{"id":9167,"date":"2021-12-10T10:10:00","date_gmt":"2021-12-10T10:10:00","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=cases&#038;p=9167"},"modified":"2024-09-20T17:39:19","modified_gmt":"2024-09-20T16:39:19","slug":"pierre-vacances-center-parcs","status":"publish","type":"cases","link":"https:\/\/www.artefact.com\/zh\/cases\/pierre-vacances-center-parcs\/","title":{"rendered":"<span class=\"highlight\">pierre &amp; vacances center parcs<\/span> \u5c06\u7cbe\u51c6\u8425\u9500\u4f5c\u4e3a\u6295\u8d44\u56de\u62a5\u500d\u589e\u5668"},"content":{"rendered":"<p><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:750px;--awb-max-height:422px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:56.27%;\" ><iframe title=\"YouTube \u89c6\u9891\u64ad\u653e\u5668 1\" src=\"https:\/\/www.youtube.com\/embed\/31fUVOqmel4?wmode=transparent&autoplay=0\" width=\"750\" height=\"422\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><div class=\"fusion-text fusion-text-1 description\" style=\"--awb-text-transform:none;\"><p>\u5728\u8fd9\u6bb5\u89c6\u9891\u4e2d\uff0cPierre &amp; Vacances Center Parcs \u96c6\u56e2\u7684 Gregory Sion \u548c Fanjuan Shi \u4ecb\u7ecd\u4e86 Artefact \u7684 data-driven \u8425\u9500\u89e3\u51b3\u65b9\u6848\u5982\u4f55\u5e2e\u52a9\u4ed6\u4eec\u5728\u77ed\u77ed 10 \u5468\u5185\u5c06\u8282\u7701\u7684\u8d39\u7528\u589e\u52a0\u4e09\u500d\u3001\u4ea7\u751f\u65b0\u7684\u9500\u552e\u7ebf\u7d22\u5e76\u63d0\u9ad8\u9500\u552e\u989d\u3002.<\/p>\n<\/div><\/div><\/div><\/div><\/article><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#ffffff;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column leparagraphe\" style=\"--awb-bg-color:#ffffff;--awb-bg-color-hover:#ffffff;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\" style=\"--awb-text-transform:none;--awb-text-color:#000000;\"><h3>\u6311\u6218<\/h3>\n<p>50 \u591a\u5e74\u6765, <strong>Pierre &amp; Vacances Center Parcs<\/strong> (PVCP) \u4f9d\u9760\u623f\u5730\u4ea7\u548c\u65c5\u6e38\u4e1a\u4e4b\u95f4\u7684\u534f\u540c\u4f5c\u7528\u5b9e\u73b0\u4e86\u589e\u957f\u3002.<\/p>\n<p><span style=\"font-weight: 400;\">\u65c5\u6e38\u5e02\u573a\u7684\u72ec\u7279\u4e4b\u5904\u5728\u4e8e\u5176\u51b3\u7b56\u524d\u7684\u601d\u8003\u65f6\u95f4\u8f83\u957f\uff1a\u7f51\u6c11\u5728\u5ea6\u5047\u524d 80 \u5929\u5de6\u53f3\u5f00\u59cb\u8fdb\u884c\u9884\u8ba2\uff0c\u5e73\u5747\u5728\u51fa\u53d1\u524d 55 \u5929\u8fdb\u884c\u9884\u8ba2\u3002.\u00a0<\/span><span style=\"font-weight: 400;\">\u8fd9\u4e9b\u65f6\u95f4\u6846\u67b6\u4e0e\u4f20\u7edf\u7684\u6570\u5b57\u5373\u65f6\u6027\u5f62\u6210\u4e86\u9c9c\u660e\u5bf9\u6bd4\u3002\u56e0\u6b64\uff0c\u8981\u60f3\u5728\u6f2b\u957f\u7684\u8003\u8651\u8fc7\u7a0b\u4e2d\u6700\u5927\u9650\u5ea6\u5730\u63d0\u9ad8\u6f5c\u5728\u5ba2\u6237\u7684\u8f6c\u5316\u7387\uff0c\u6d3b\u52a8\u7b56\u5212\u662f\u5173\u952e\u6240\u5728\u3002.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">PVCP \u96c6\u56e2\u7684\u9500\u552e\u603b\u989d\u4e2d\u901a\u5e38\u6709 54%\u6765\u81ea\u96c6\u56e2\u65d7\u4e0b\u54c1\u724c\u7684\u7f51\u7ad9\u3002\u56e0\u6b64\uff0c\u51e0\u5e74\u524d\uff0c\u516c\u53f8\u51b3\u5b9a\u5c06\u91c7\u8d2d\u90e8\u95e8\u5185\u90e8\u5316\uff0c\u4ee5\u4fbf\u5bf9 SEA\u3001\u5c55\u793a\u548c\u793e\u4ea4\u6760\u6746\u8fdb\u884c\u66f4\u7cbe\u786e\u3001\u66f4\u5168\u9762\u7684\u76d1\u63a7\u3002.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5982\u4eca\uff0cPVCP \u5e0c\u671b\u901a\u8fc7\u5438\u5f15\u65b0\u7684\u4eba\u624d\uff0c\u540c\u65f6\u4e3a\u73b0\u6709\u5458\u5de5\u63d0\u4f9b\u65b0\u7684\u6311\u6218\uff0c\u6765\u52a0\u5f3a\u5176\u6280\u672f\u4e13\u957f\uff0c\u5e76\u53d1\u5c55\u5176 data-driven \u65b9\u6cd5\u3002.\u00a0<\/span><span style=\"font-weight: 400;\">\u8be5\u96c6\u56e2\u8fd8\u5e0c\u671b\u901a\u8fc7\u5145\u5206\u5229\u7528\u5176\u5e9e\u5927\u7684 data \u8d44\u4ea7\uff0c\u6700\u5927\u9650\u5ea6\u5730\u63d0\u9ad8\u6295\u8d44\u56de\u62a5\u7387\u5e76\u4f18\u5316\u6570\u5b57\u6295\u8d44\u7684\u5206\u914d\uff0c\u4ece\u800c\u5bf9\u5982\u4f55\u8bd5\u70b9\u7ee9\u6548\u63d0\u51fa\u6311\u6218\u3002. <\/span><\/p>\n<p><b>\u4e3a\u4e86\u5e2e\u52a9 Pierre &amp; Vacances Center Parcs\uff0c\u6211\u4eec\u9700\u8981\u00a0<\/b><\/p>\n<ul>\n<li>\u5728\u51cf\u5c11\u5a92\u4f53\u6295\u8d44\u7684\u540c\u65f6\u83b7\u5f97\u66f4\u591a\u6f5c\u5728\u5ba2\u6237<\/li>\n<li>\u5229\u7528\u5173\u952e\u7ee9\u6548\u6307\u6807\u52a0\u5f3a PVCP \u7684 data-driven \u65b9\u6cd5\uff0c\u4ee5\u63d0\u9ad8\u8bd5\u70b9\u7ee9\u6548<\/li>\n<li>\u4e3a\u91c7\u8d2d\u56e2\u961f\u6ce8\u5165\u65b0\u7684\u6280\u672f\u548c\u5206\u6790\u80fd\u529b\uff0c\u5e76\u4e0e\u5206\u6790\u90e8\u95e8\u5f62\u6210\u5408\u529b\u3002.<\/li>\n<\/ul>\n<h3>\u89e3\u51b3\u65b9\u6848<\/h3>\n<p><span style=\"font-weight: 400;\">\u4e3a\u4e86\u5b9e\u73b0 PVCP \u7684\u76ee\u6807\uff0c\u6211\u4eec\u91c7\u7528\u4e86 SWAT \u65b9\u6cd5\u3002\u8fd9\u79cd\u7075\u6d3b\u7684\u54a8\u8be2\u65b9\u6cd5\u80fd\u591f\u5feb\u901f\u6709\u6548\u5730\u786e\u5b9a\u521b\u9020\u548c\u4ef7\u503c\u4f18\u5316\u6760\u6746\u3002. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4e0e\u4f20\u7edf\u65b9\u6cd5\u4e0d\u540c\u7684\u662f\uff0cSWAT \u65b9\u6cd5\u5c06\u4efb\u52a1\u6309\u4f18\u5148\u987a\u5e8f\u6392\u5217\uff0c\u8ba9\u4efb\u52a1\u9010\u4e00\u5f97\u5230\u89e3\u51b3\uff0c\u4ece\u800c\u4f7f\u56e2\u961f\u62e5\u6709\u4e00\u81f4\u7684\u613f\u666f\u3002\u5b83\u9f13\u52b1\u53c2\u4e0e\u8005\u8df3\u51fa\u5e38\u89c4\u601d\u7ef4\u6a21\u5f0f\uff0c\u91ca\u653e\u521b\u9020\u529b\uff0c\u63ed\u793a\u539f\u672c\u65e0\u6cd5\u53d1\u73b0\u7684\u969c\u788d\uff0c\u5e76\u63d0\u51fa\u521b\u9020\u4e1a\u52a1\u4ef7\u503c\u7684\u65b0\u65b9\u6cd5\u3002.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6211\u4eec\u7684\u4e13\u4e1a\u56e2\u961f\u4ee5\u7a81\u51fb\u961f\u6a21\u5f0f\u5f00\u5c55\u5de5\u4f5c\uff0c\u8fdb\u884c\u5206\u6790\u3001\u5ba1\u8ba1\u5e76\u63d0\u51fa\u5de5\u4f5c\u5047\u8bbe\u3002\u6211\u4eec\u4e0e PVCP \u56e2\u961f\u5bc6\u5207\u5408\u4f5c\uff0c\u5c06\u4efb\u52a1\u5206\u89e3\u4e3a\u4e09\u4e2a\u9636\u6bb5\uff1a<\/span><\/p>\n<p><b>1.\u8ffd\u8e2a\u5de5\u5177\u7684\u8282\u7701\u60c5\u51b5<\/b><\/p>\n<p><span style=\"font-weight: 400;\">PVCP \u96c6\u56e2\u5236\u5b9a\u4e86\u6570\u5b57\u6295\u8d44\u653f\u7b56\uff0c\u529b\u6c42\u5c06\u8282\u7701\u4e0b\u6765\u7684\u8d44\u91d1\u518d\u6295\u8d44\uff0c\u4ee5\u83b7\u5f97\u66f4\u9ad8\u7684\u6295\u8d44\u56de\u62a5\u7387\u3002\u6211\u4eec\u5bf9\u4ed6\u4eec\u7684\u641c\u7d22\u3001\u5c55\u793a\u548c\u793e\u4ea4\u5de5\u5177\u8fdb\u884c\u4e86\u5ba1\u6838\uff0c\u4ee5\u786e\u5b9a\u6700\u7ec8\u7684\u8bbe\u7f6e\u6216\u65b9\u6cd5\u95ee\u9898\uff0c\u5e76\u4f18\u5316\u5176\u5a92\u4f53\u6295\u8d44\u7684\u6295\u8d44\u56de\u62a5\u7387\u3002. <\/span><span style=\"font-weight: 400;\">\u8fd9\u662f\u65f6\u95f4\u6700\u957f\u7684\u9636\u6bb5\uff0c\u56e0\u4e3a\u6211\u4eec\u63a2\u7d22\u4e86\u6700\u591a\u7684\u5047\u8bbe\u3002.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Artefact \u4e0e PVCP \u4e00\u8d77\u4ee5\u8fed\u4ee3\u7684\u65b9\u5f0f\u9886\u5bfc\u4e86\u6b64\u6b21\u4efb\u52a1\uff0c\u4e3a\u5176\u56e2\u961f\u63d0\u4f9b\u4e86\u5173\u4e8e\u53ef\u8282\u7ea6\u4e4b\u5904\u7684\u5047\u8bbe\uff08\u6839\u636e data \u7684\u5206\u6790\u786e\u5b9a\uff09\uff0c\u968f\u540e\u8fdb\u884c\u4e86\u5b9e\u9645\u6d4b\u8bd5\u4ee5\u9a8c\u8bc1\u6216\u4fee\u6b63\u8fd9\u4e9b\u5047\u8bbe\u3002\u6211\u4eec\u5728\u7b2c\u4e00\u5468\u5c31\u53d1\u73b0\u4e86\u65b0\u7684\u4ef7\u503c\uff0c\u5e76\u6e05\u695a\u5730\u770b\u5230\u4e86\u5728\u4efb\u52a1\u8fc7\u7a0b\u4e2d\u8282\u7701\u7684\u8d39\u7528\u3002.<\/span><\/p>\n<p><b>2.\u901a\u8fc7\u4ea7\u751f\u65b0\u7ebf\u7d22\u63d0\u9ad8\u6295\u8d44\u56de\u62a5\u7387<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u5728\u4f18\u5316\u8bbe\u7f6e\u548c\u65b9\u6cd5\u4e4b\u540e\uff0c\u6211\u4eec\u90e8\u7f72\u4e86\u65b0\u7684 DCO\uff08\u52a8\u6001\u5185\u5bb9\u4f18\u5316\uff09\u5de5\u5177\uff0c\u4ee5\u63d0\u9ad8 targeting \u7684\u6548\u7387\u3002. <\/span><span style=\"font-weight: 400;\">\u6211\u4eec\u8fd8\u5efa\u8bae\u91c7\u7528\u65b0\u7684 data \u91c7\u96c6\u548c\u7ba1\u7406\u57fa\u7840\u8bbe\u65bd\uff0c\u76ee\u524d\u6b63\u5728\u90e8\u7f72\u4e2d\u3002.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6211\u4eec\u4e0e\u8c37\u6b4c\u5408\u4f5c\uff0c\u5bf9 PVCP \u7684 data \u67b6\u6784\u8fdb\u884c\u4e86\u7814\u7a76\uff0c\u5411\u4ed6\u4eec\u5c55\u793a\u4e86\u5982\u4f55\u5728\u8c37\u6b4c\u73af\u5883\u4e2d\u6574\u5408\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406 data\u3001\u81ea\u52a8\u521b\u5efa audience \u548c\u7ec6\u5206\u5e02\u573a\u3002. <\/span><span style=\"font-weight: 400;\">\u8fd9\u4e9b audience \u4f7f\u5ba2\u6237\u80fd\u591f\u901a\u8fc7 DCO \u63a8\u9001\u6709\u9488\u5bf9\u6027\u7684\u4fe1\u606f\uff0c\u63d0\u9ad8\u5c55\u793a\u7684\u76f8\u5173\u6027\u548c\u53c2\u4e0e\u5ea6\uff0c\u5e76\u6839\u636e\u6bcf\u4e2a\u4e70\u5bb6\u7684\u60c5\u51b5\u6539\u53d8\u51fa\u4ef7\u7b56\u7565\u3002. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6211\u4eec\u6b63\u5728\u89c4\u5212\u957f\u671f\u652f\u6301\uff0c\u4ee5\u6210\u529f\u5b9e\u65bd\u548c\u7ef4\u6301\u8fd9\u4e00\u613f\u666f\u3002. <\/span><span style=\"font-weight: 400;\">\u6211\u4eec\u8fd8\u5efa\u8bae\u4f7f\u7528\u5ba2\u6237 Data \u5e73\u53f0\uff08CDP\uff09\uff0c\u5982 Tealium \u6216 Oracle CX Unity\uff0c\u5c06\u6240\u6709\u5ba2\u6237 data \u96c6\u4e2d\u5b58\u50a8\u5728\u4e00\u4e2a\u5de5\u5177\u4e2d\u3002.<\/span><\/p>\n<p><b>3.\u91cd\u65b0\u601d\u8003\u7ec4\u7ec7<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u6700\u540e\uff0c\u5728\u89c2\u5bdf\u4e86 Pierre &amp; Vacances Center Parcs \u56e2\u961f\u7684\u4e92\u52a8\u65b9\u5f0f\u540e\uff0c\u6211\u4eec\u6309\u5782\u76f4\u65b9\u5411\uff08\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u3001\u641c\u7d22\u5f15\u64ce\u8425\u9500\u3001\u793e\u4ea4\u5a92\u4f53\u3001\u5c55\u793a\uff09\u5bf9\u5176\u8fdb\u884c\u4e86\u7ec4\u7ec7\uff0c\u4ee5\u907f\u514d\u6295\u8d44\u51b2\u7a81\u3002. <\/span><span style=\"font-weight: 400;\">\u62df\u8bae\u4e2d\u7684\u91cd\u7ec4\u5c06 PVCP \u5f15\u5411\u77e9\u9635\u6a21\u5f0f\uff0c\u65e8\u5728\u901a\u8fc7\u8de8\u90e8\u95e8\u613f\u666f\u4fc3\u8fdb\u6240\u6709\u6e20\u9053\u7684\u6301\u7eed\u521b\u65b0\uff0c\u540c\u65f6\u4fdd\u6301\u5353\u8d8a\u7684\u4e13\u4e1a\u6c34\u5e73\u3002.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u73b0\u5728\uff0c\u6211\u4eec\u5df2\u7ecf\u8bbe\u7acb\u4e86\u4e00\u540d \u201c\u51a0\u519b\u201d\uff0c\u8d1f\u8d23\u8bd5\u70b9\u5bfb\u627e\u8282\u7ea6\u548c\u65b0\u7684\u6f5c\u5728\u5ba2\u6237\uff0c\u6311\u6218\u6bcf\u4e2a\u6e20\u9053\uff0c\u4e3a\u4f18\u5316\u9884\u7b97\u548c\u6295\u8d44\u56de\u62a5\u7387\u51fa\u8c0b\u5212\u7b56\u3002\u8be5 \"\u51a0\u519b \"\u8fd8\u5c06\u5c31\u5982\u4f55\u5c06\u901a\u8fc7\u8fd9\u4e9b\u65b0\u7684\u6700\u4f73\u505a\u6cd5\u8282\u7701\u4e0b\u6765\u7684\u9884\u7b97\u8fdb\u884c\u518d\u6295\u8d44\u505a\u51fa\u51b3\u5b9a\u3002.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6211\u4eec\u8fd8\u4e3a\u6bcf\u4e2a\u9879\u76ee\u6307\u6d3e\u4e86\u4e00\u540d data \u5206\u6790\u5e08\u3001\u4e00\u540d\u5a92\u4f53\u4e13\u5bb6\uff08\u4e13\u95e8\u4ece\u4e8b\u65c5\u6e38\uff09\u3001\u4e00\u540d data \u987e\u95ee\u548c\u4e00\u540d\u9996\u5e2d\u65b9\u6cd5\u8bba\u4e13\u5bb6\uff0c\u4ee5\u63d0\u4f9b\u7aef\u5230\u7aef\u7684\u613f\u666f\u3001\u90e8\u7f72 SWAT \u5e76\u53d1\u73b0\u4ef7\u503c\u3002\u8fd9\u56db\u4e2a\u4e92\u4e3a\u8865\u5145\u7684\u804c\u4f4d\u4f7f\u6211\u4eec\u80fd\u591f\u5bf9 PVCP \u7684\u95ee\u9898\u8fdb\u884c\u8be6\u5c3d\u7684\u7814\u7a76\u5e76\u91c7\u53d6\u76f8\u5e94\u7684\u65b9\u6cd5\u3002.\u00a0<\/span><\/p>\n<h3>\u6210\u679c<\/h3>\n<p><span style=\"font-weight: 400;\"><strong>\u4ec5\u7528 10 \u5468\u65f6\u95f4\u5c31\u5b9e\u73b0\u4e86\u6700\u521d\u7684\u8282\u7ea6\u76ee\u6807\uff0c\u5e76\u7ffb\u4e86\u4e09\u756a\u3002.<\/strong> \u8fd9\u4e3a\u5bfb\u6c42\u65b0\u7684\u9500\u552e\u7ebf\u7d22\u548c\u521b\u9020\u66f4\u591a\u9500\u552e\u989d\u5e26\u6765\u4e86\u518d\u6295\u8d44\u7684\u53ef\u80fd\u6027\u3002.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u8fd9\u4e9b\u51fa\u8272\u7684\u6210\u679c\u5f97\u5230\u4e86\u4f18\u5316\u539f\u7406\u7684\u652f\u6301\uff0c\u4fdd\u8bc1\u4e86\u66f4\u9ad8\u7684\u6295\u8d44\u56de\u62a5\u7387\u3002. <\/span><span style=\"font-weight: 400;\">\u4ed6\u4eec\u5c55\u793a\u4e86 SWAT \u65b9\u6cd5\u7684\u6548\u7387\uff0c\u8fd9\u79cd\u65b9\u6cd5\u901a\u8fc7\u6253\u7834\u5e38\u89c4\u601d\u7ef4\uff0c\u5e26\u6765\u4e86\u521b\u9020\u6027\u7684\u65b0\u5047\u8bbe\uff0c\u4f7f\u56e2\u961f\u80fd\u591f\u53d1\u73b0\u8d85\u8d8a\u9884\u5b9a\u76ee\u6807\u7684\u673a\u4f1a\u3002.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5c06\u6211\u4eec\u7684\u673a\u6784\u7ec4\u7ec7\u6210\u7d27\u5bc6\u56e2\u7ed3\u7684\u56e2\u961f\uff0c\u4f7f\u6211\u4eec\u80fd\u591f\u5feb\u901f\u63a8\u8fdb\u5de5\u4f5c\uff0c\u540c\u65f6\u4e0e\u5ba2\u6237\u4e00\u8d77\u4fc3\u8fdb\u53ef\u9760\u3001\u5feb\u901f\u7684\u53d8\u9769\u884c\u52a8\u3002.\u00a0<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_hover_color: #ff0066;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:0px;--awb-padding-right:0px;--awb-padding-bottom:0px;--awb-padding-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"text-align:center;--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:0px;--awb-margin-left:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1057\" height=\"591\" title=\"data-driven\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271057%27%20height%3D%27591%27%20viewBox%3D%270%200%201057%20591%27%3E%3Crect%20width%3D%271057%27%20height%3D%27591%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2020\/02\/New-Project-7.jpg\" alt class=\"lazyload img-responsive wp-image-30246\"\/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-flex-align-self-center fusion-column-inner-bg-wrapper\" style=\"--awb-inner-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><span class=\"fusion-column-inner-bg hover-type-none\"><a class=\"fusion-column-anchor\" href=\"https:\/\/go.pardot.com\/l\/597421\/2020-06-05\/2k9p82\" target=\"_blank\" rel=\"noopener\"><span class=\"fusion-column-inner-bg-image\"><\/span><\/a><\/span><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3\"><p><b><span style=\"color: #ff0066;\">\u70b9\u51fb\u6b64\u5904<\/span><\/b>\u00a0\u4e0b\u8f7d\u5b8c\u6574\u7684\u6848\u4f8b\u7814\u7a76\u7535\u5b50\u4e66\uff01<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":9956,"parent":0,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"categories":[106],"class_list":["post-9167","cases","type-cases","status-publish","has-post-thumbnail","hentry","category-tourism"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/cases\/9167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/cases"}],"about":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/types\/cases"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/media\/9956"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/media?parent=9167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/categories?post=9167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}