text\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\u8861\u91cf\u4ea4\u4ed8\u5bf9\u751f\u6001\u7684\u5f71\u54cd\uff0c\u4ee5\u4fbf\u7ba1\u7406\u6218\u7565\uff1b;<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\u51cf\u5c11\u7269\u6d41\u548c\u6570\u5b57\u57fa\u7840\u8bbe\u65bd\u7684\u78b3\u6392\u653e\uff1b;<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>\u8ba9\u5ba2\u6237\u6210\u4e3a\u751f\u6001\u8f6c\u578b\u7684\u53c2\u4e0e\u8005\u3002.<\/p>\n<\/div><\/li><\/ul><div class=\"fusion-text fusion-text-3\" style=\"--awb-font-size:20px;--awb-line-height:32px;--awb-text-transform:none;--awb-text-color:#0a1128;--awb-text-font-family:&quot;PT Serif&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p>\u8fd9\u4e00\u76ee\u6807\u8fd8\u63d0\u4f9b\u4e86 <b>\u4e09\u91cd\u673a\u9047<\/b> \u96c6\u56e2\u7684\u7535\u5b50\u5546\u52a1\u6d3b\u52a8\uff1a\u964d\u4f4e\u8fd0\u8425\u6210\u672c\u3001\u63d0\u9ad8 NPS \u5206\u6570\uff08\u5ba2\u6237\u6ee1\u610f\u5ea6\u6307\u6807\uff09\u548c\u9884\u6d4b\u6cd5\u5f8b\u53d8\u5316\u3002.<\/p>\n<p>\u4e3a\u4e86\u6293\u4f4f\u8fd9\u4e9b\u673a\u9047\uff0c\u5e76\u5728\u6bcf\u4e2a\u6760\u6746\u4e0a\u91c7\u53d6\u5177\u4f53\u884c\u52a8\uff0c\u5bb6\u4e50\u798f\u5fc5\u987b\u80fd\u591f <b>\u5229\u7528\u771f\u5b9e\u7684 data \u6d4b\u91cf\u6240\u6709\u6e29\u5ba4\u6c14\u4f53\u6392\u653e\uff0c\u5176\u4e2d\u5305\u62ec\u4ece\u9996\u6b21\u70b9\u51fb\u5230\u6700\u7ec8\u4ea4\u4ed8\u7684\u6240\u6709 data \u50a8\u5b58\u3001\u8fd0\u8f93\u548c\u7269\u6d41\u6d3b\u52a8<\/b>, \u65e0\u8bba\u662f\u9001\u8d27\u4e0a\u95e8\u8fd8\u662f\u5546\u5e97\u53d6\u8d27\u3002.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">\u4e3a\u5bb6\u4e50\u798f\u53ca\u5176\u5ba2\u6237\u5b9a\u4e49\u53ef\u9760\u3001\u53ef\u64cd\u4f5c\u3001\u900f\u660e\u7684\u78b3\u8861\u91cf\u6807\u51c6<\/h2><\/div><div class=\"fusion-text fusion-text-4\" style=\"--awb-text-transform:none;\"><blockquote>\n<div class=\"quote\">\u201c\u6211\u4eec\u7ed9 Artefact \u63d0\u51fa\u7684\u6311\u6218\u662f\u8ba1\u7b97\u5728\u7ebf\u8ba2\u5355\u7684\u4e8c\u6c27\u5316\u78b3\u6392\u653e\u91cf\u3002\u201d\u5982\u679c\u5ba2\u6237\u7684\u8ba2\u5355\u662f\u9001\u8d27\u4e0a\u95e8\u8fd8\u662f\u5230\u5e97\u53d6\u8d27\uff0c\u4f1a\u4ea7\u751f\u591a\u5c11\u4e8c\u6c27\u5316\u78b3\uff1f\u201d<\/div>\n<div class=\"quote-baseline\">Bertrand Swiderski - \u5bb6\u4e50\u798f\u9996\u5e2d\u53ef\u6301\u7eed\u53d1\u5c55\u5b98<\/div>\n<\/blockquote>\n<\/div><div class=\"fusion-text fusion-text-5\" style=\"--awb-text-transform:none;\"><p>Artefact \u548c\u5bb6\u4e50\u798f\u56e2\u961f\u7684\u7b2c\u4e00\u6b65\u662f\u5546\u5b9a\u6d4b\u91cf\u78b3\u8db3\u8ff9\u7684\u884c\u52a8\u8303\u56f4\u3002\u4ed6\u4eec\u51b3\u5b9a\u53ea\u6d4b\u91cf 2021 \u5e74\u7535\u5b50\u5546\u52a1\u8ba2\u5355\u4ea7\u751f\u7684\u6e29\u5ba4\u6c14\u4f53\u6392\u653e\u91cf\u3002.<\/p>\n<p>\u7b2c\u4e8c\u6b65\u662f\u6536\u96c6\u6d3b\u52a8 data\uff0c\u4ee5\u4fbf\u5c06\u5176\u8f6c\u6362\u4e3a\u78b3\u6392\u653e\u91cf\u3002\u7531\u4e8e\u5bb6\u4e50\u798f\u7684 data platform \u4e2d\u8fd8\u6ca1\u6709 data \u7684\u5b58\u5728\u548c\u8bb0\u5f55\uff0c\u56e0\u6b64\u5fc5\u987b\u5c06\u4e1a\u52a1\u56e2\u961f\uff08\u7269\u6d41\u3001\u4ed3\u5e93\u3001\u7535\u5b50\u5546\u52a1\uff09\u53ec\u96c6\u8d77\u6765\u624d\u80fd\u83b7\u5f97\u3002\u4e8b\u5b9e\u8bc1\u660e\uff0c\u8fd9\u4e00\u6b65\u9aa4\u5bf9\u8fd0\u8425\u7684\u6210\u529f\u81f3\u5173\u91cd\u8981\uff0c\u56e0\u4e3a\u5b83\u8ba9\u6240\u6709\u5229\u76ca\u76f8\u5173\u8005\u6210\u4e3a\u96c6\u56e2 \u201c2030 \u5e74\u78b3\u4e2d\u548c \u201d\u76ee\u6807\u7684\u4ee3\u8a00\u4eba\u3002.<\/p>\n<p>\u5bb6\u4e50\u798f\u7684\u78b3\u8db3\u8ff9\u6d4b\u91cf\u6218\u7565\u4ee5\u7cfb\u7edf\u3001\u7edf\u4e00\u3001\u957f\u671f\u3001\u8fed\u4ee3\u7684\u65b9\u6cd5\u4e3a\u57fa\u7840\u3002\u8be5\u6218\u7565\u7684\u6210\u529f\u5f97\u76ca\u4e8e 30 \u591a\u540d\u5458\u5de5\u7684\u53c2\u4e0e\uff0c\u4ee5\u53ca\u5bb6\u4e50\u798f\u987e\u5ba2\u901a\u8fc7\u5176 \u201c\u53c2\u4e0e\u5f0f\u6d88\u8d39\u8005\u4ff1\u4e50\u90e8 \u201d\u7684\u53c2\u4e0e\u3002.<\/p>\n<\/div><div class=\"fusion-text fusion-text-6\" style=\"--awb-text-transform:none;\"><blockquote>\n<div class=\"quote\">\u201c\u4eca\u5929\uff0c\u6211\u4eec\u8ba4\u8bc6\u5230\u6d88\u8d39\u8005\u6b63\u5728\u6210\u4e3a\u8fd9\u4e9b\u8bdd\u9898\u7684\u4e13\u5bb6\u3002\u4ed6\u4eec\u5e0c\u671b\u4e86\u89e3\u4e8b\u60c5\u662f\u5982\u4f55\u505a\u7684\uff0c\u5e76\u5e0c\u671b\u5411\u516c\u53f8\u63d0\u51fa\u6311\u6218\u3002\u591a\u4e8f\u4e86\u4ed6\u4eec\uff0c\u8fd9\u4e2a\u9879\u76ee\u624d\u5f97\u4ee5\u6210\u719f\u201d\u3002\u201d<\/div>\n<div class=\"quote-baseline\">L\u00e9onard Cahon - Artefact \u54a8\u8be2\u7ecf\u7406<\/div>\n<\/blockquote>\n<\/div><div class=\"fusion-text fusion-text-7\" style=\"--awb-text-transform:none;\"><p>\u53d7\u5230\u8fd9\u4e9b\u521d\u6b65\u6210\u679c\u7684\u9f13\u821e\uff0c\u5bb6\u4e50\u798f\u5c06\u7ee7\u7eed\u81f4\u529b\u4e8e <strong>\u516c\u5e03\u6bcf\u4e2a\u8ba2\u5355\u7684\u78b3\u8db3\u8ff9<\/strong> \u8fd1\u671f\u5c06\u5728\u5176\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u4e0a\u53d1\u5e03\u3002.<\/p>\n<\/div><div class=\"fusion-text fusion-text-8\" style=\"--awb-text-transform:none;\"><blockquote>\n<div class=\"quote\">\u201c\u5f88\u5feb\uff0c\u5ba2\u6237\u5c31\u80fd\u6e05\u695a\u5730\u770b\u5230\u8ba2\u5355\u4e0a\u6bcf\u4e8c\u6c27\u5316\u78b3\u7684\u516c\u65a4\u6570\uff0c\u8fd9\u8981\u5f52\u529f\u4e8e\u6211\u4eec\u4ece\u78b3\u8bc4\u4f30\u4e2d\u83b7\u5f97\u7684\u6d1e\u5bdf\u529b\u201d\u3002\u201d<\/div>\n<div class=\"quote-baseline\">Manuel Chatain \u5bb6\u4e50\u798f\u7535\u5b50\u5546\u52a1\u4f01\u4e1a\u793e\u4f1a\u8d23\u4efb\u7ecf\u7406<\/div>\n<\/blockquote>\n<\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">\u5f00\u8f9f\u66f4\u5e7f\u9614\u7684\u53ef\u80fd\u6027\u548c\u751f\u6001\u66ff\u4ee3\u9886\u57df<\/h2><\/div><div class=\"fusion-text fusion-text-9\" style=\"--awb-text-transform:none;\"><p>\u901a\u8fc7\u5206\u6790\u78b3\u8db3\u8ff9\u548c\u5b9e\u65bd\u7b2c\u4e00\u9879\u63aa\u65bd\uff0c\u5bb6\u4e50\u798f <strong>\u73b0\u5728\u6709\u529e\u6cd5\u8bd5\u884c\u7535\u5b50\u5546\u52a1\u78b3\u51cf\u6392\u6218\u7565\u4e86<\/strong>. .\u73b0\u5728\uff0c\u8be5\u96c6\u56e2\u53ef\u4ee5\u9f13\u52b1\u5176\u5ba2\u6237\u91cd\u65b0\u5ba1\u89c6\u81ea\u5df1\u7684\u6d88\u8d39\u6a21\u5f0f\uff0c\u4ee5\u4fbf\u66f4\u52a0\u8d1f\u8d23\u4efb\uff0c\u9f13\u52b1\u5176\u670d\u52a1\u4f9b\u5e94\u5546\u51cf\u5c11\u6392\u653e\uff0c\u8fd8\u53ef\u4ee5\u901a\u8fc7\u63d0\u51fa\u51e0\u79cd\u53ef\u80fd\u7684\u884c\u52a8\u6760\u6746\u6765\u63d0\u9ad8\u5185\u90e8\u610f\u8bc6\uff1a<\/p>\n<\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-2 fusion-checklist-default type-icons paddingList dark-text\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>\u91c7\u53d6\u884c\u52a8\u9009\u62e9\u4ea4\u8d27\u65f6\u6bb5\uff0c\u4ee5\u4f18\u5316\u5361\u8f66\u88c5\u8f7d\u3001\u8def\u7ebf\u548c\u65f6\u95f4\u8868\uff1b;<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>\u5230 2030 \u5e74\uff0c\u589e\u52a0\u6e05\u6d01\u8f66\u8f86\uff08\u6cbc\u6c14\u3001\u7535\u52a8\u6216\u6c22\u80fd\uff09\u7684\u6570\u91cf\uff1b;<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>\u51cf\u5c11\u5305\u88c5\u7528\u91cf\u3002.<\/p>\n<\/div><\/li><\/ul><div class=\"fusion-text fusion-text-10\" style=\"--awb-text-transform:none;\"><p>\u4e3a\u4e86\u786e\u4fdd\u8fd9\u79cd\u8861\u91cf\u65b9\u6cd5\u7684\u53ef\u6301\u7eed\u6027\uff0c\u5e76\u4fbf\u4e8e\u5404\u5c0f\u7ec4\u4f7f\u7528\uff0cArtefact \u5c0f\u7ec4\u5728\u4e09\u4e2a\u65b9\u9762\u5f00\u5c55\u4e86\u5de5\u4f5c\uff1a<\/p>\n<\/div><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;\" class=\"fusion-checklist fusion-checklist-3 fusion-checklist-default type-icons paddingList dark-text\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>A <strong>\u4eea\u8868\u76d8<\/strong> \u7ed3\u5408\u9884\u6d4b\u6d3b\u52a8 data \u8fdb\u884c\u8f68\u8ff9\u6a21\u62df\uff1b;<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>\u57f9\u8bad<\/strong> \u6559\u6388\u5982\u4f55\u4f7f\u7528\u548c\u4fee\u6539\u4eea\u8868\u76d8\uff1b;<\/p>\n<p><b>\u00a0<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>\u8be6\u7ec6\u6587\u4ef6<\/strong> \u4f7f\u5458\u5de5\u548c\u5ba2\u6237\u80fd\u591f\u4e86\u89e3\u548c\u518d\u73b0\u81ea\u59cb\u81f3\u7ec8\u7684\u6d4b\u91cf\u8fc7\u7a0b\u3002.<\/p>\n<\/div><\/li><\/ul><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom-small:8px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:50;line-height:1.2;\">\u5c06 data \u4f5c\u4e3a\u5e2e\u52a9\u4f01\u4e1a\u5b9e\u73b0\u73af\u4fdd\u76ee\u6807\u7684\u5173\u952e\u6760\u6746<\/h2><\/div><div class=\"fusion-text fusion-text-11\" style=\"--awb-text-transform:none;\"><p>\u5bb6\u4e50\u798f\u7684\u7535\u5b50\u5546\u52a1\u3001\u4f9b\u5e94\u94fe\u548c\u7269\u6d41\u5e73\u53f0\u56e2\u961f\u5728 Artefact \u7684\u534f\u4f5c\u548c\u4e13\u4e1a\u77e5\u8bc6\u7684\u652f\u6301\u4e0b\uff0c\u5171\u540c\u5e94\u5bf9\u4e86\u8fd9\u4e00\u6311\u6218\u3001, <a href=\"https:\/\/www.aktio.cc\/\" target=\"_blank\" rel=\"noopener\">Aktio<\/a> \u548c\u8c37\u6b4c\u56e2\u961f\u3002\u8be5\u9879\u76ee\u662f <b>Artefact \u7684 \u201cData \u53ef\u6301\u7eed\u53d1\u5c55 \u201d\u89e3\u51b3\u65b9\u6848<\/b>, <b>\u65e8\u5728\u901a\u8fc7 data \u5bf9\u73af\u5883\u4ea7\u751f\u79ef\u6781\u5f71\u54cd<\/b> \u52a0\u5feb\u4f01\u4e1a\u7684\u751f\u6001\u8f6c\u578b\u3002.<\/p>\n<\/div><div class=\"fusion-text fusion-text-12\" style=\"--awb-text-transform:none;\"><blockquote>\n<div class=\"quote\">\u201c\u6211\u4eec\u671f\u671b\u6bcf\u4e2a\u7bee\u5b50\u8ba2\u5355\u90fd\u80fd\u53d1\u51fa\u975e\u5e38\u6e05\u6670\u7684\u58f0\u97f3\u3002\u6211\u4eec\u7684\u8981\u6c42\u5f88\u590d\u6742\uff0c\u4f46 Artefact \u4ee5\u6781\u5927\u7684\u6d3b\u529b\u548c\u7075\u6d3b\u6027\u5bf9\u6211\u4eec\u7684\u8981\u6c42\u505a\u51fa\u4e86\u56de\u5e94\u201d\u3002\u201d<\/div>\n<div class=\"quote-baseline\">Bertrand Swiderski - \u5bb6\u4e50\u798f\u9996\u5e2d\u53ef\u6301\u7eed\u53d1\u5c55\u5b98<\/div>\n<\/blockquote>\n<\/div><div class=\"fusion-text fusion-text-13\" style=\"--awb-text-transform:none;\"><blockquote>\n<div class=\"quote\">\u201c\u5728 Artefact\uff0c\u6211\u4eec\u76f8\u4fe1 data \u5c06\u5728\u5e2e\u52a9\u4f01\u4e1a\u5b9e\u73b0\u78b3\u4e2d\u548c\u76ee\u6807\u65b9\u9762\u53d1\u6325\u91cd\u8981\u4f5c\u7528\u201d\u3002\u201d<\/div>\n<div class=\"quote-baseline\">\u6587\u68ee\u7279-\u5e03\u62c9\u514b\u62c9\u5fb7 - \u5408\u4f19\u4eba\uff0cArtefact<\/div>\n<\/blockquote>\n<\/div><\/div><\/div><\/div><\/article><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-14\" style=\"--awb-text-transform:none;\"><h3>\u7f29\u5c0f Data \u4e0e\u5f53\u4eca\u4e3b\u8981\u793e\u4f1a\u95ee\u9898\u4e4b\u95f4\u7684\u5dee\u8ddd\u3002.<\/h3>\n<p>\u5728 Artefact\uff0c\u6211\u4eec\u76f8\u4fe1\uff0c\u6211\u4eec\u9700\u8981\u4e3a data \u6b63\u7b49\u5f0f\u505a\u51fa\u8d21\u732e\uff0c\u5e76\u901a\u8fc7\u5728\u5ba2\u6237\u4e2d\u90e8\u7f72\u503c\u5f97\u4fe1\u8d56\u7684\u4eba\u5de5\u667a\u80fd\u9879\u76ee\u6765\u521b\u5efa\u4e00\u4e2a\u5408\u4e4e\u9053\u5fb7\u7684 data \u751f\u6001\u7cfb\u7edf\u3002.<\/p>\n<\/div><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1200\" height=\"627\" title=\"IMPACT \u6a21\u62df-\u963f\u5c14\u6cd5\" src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2022\/05\/IMPACT-Mockup-Alpha.png\" data-orig-src=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2022\/05\/IMPACT-Mockup-Alpha.png\" alt class=\"lazyload img-responsive wp-image-66851\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271200%27%20height%3D%27627%27%20viewBox%3D%270%200%201200%20627%27%3E%3Crect%20width%3D%271200%27%20height%3D%27627%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.artefact.com\/\/wp-content\/uploads\/2022\/05\/IMPACT-Mockup-Alpha-200x105.png 200w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2022\/05\/IMPACT-Mockup-Alpha-400x209.png 400w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2022\/05\/IMPACT-Mockup-Alpha-600x314.png 600w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2022\/05\/IMPACT-Mockup-Alpha-800x418.png 800w, https:\/\/www.artefact.com\/\/wp-content\/uploads\/2022\/05\/IMPACT-Mockup-Alpha.png 1200w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1200px\" \/><\/span><\/div><div style=\"text-align:center;\"><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type button-primary-medium\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/report.artefact.com\/l\/597421\/2022-05-12\/hz6mgk\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">\u4e0b\u8f7d\u6211\u4eec\u7684 Data for Impact \u7535\u5b50\u4e66<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"<p>\u5bb6\u4e50\u798f\u96c6\u56e2\u7684\u76ee\u6807\u662f\u6210\u4e3a\u63a8\u52a8\u5168\u6c11\u98df\u54c1\u4f53\u7cfb\u8f6c\u578b\u7684\u5168\u7403\u9886\u5bfc\u8005\uff0c\u4e3a\u6b64\u5c06\u81f4\u529b\u4e8e\u5b9e\u73b0\u56db\u5927\u76ee\u6807\uff0c\u5176\u4e2d\u5305\u62ec\u57282030\u5e74\u524d\u5b9e\u73b0\u5176\u7535\u5b50\u5546\u52a1\u4e1a\u52a1\u7684\u78b3\u4e2d\u548c\u3002.<\/p>","protected":false},"featured_media":68115,"parent":0,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"categories":[91,41],"class_list":["post-68099","cases","type-cases","status-publish","has-post-thumbnail","hentry","category-retail","category-fmcg"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/cases\/68099","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/cases"}],"about":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/types\/cases"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/media\/68115"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/media?parent=68099"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/categories?post=68099"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}