{"id":11716,"date":"2020-04-07T14:31:18","date_gmt":"2020-04-07T13:31:18","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=news&#038;p=11716"},"modified":"2024-09-20T17:42:10","modified_gmt":"2024-09-20T16:42:10","slug":"cd2o-report-ce-quil-faut-retenir-de-letude","status":"publish","type":"news","link":"https:\/\/www.artefact.com\/zh\/news\/cd2o-report-ce-quil-faut-retenir-de-letude\/","title":{"rendered":"\u7f51\u7edc\u7814\u8ba8\u4f1a 24 mars - Ce qu'il fallait en retenir \uff01\u9996\u5e2d\u6570\u5b57\u5b98\u548c Data \u5b98\uff1a\u4ed6\u4eec\u662f\u8c01\uff1f\u4e0b\u8f7d\u62a5\u544a"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:0px;--awb-padding-right:0px;--awb-padding-bottom:0px;--awb-padding-left:0px;--awb-margin-bottom:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_2 1_2 fusion-flex-column avada-news-bloc-image\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"text-align:left;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1057\" height=\"591\" title=\"data-driven\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271057%27%20height%3D%27591%27%20viewBox%3D%270%200%201057%20591%27%3E%3Crect%20width%3D%271057%27%20height%3D%27591%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.artefact.com\/wp-content\/uploads\/2020\/04\/CDO_Study_Mockup02-e1589535388791.png\" alt class=\"lazyload img-responsive wp-image-30246\"\/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-padding-top:10px;--awb-padding-right:10px;--awb-padding-bottom:10px;--awb-padding-left:10px;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p>\u65b0\u95fb\/\u89c1\u89e3<\/p>\n<\/div><div class=\"fusion-text fusion-text-2\"><p>ETUDE EUROPEENNE SUR LES CD\u00b20s<br \/>\n3 \u6708 24 \u65e5\u7f51\u7edc\u7814\u8ba8\u4f1a - Ce qu'il fallait en retenir \uff01<br \/>\n\u9996\u5e2d\u6570\u5b57\u4e0e Data \u5b98 (CD\u00b2O)\uff1a\u4ed6\u4eec\u662f\u8c01\uff0c\u4ed6\u4eec\u7684\u5b57\u4f53\u662f\u4ec0\u4e48\uff0c\u4ed6\u4eec\u5728\u54ea\u91cc\uff1f<\/p>\n<p>\u4e0b\u8f7d\u7814\u7a76\u62a5\u544a\u5168\u6587<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 0px );margin-left: calc(-0px \/ 2 );margin-right: calc(-0px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3\"><p><a href=\"http:\/\/bit.ly\/2T6oj28\" title=\"\" target=\"_blank\" rel=\"noopener noreferrer\">\u4e0b\u8f7d\u7814\u7a76\u62a5\u544a<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 0px );margin-left: calc(-0px \/ 2 );margin-right: calc(-0px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-4\"><p><a href=\"https:\/\/youtu.be\/qF1kZ1fGLOc\" title=\"\" target=\"_blank\" rel=\"noopener noreferrer\">\u67e5\u770b\u7f51\u7edc\u7814\u8ba8\u4f1a\u56de\u653e<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + 0px );margin-left: calc(-0px \/ 2 );margin-right: calc(-0px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-5\"><p><a href=\"https:\/\/www.artefact.com\/zh\/\" title=\"\u4e0b\u8f7d\u62a5\u544a\" target=\"_self\" rel=\"noopener noreferrer\">\u4e0b\u8f7d\u62a5\u544a<\/a><\/p>\n<\/div><div class=\"fusion-text fusion-text-6\"><div class=\"simple-cta__paragraph\">\n<h3><b>3 \u6708 24 \u65e5\u5173\u4e8e CD\u00b20 \u7814\u7a76\u7684\u7f51\u7edc\u7814\u8ba8\u4f1a - Ce qu'il fallait en retenir \uff01<\/b><\/h3>\n<h3><b>\u9996\u5e2d\u6570\u5b57\u4e0e Data \u5b98 (CD\u00b2O) \uff1a\u00a0<\/b><b>qui sont-ils, que font-ils, o\u00f9 vont-ils ?<\/b><\/h3>\n<p>\u8fd1\u51e0\u5e74\u6765\uff0c\u8bb8\u591a\u4f01\u4e1a\uff0c\u5c24\u5176\u662f\u5927\u578b\u96c6\u56e2\uff0c\u90fd\u5728\u62db\u8058\u4e13\u5bb6\u3001\u9996\u5e2d\u6570\u5b57\u5b98\u548c\u9996\u5e2d Data \u5b98\uff0c\u4ee5\u8d1f\u8d23\u548c\u7ba1\u7406\u6570\u5b57\u5316\u8f6c\u578b\u548c data \u76f8\u5173\u4e8b\u52a1\uff0c\u4ece\u800c\u5145\u5b9e\u81ea\u5df1\u7684\u56e2\u961f\u3002\u8fd9\u7c7b\u804c\u4f4d\u7684\u5feb\u901f\u53d1\u5c55\u8868\u660e\uff0c\u793e\u4f1a\u5df2\u7ecf\u610f\u8bc6\u5230\u6570\u5b57\u6280\u672f\u6240\u4ee3\u8868\u7684\u5546\u673a\uff0c\u5e76\u610f\u8bc6\u5230\u7ec4\u7ec7\u8f6c\u578b\u6b63\u5728\u8fdb\u884c\u4e2d\u3002\u5728\u6b64\u80cc\u666f\u4e0b\uff0cArtefact\uff08\u4e13\u95e8\u4ece\u4e8b data \u8f6c\u578b\u548c\u6570\u5b57\u8425\u9500 data-driven \u54a8\u8be2\u7684\u516c\u53f8\uff09\u548c Kienbaum\uff08\u62db\u8058\u9886\u5bfc\u8005\u548c\u4eba\u529b\u8d44\u6e90\u54a8\u8be2\u7684\u9886\u5bfc\u8005\uff09\u7ed3\u6210\u8054\u76df\uff0c\u4ee5\u8fdb\u4e00\u6b65\u4e86\u89e3\u8fd9\u4e9b\u4eba\u624d\u3001\u4ed6\u4eec\u9700\u8981\u89e3\u51b3\u7684\u95ee\u9898\u4ee5\u53ca\u4ed6\u4eec\u5728\u7ec4\u7ec7\u5185\u90e8\u7684\u53d1\u5c55\u6f5c\u529b\u3002.<\/p>\n<p><strong>\u5728 LinkedIn \u4e0a\uff0c500 \u4f4d\u9996\u5e2d Data \u5b98\uff08CDaO\uff09\u548c\u9996\u5e2d\u6570\u5b57\u5b98\uff08CDiO\uff09\u7684\u4e2a\u4eba\u8d44\u6599\u88ab\u5f52\u7c7b\u4e3a CD\u00b2O\uff0c\u6d89\u53ca 20 \u591a\u4e2a\u4e0d\u540c\u9886\u57df\uff0c\u8fd9\u4e9b\u8d44\u6599\u5df2\u88ab\u5206\u6790\uff0c\u5e76\u5728\u6574\u4e2a\u6b27\u6d32\u8fdb\u884c\u4e86\u6570\u767e\u6b21\u8bbf\u8c08\u3002.<\/strong><\/p>\n<p>Ce mercredi 24 mars 2020\u3001,\u00a0<u><a href=\"https:\/\/www.linkedin.com\/in\/vincent-luciani-51653016\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6587\u68ee\u7279-\u5362\u6070\u5c3c<\/a><\/u>,\u00a0<i>\u8054\u5408\u521b\u59cb\u4eba\u517c\u9996\u5e2d\u8fd0\u8425\u5b98\u00a0<\/i>d'Artefact et\u00a0<a href=\"https:\/\/www.linkedin.com\/in\/matthieu-watremez-0996567\/\" target=\"_blank\" rel=\"noopener noreferrer\"><u>\u9a6c\u8482\u5384-\u74e6\u7279\u96f7\u6885\u5179<\/u><\/a>,\u00a0<i>\u8054\u5408\u521b\u59cb\u4eba\u00a0<\/i>EFT Executives\uff08\u524d\u6570\u5b57\u5b9e\u8df5\u4e3b\u7ba1 Kienbaum\uff09\u5728\u64ad\u5ba2\u89c6\u9891\u4e2d\u516c\u5e03\u4e86\u62a5\u544a\u7ed3\u679c\u3002\u4ed6\u4eec\u5f97\u51fa\u7684\u9996\u8981\u7ed3\u8bba\u4e4b\u4e00\u662f\uff0c\u8fd9\u4e9b\u804c\u80fd\u6700\u521d\u7684\u4f7f\u547d\u662f\u4e34\u65f6\u6027\u7684\uff0c\u800c\u73b0\u5728\u5219\u662f\u957f\u671f\u6027\u7684\u3002.<\/p>\n<p>\u5728\u6211\u4eec 2017 \u5e74\u7684\u521d\u6b65\u8c03\u67e5\u4e2d\uff0c\u4ec5\u6709 50 % \u540d\u5236\u9020\u4e1a\u6216\u5a92\u4f53\u884c\u4e1a\u7684\u884c\u4e3a\u8005\u88ab\u63d0\u540d\u4e3a CDO\u30022019 \u5e74\uff0c\u6700\u65b0\u8c03\u67e5\u663e\u793a\u00a0<strong>\u7b2c\u4e00\u8282\u7684\u6d41\u91cf\u4e3a 100 %\uff0c\u7b2c\u4e8c\u8282\u7684\u6d41\u91cf\u4e3a 90 %\u3002.<\/strong><\/p>\n<p>2017 \u5e74\uff0c\u6709 3 \u4e2a\u884c\u4e1a\uff08\u6c7d\u8f66\u3001\u822a\u7a7a\u822a\u5929\u548c\u5feb\u901f\u6d88\u8d39\u54c1*\uff09\u8fbe\u5230\u4e86 100 %\u3002\u53ea\u6709\u5962\u4f88\u54c1\u884c\u4e1a\u4f8b\u5916\uff1a\u53ea\u6709\u5c11\u4e8e 75 % \u7684\u884c\u4e3a\u8005\u4efb\u547d\u4e86\u6570\u5b57\u9886\u5bfc\u8005\uff0c\u800c\u5176\u4ed6\u6240\u6709\u884c\u4e1a\u5747\u5904\u4e8e\u843d\u540e\u72b6\u6001\u3002.<\/p>\n<p><strong>\u6240\u6709\u5927\u578b\u96c6\u56e2\u4e5f\u90fd\u5df2\u51c6\u5907\u5c31\u7eea\uff0c\u8fc5\u901f\u63a8\u51fa\u81ea\u5df1\u7684 \u201cData \u6216 IA \u5de5\u5382\u201d\u3002.<\/strong><\/p>\n<h3><b>\u5c5e\u6027\u5404\u5f02\u7684\u7f55\u89c1\u7279\u5f81<\/b><\/h3>\n<p>\u5982\u679c\u8981\u4e3a\u6cd5\u56fd\u7684\u4e00\u540d CD\u00b2O \u7ed8\u5236\u673a\u5668\u4eba\u8096\u50cf\uff0c\u90a3\u4e48\u4ed6\u5e94\u8be5\u662f\u4e00\u540d\u7537\u6027\uff08\u8d85\u8fc7 70 %\uff09\uff0c\u5e74\u9f84\u7ea6\u4e3a 42 \u5c81\uff08\u5e73\u5747\u4e3a 42.3 \u5c81\uff09\uff0c\u62e5\u6709\u5de5\u7a0b\u5e08\u521d\u59cb\u5b66\u5386\uff08CDiO \u4e3a 42 %\uff0cCDaO \u4e3a 60 %\uff09\uff0c\u5728\u5f53\u524d\u5c97\u4f4d\u4e0a\u5de5\u4f5c\u4e0d\u5230 3 \u5e74\uff08CD2O \u4e3a 66 %\uff09\u3002.<\/p>\n<p><strong>\u4f46\u53cd\u8fc7\u6765\u8bf4\uff0c\u5bf9\u8fd9\u79cd\u7c7b\u578b\u7684\u914d\u7f6e\u6587\u4ef6\u6765\u8bf4\uff0c\u5947\u5076\u6821\u9a8c\u5e76\u4e0d\u91cd\u8981\u3002.<\/strong>\u00a0CDiO \u4e2d\u6709 27.3 % \u540d\u5973\u6027\uff0cCDaO \u4e2d\u6709 22.3 % \u540d\u5973\u6027\u3002\u5982\u679c\u6211\u4eec\u77e5\u9053\uff0c\u5728\u6b27\u6d32\uff0c2015 \u5e74\u6709 57 % \u7684\u6587\u51ed\u83b7\u5f97\u8005\u662f\u5973\u6027\uff0c\u4f46\u53ea\u6709 25 % \u83b7\u5f97\u4e86\u6570\u5b57**\u9886\u57df\u7684\u6587\u51ed\u3002.<\/p>\n<p>Si auparavant le poste \u00e9tait cantonn\u00e9 \u00e0 des sujets li\u00e9s au e-commerce ou au CRM\u3001,\u00a0<strong>\u5982\u4eca\uff0c\u9996\u5e2d\u6570\u5b57\u5b98\u4eec\u8d1f\u8d23\u4e0e\u5ba2\u6237\u4f53\u9a8c\u6216\u5ba2\u6237\u6218\u7565\u76f8\u5173\u7684\u6a2a\u5411\u8bfe\u9898\u3002.<\/strong><\/p>\n<p>\u9664\u4e86\u5728\u6570\u5b57\u8425\u9500\u9886\u57df\u7684\u4e13\u4e1a\u57f9\u8bad\u548c\u51fa\u8272\u7684\u6280\u672f\u77e5\u8bc6\u5916\uff0c\u4ed6\u4eec\u5728\u6559\u5b66\u548c\u4eba\u529b\u8d44\u6e90\u4f18\u5316\u65b9\u9762\u7684\u80fd\u529b\u4e5f\u975e\u5e38\u7a81\u51fa\u3002\u8fd9\u4e9b\u4eba\u7684\u60c5\u51b5\u975e\u5e38\u7279\u6b8a\uff0c\u4e5f\u975e\u5e38\u7a00\u5c11\uff0c\u8fd9\u5728\u4e00\u5b9a\u7a0b\u5ea6\u4e0a\u8bf4\u660e\u4e86\u4ed6\u4eec\u7684\u5c31\u4e1a\u7387\u3002\u00a0<i>\u8425\u4e1a\u989d\u00a0<\/i>\u8fd9\u4e0e\u6cd5\u56fd\u4f01\u4e1a\u5728\u7ec4\u7ec7\u5916\u90e8\u8fdb\u884c\u62db\u8058\u6709\u5173\u3002\u5728\u6240\u7814\u7a76\u7684 6 \u4e2a\u56fd\u5bb6\u4e2d\uff0c\u6cd5\u56fd\u7684 CD\u00b2Os \u5bf9\u5916\u62db\u8058\u6210\u672c\u6700\u9ad8\uff08\u8d85\u8fc7 50 %\uff09\uff0c\u5176\u6b21\u662f\u5df4\u897f\u3002En comparaison, au Royaume-Uni ou en Allemagne, plus de 80 % des CDaOs ont pris leur poste suite \u00e0 une mobilit\u00e9 interne.Le pourcentage est similaire pour les CDiO en Espagne.\u00a0<\/p>\n<h3><b>\u884c\u4e1a\u9762\u4e34\u7684\u5171\u540c\u6311\u6218<\/b><\/h3>\n<p>\u00a0\u4ece\u84b8\u6c7d\u673a\u8f66\uff081812 \u5e74\uff09\u5230 TGV\uff081981 \u5e74\uff09\uff0c\u6211\u4eec\u7ecf\u5386\u4e86 160 \u5e74\u7684\u65f6\u95f4\u3002\u56e0\u6b64\uff0cCD\u00b2Os \u7684\u804c\u8d23\u662f\u5728\u6280\u672f\u521b\u65b0\u7684\u63a8\u51fa\u548c\u5927\u89c4\u6a21\u91c7\u7528\u4e4b\u95f4\uff0c\u63a7\u5236\u65f6\u95f4\u5dee\u3002\u5982\u679c\u6211\u4eec\u77e5\u9053\u7ec4\u7ec7\u7684\u53d1\u5c55\u662f\u7ebf\u6027\u7684\uff0c\u800c\u6280\u672f\u521b\u65b0\u5219\u662f\u6307\u6570\u7ea7\u7684\uff0c\u90a3\u4e48\u6211\u4eec\u5c31\u4f1a\u66f4\u6709\u6218\u7565\u773c\u5149\u3002.\u00a0\u00a0<strong>\u4e8b\u5b9e\u4e0a\uff0c\u6211\u4eec\u7684\u4f7f\u547d\u662f\u6253\u7834\u5782\u76f4\u7ec4\u7ec7\u7684\u5c40\u9650\uff0c\u5e76\u52aa\u529b\u6d88\u9664\u5404\u81ea\u4e3a\u653f\u7684\u5c40\u9762\u3002.<\/strong><\/p>\n<p>\u7814\u7a76\u53d1\u73b0\uff0cCD\u00b2Os \u5728\u65e5\u5e38\u751f\u6d3b\u4e2d\u5fc5\u987b\u9762\u5bf9 4 \u4e2a\u4e3b\u8981\u95ee\u9898\uff1a\u00a0<\/p>\n<ul>\n<li><strong>\u6784\u5efa\u5e76\u786e\u4fdd\u5176\u5408\u6cd5\u6027\u3001,<\/strong><\/li>\n<li><strong>\u62db\u52df\u81ea\u5df1\u7684\u4e13\u5bb6\u56e2\u961f<\/strong>\u00a0(constitu\u00e9e de talents d'horizons divers)\u3001,<\/li>\n<li><strong>\u8bb0\u5f55\u4f7f\u7528\u60c5\u51b5\uff0c\u5feb\u901f\u83b7\u53d6\u7ed3\u679c\u3001,<\/strong><\/li>\n<li><strong>G\u00e9rer la coordination du travail avec les \u00e9quipes du service informatique<\/strong>, \u00e0 qui ils demandent g\u00e9n\u00e9ralement de transformer les syst\u00e8mes existants.<\/li>\n<\/ul>\n<p>\u6b64\u5916\uff0c\u5c3d\u7ba1\u67d0\u4e9b\u95ee\u9898\u4e0e\u6d3b\u52a8\u9886\u57df\u76f4\u63a5\u76f8\u5173\uff0c\u4f46\u6240\u6709\u53d7\u8bbf\u8005\u90fd\u63d0\u5230\u4e86\u4e00\u4e9b\u5171\u540c\u7684\u95ee\u9898\uff0c\u4f8b\u5982\uff1a\u9700\u6c42\u9884\u6d4b\u3001\u53c2\u4e0e\u7269\u6d41\u6d41\u7a0b\u7684\u6539\u8fdb\u3001\u8425\u9500\u8d39\u7528\u7684\u5408\u7406\u5316\u3001\u5ba2\u6237\u4f53\u9a8c\u7684\u6539\u8fdb\u4ee5\u53ca\u6570\u636e\u7ba1\u7406\u7684\u5b9e\u65bd\u3002.<\/p>\n<h3><b>data \u8f6c\u578b\u4e3a\u4f01\u4e1a\u613f\u666f\u670d\u52a1<\/b><\/h3>\n<p>\u6570\u5b57\u6280\u672f\u9886\u5bfc\u4eba\u5e94\u662f ComEx \u6210\u5458\u3001\u6307\u5bfc\u59d4\u5458\u4f1a\u6210\u5458\u6216\u9996\u5e2d\u6267\u884c\u5b98 N-2 \u6210\u5458\u3001,\u00a0<strong>\u5bf9 CD\u00b2Os \u800c\u8a00\uff0c\u7ec4\u7ec7\u5728\u5229\u7528\u6570\u636e\u65b9\u9762\u7684\u6210\u719f\u5ea6\u4ecd\u662f\u4e00\u4e2a\u5173\u952e\u95ee\u9898<\/strong>. .\u56e0\u6b64\uff0c\u5728 data \u7684\u8f6c\u578b\u6210\u719f\u5ea6\u7b49\u7ea7\u4e0a\uff0c\u4ed6\u4eec\u5bf9\u4f01\u4e1a\u7684\u8bc4\u4ef7\u4ec5\u4e3a 3 \u5206\u4e4b 5\u3002\u5982\u679c\u6ca1\u6709\u660e\u786e\u7684\u4f01\u4e1a\u613f\u666f\uff0c\u6ca1\u6709\u7528\u4e8e\u521b\u5efa\u771f\u6b63\u7684\u6570\u636e\u6587\u5316\u7684\u9884\u7b97\uff0cdata \u7684\u5904\u7406\u5c31\u4e0d\u53ef\u80fd\u6709\u4efb\u4f55\u610f\u4e49\u6216\u4f5c\u7528\u3002.<\/p>\n<p>De m\u00eame\u3001,\u00a0<strong>\u4e3a\u54cd\u5e94\u4f01\u4e1a\u613f\u666f\u800c\u534f\u8c03\u6240\u6709\u9879\u76ee\u662f CD\u00b2Os \u786e\u5b9a\u7684\u4e00\u4e2a\u95ee\u9898<\/strong>. .\u76ee\u524d\uff0c\u4ed6\u4eec\u5229\u7528\u4e86\u591a\u4e2a\u9879\u76ee\u7684\u53e0\u52a0\uff0c\u4f46\u6ca1\u6709\u4e0e\u4f01\u4e1a\u7ecf\u6d4e\u76ee\u6807\u76f8\u4e00\u81f4\u7684\u5171\u540c\u6218\u7565\u3002.<\/p>\n<p><strong>\u56e0\u6b64\uff0c\u9700\u8981\u5bf9\u4f01\u4e1a\u7684\u7ec4\u7ec7\u6a21\u5f0f\u8fdb\u884c\u91cd\u65b0\u5b9a\u4e49\u548c\u8c03\u6574\u3002.<\/strong>\u00a0\u4f8b\u5982\uff0c\u9009\u62e9\u521b\u5efa\u4e00\u4e2a\u00a0<i>data \u96c6\u7ebf\u5668\u00a0<\/i>\u96c6\u4e2d\u5316\uff0c\u5373\u5728\u591a\u4e2a\u6765\u6e90\u7684\u6570\u636e\u6e90\u4e2d\u5efa\u7acb\u4e00\u4e2a\u6570\u636e\u5b58\u50a8\u7a7a\u95f4\uff0c\u4ee5\u4fbf\u4e8e\u5728\u7fa4\u4f53\u6216\u5355\u4e2a\u6570\u636e\u6e90\u7684\u5c42\u9762\u4e0a\u8fdb\u884c\u5206\u6790\u3002\u00a0<i>\u4e1a\u52a1\u5355\u5143\u00a0<\/i>d\u00e9pend de cette culture et de la maturit\u00e9 digitale et data des employ\u00e9s.<\/p>\n<p><strong>En effet, lorsque les entreprises deviennent matures en terme de gestion des donn\u00e9es, elles passent alors en mod\u00e8le d\u00e9centralis\u00e9 par\u00a0<i>\u4e1a\u52a1\u5355\u5143<\/i>.<\/strong><\/p>\n<p>\u6211\u4eec\u8ba4\u4e3a\uff0c\u5230 2020 \u5e74\uff0c\u5c06\u6709 50 % \u4e2a\u7ec4\u7ec7\u4e0d\u5177\u5907\u8db3\u591f\u7684\u4eba\u5de5\u667a\u80fd\uff08IA\uff09\u548c\u6587\u5316 data \u65b9\u9762\u7684\u80fd\u529b\u6765\u5b9e\u73b0\u4ee4\u4eba\u611f\u5174\u8da3\u7684\u5546\u4e1a\u4ef7\u503c\uff0c\u800c\u8fd9 50 % \u4e2a\u7ec4\u7ec7\u4e2d\uff0c\u5c06\u6709 50 % \u4e2a\u7ec4\u7ec7\u4e0d\u5177\u5907\u8db3\u591f\u7684\u4eba\u5de5\u667a\u80fd\uff08IA\uff09\u548c\u6587\u5316 data \u65b9\u9762\u7684\u80fd\u529b\u6765\u5b9e\u73b0\u4ee4\u4eba\u611f\u5174\u8da3\u7684\u5546\u4e1a\u4ef7\u503c\uff0c\u800c\u8fd9 50 % \u4e2a\u7ec4\u7ec7\u4e2d\uff0c\u5c06\u6709 50 % \u4e2a\u7ec4\u7ec7\u4e0d\u5177\u5907\u8db3\u591f\u7684\u4eba\u5de5\u667a\u80fd\uff08IA\uff09\u548c\u6587\u5316 data \u65b9\u9762\u7684\u80fd\u529b\u6765\u5b9e\u73b0\u4ee4\u4eba\u611f\u5174\u8da3\u7684\u5546\u4e1a\u4ef7\u503c\u3002\u00a0<strong>72 % \u7684\u8d1f\u8d23\u4eba\u8ba4\u4e3a IA \u662f\u4e00\u9879\u91cd\u8981\u7684\u5546\u4e1a\u4f18\u52bf\u3002.<\/strong><\/p>\n<p>\u4f8b\u5982\uff0c\u53ef\u901a\u8fc7\u4ee5\u4e0b\u65b9\u5f0f\u5b9e\u73b0\u00a0<strong>l'IA\u5de5\u5382\u662f\u4e00\u4e2a\u654f\u6377\u7684\u8fd0\u8425\u6846\u67b6\uff0c\u5b83\u91c7\u7528\u7684\u65b9\u6cd5\u662f\u00a0<\/strong><strong><i>\u7cbe\u76ca\u4eba\u5de5\u667a\u80fd<\/i><\/strong><strong>.<\/strong>\u00a0\u901a\u8fc7\u5bf9\u4f7f\u7528\u6848\u4f8b\u7684\u6784\u60f3\u548c\u9274\u5b9a\u76f4\u81f3\u5de5\u4e1a\u5316\u9636\u6bb5\uff0c\u5b83\u4eec\u53ef\u4ee5\u8fc5\u901f\u63d0\u9ad8\u4ef7\u503c\uff0c\u540c\u65f6\u8fd8\u80fd\u786e\u5b9a\u5177\u6709\u5171\u540c\u4f18\u52bf\u7684\u65b0\u6536\u5165\u6765\u6e90\u3002\u7136\u800c\uff0c\u7814\u7a76\u62a5\u544a\u6307\u51fa\uff0c90 % \u7684\u8bd5\u70b9\u4f7f\u7528\u6848\u4f8b\u76ee\u524d\u5c1a\u672a\u8fdb\u5165\u5de5\u4e1a\u5316\u9636\u6bb5\u3002.\u00a0<\/p>\n<h3><b>\u4f01\u4e1a\u8f6c\u578b\u7684\u6838\u5fc3\u662f\u4eba<\/b><\/h3>\n<p>\u8fd9\u9879\u7814\u7a76\u8fd8\u6307\u51fa\uff0c\u4f01\u4e1a\u8f6c\u578b\u4e0e\u5408\u4f5c\u8005\u5de5\u4f5c\u6a21\u5f0f\u7684\u6f14\u53d8\u5bc6\u5207\u76f8\u5173\u3002\u4ece\u8fd9\u4e2a\u89d2\u5ea6\u770b\uff0c\"\u5168\u7403\u6307\u5bfc \"\u5e94\u6210\u4e3a\u9996\u6279 CD\u00b2O\u3002.\u00a0<strong>\u5404\u90e8\u95e8\u4e4b\u95f4\u7684\u5408\u4f5c\uff0c\u5c24\u5176\u662f CD\u00b2Os \u4e0e DSI \u4e4b\u95f4\u7684\u5408\u4f5c\uff0c\u662f\u63a8\u52a8\u4f01\u4e1a\u9879\u76ee\u53d1\u5c55\u6240\u4e0d\u53ef\u6216\u7f3a\u7684\u3002.\u00a0<\/strong><\/p>\n<p>\u6211\u4eec\u6240\u79f0\u7684\u521b\u4f5c\u00a0<strong>\u5973\u540c\u6027\u604b\u00a0<\/strong><strong><i>\u7279\u8272\u56e2\u961f<\/i><\/strong><strong>s<\/strong>\u00a0\u662f CD\u00b2Os \u8f6c\u53d8\u4f01\u4e1a\u8fd0\u4f5c\u6a21\u5f0f\u7684\u6311\u6218\u4e4b\u4e00\u3002Spotify \u4e8e 2015 \u5e74\u63d0\u51fa\u7684\u8fd9\u4e00\u6982\u5ff5\uff0c\u7531\u591a\u4e2a\u4e13\u5bb6\u8d44\u6e90\u7ec4\u6210\u7684\u591a\u5b66\u79d1\u5c0f\u56e2\u961f\u7ec4\u6210\uff0c\u4ed6\u4eec\u6765\u81ea\u4e0d\u540c\u7684\u670d\u52a1\u9886\u57df\uff0c\u5171\u540c\u5b8c\u6210\u4f01\u4e1a\u7684\u6a2a\u5411\u9879\u76ee\u3002\u901a\u5e38\u7531\u4e00\u540d\u4e1a\u52a1\u90e8\u95e8\u8d1f\u8d23\u4eba\u3001\u4e00\u540d\u5de5\u7a0b\u5e08\u548c\u4e00\u540d\u6280\u672f\u4e13\u5bb6\u7ec4\u6210\u3002\u00a0<i>\u673a\u5668\u5b66\u4e60<\/i>\u00a0et d'un\u00a0<i>Data \u79d1\u5b66\u5bb6<\/i>, cette \u00e9quipe a un objectif clairement d\u00e9fini appel\u00e9s \u201c<i>\u9ec4\u91d1 KPI<\/i>\u201d et elle doit \u00eatre dirig\u00e9e par un responsable de produit (<i>\u4ea7\u54c1\u8d1f\u8d23\u4eba<\/i>).\u83b1\u65af\u00a0<i>\u7279\u8272\u56e2\u961f<\/i>\u00a0\u7531\u4e8e\u7f3a\u4e4f\u5bf9\u5ba2\u6237\u4f53\u9a8c\u3001\u7528\u6237\u4f7f\u7528\u60c5\u51b5\u6216\u751a\u81f3\u4e1a\u52a1\u6311\u6218\u548c\u4e1a\u52a1\u6d41\u7a0b\u7684\u4e86\u89e3\uff0c\u91cd\u65b0\u7ec4\u5408\u7684\u72ec\u4e00\u65e0\u4e8c\u7684\u6280\u672f\u7279\u5f81\u5f80\u5f80\u4f1a\u88ab\u5ffd\u7565\u3002\u53cd\u4e4b\u4ea6\u7136\u3001,\u00a0\u00a0<strong>l'approche multi-comp\u00e9tences avec des \u00e9quipes concentr\u00e9es est une vraie cl\u00e9 du succ\u00e8s pour d\u00e9ployer des projets data avec efficience.\u00a0<\/strong><\/p>\n<p><strong>\u603b\u4e4b\uff0cCD\u00b2Os \u786e\u5b9e\u662f\u4f01\u4e1a\u6570\u5b57\u5316\u8f6c\u578b\u548c data \u6210\u529f\u7684\u5173\u952e\u3002.<\/strong>\u00a0\u7531 CD2O \u8d1f\u8d23\u7684 data \u9879\u76ee\u5e94\u88ab\u89c6\u4e3a\u4e00\u4e2a\u4f01\u4e1a\u9879\u76ee\uff0c\u5176\u5468\u671f\u6d89\u53ca\u6709\u5173\u7ec4\u7ec7\u7684\u6240\u6709\u670d\u52a1\u3002.<\/p>\n<p>\u8981\u5b9e\u73b0\u6709\u6548\u7684\u8f6c\u578b\uff0c\u5fc5\u987b\u5728\u4e09\u4e2a\u5c42\u9762\u4e0a\u5f00\u5c55\u5de5\u4f5c\uff1a\u4ece\u613f\u666f\u5c42\u9762\u3001\u4ece\u64cd\u4f5c\u6a21\u5f0f\u5c42\u9762\u4ee5\u53ca\u4ece\u4e0d\u540c\u65b9\u9762\u7684\u5b9e\u65bd\u5c42\u9762\u3002\u00a0<i>\u8d44\u4ea7<\/i>\u00a0\u6280\u672f\uff0c\u6700\u540e\u662f\u5f15\u5bfc\u53d8\u9769\u7684\u80fd\u529b\uff0c\u4ee5\u4fbf\u5728\u7ec4\u7ec7\u7684\u5404\u4e2a\u9886\u57df\u8fdb\u884c\u6539\u9769\u3002.<\/p>\n<p>\u6240\u6709\u8fd9\u4e9b\u8bfe\u7a0b\u90fd\u662f\u5728 CD\u00b2O \u00e0 t\u00e9l\u00e9charger \u7684\u7814\u7a76\u6846\u67b6\u5185\u5f00\u53d1\u7684\u3002.<\/p>\n<p><em>* FMCG ou PCG\uff1a\u5927\u5b97\u6d88\u8d39\u54c1<\/em><\/p>\n<p><em>**\u00a0<a href=\"https:\/\/femmes-numerique.fr\/quelle-place-pour-les-femmes-dans-le-numerique\/\" target=\"_blank\" rel=\"noopener\">\u5973\u6027\u5728\u6570\u5b57\u4e16\u754c\u4e2d\u7684\u5730\u4f4d\uff1f<\/a><\/em><\/p>\n<\/div>\n<div class=\"simple-cta__button\">\n<div class=\"simple-cta__cta-text\">\u00a0<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"<p>ETUDE EUROPEENNE SUR LES CD\u00b20s<br \/>\n3\u670824\u65e5\u7f51\u7edc\u7814\u8ba8\u4f1a\u2014\u2014\u91cd\u70b9\u56de\u987e\uff01<br \/>\n\u9996\u5e2d\u6570\u5b57\u4e0e Data \u5b98 (CD\u00b2O)\uff1a\u4ed6\u4eec\u662f\u8c01\uff0c\u4ed6\u4eec\u7684\u5b57\u4f53\u662f\u4ec0\u4e48\uff0c\u4ed6\u4eec\u5728\u54ea\u91cc\uff1f<br \/>\n\u4e0b\u8f7d\u5b8c\u6574\u7684\u7814\u7a76\u62a5\u544a<\/p>","protected":false},"author":[],"featured_media":11595,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"news-category":[2819],"news-language":[316],"class_list":["post-11716","news","type-news","status-publish","has-post-thumbnail","hentry","news-category-news-france","news-language-fr"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/news\/11716","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/types\/news"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/media\/11595"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/media?parent=11716"}],"wp:term":[{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/author?post=11716"},{"taxonomy":"news-category","embeddable":true,"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/news-category?post=11716"},{"taxonomy":"news-language","embeddable":true,"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/news-language?post=11716"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}