{"id":21526,"date":"2020-12-02T10:36:58","date_gmt":"2020-12-02T10:36:58","guid":{"rendered":"https:\/\/www.artefact.com\/?post_type=news&p=21526"},"modified":"2024-09-20T17:42:21","modified_gmt":"2024-09-20T16:42:21","slug":"artefact-china-wins-2-prizes-at-2020-campaign-agency-of-the-year-awards-textnews-artefact-china-wins-2-prizes-atagency-of-the-year-awards-textartefact-china-has-won2","status":"publish","type":"news","link":"https:\/\/www.artefact.com\/zh\/news\/artefact-china-wins-2-prizes-at-2020-campaign-agency-of-the-year-awards-textnews-artefact-china-wins-2-prizes-atagency-of-the-year-awards-textartefact-china-has-won2\/","title":{"rendered":"Artefact \u4e2d\u56fd\u5728 2020 \u5e74\u5ea6\u6700\u4f73\u5e7f\u544a\u516c\u53f8\u8bc4\u9009\u4e2d\u8363\u83b7\u4e24\u9879\u5927\u5956"},"content":{"rendered":"

2020 \u5e74 12 \u6708 2 \u65e5
\nArtefact \u4e2d\u56fd\u5728 \"2020 \u5e74\u5ea6\u6700\u4f73\u5e7f\u544a\u516c\u53f8 \"\u8bc4\u9009\u4e2d\u8363\u83b7 \"\u5e74\u5ea6\u6700\u4f73\u54a8\u8be2\u516c\u53f8 \"\u91d1\u5956\u548c \"\u5e74\u5ea6\u6700\u4f73\u72ec\u7acb\u5e7f\u544a\u516c\u53f8 \"\u94dc\u5956\u3002<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Artefact \u4e2d\u56fd\u5728 2020 \u8fd0\u52a8\u5927\u4e2d\u534e\u533a\u4e2d\u8363\u83b7\u4e24\u9879\u5927\u5956\u00a0\u5e74\u5ea6\u673a\u6784\u5956<\/a>. .\u8be5\u516c\u53f8\u83b7\u5f97\u4e86\u5e74\u5ea6\u54a8\u8be2\u7c7b\u91d1\u5956\u548c\u5e74\u5ea6\u72ec\u7acb\u5e7f\u544a\u516c\u53f8\u94dc\u5956\u3002\u8be5\u516c\u53f8\u5728\u4e0e Isobar Taiwan (Dentsu Aegis Network) \u548c Illuminera \u7b49\u7ade\u4e89\u5bf9\u624b\u7684\u6fc0\u70c8\u7ade\u4e89\u4e2d\u8131\u9896\u800c\u51fa\u3002.<\/p>\n<\/div>

\u5728\u8fc7\u53bb\u768427\u5e74\u4e2d\uff0cCampaign\u7684\u5e74\u5ea6\u6700\u4f73\u5e7f\u544a\u516c\u53f8\u5956\u8868\u5f70\u4e86\u4e94\u4e2a\u5730\u533a\uff08\u6fb3\u5927\u5229\u4e9a\/\u65b0\u897f\u5170\u3001\u5927\u4e2d\u534e\u533a\u3001\u65e5\u672c\/\u97e9\u56fd\u3001\u5357\u4e9a\u3001\u4e1c\u5357\u4e9a\uff09\u5f53\u5730\u5e02\u573a\u7684\u6770\u51fa\u4eba\u7269\u3001\u4f5c\u54c1\u548c\u5e7f\u544a\u516c\u53f8\u3002\u4eca\u5e74\uff0c\u5927\u4e2d\u534e\u533a\u7684\u8bc4\u59d4\u5305\u62ec\u8425\u9500\u4f20\u64ad\u3001\u6570\u5b57\u548c data \u65b9\u9762\u7684\u4e13\u5bb6\uff0c\u5176\u4e2d\u5305\u62ec Jae Soh\uff08\u8def\u5a01\u9169\u8f69\u96c6\u56e2\u65f6\u5c1a\u6570\u5b57\u4e3b\u7ba1\uff09\u3001Mika Kanai\uff08\u8d44\u751f\u5802\u4f01\u4e1a\u5a92\u4f53\u548c\u6570\u5b57\u8425\u9500\u603b\u7ecf\u7406\uff09\u548c Jun Fang\uff08\u8054\u5408\u5229\u534e\u4e2d\u56fd Data \u548c\u6570\u5b57\u526f\u603b\u88c1\uff09\u7b49\u3002.<\/p>\n<\/div>

2020 \u5e74\uff0cArtefact \u4e2d\u56fd\u8d62\u5f97\u4e86\u8bb8\u591a\u65b0\u5ba2\u6237\uff0c\u5305\u62ec\u8fbe\u80fd\u3001\u4fdd\u4e50\u529b\u52a0\u3001\u8d5b\u8bfa\u83f2\u3001\u6c49\u9ad8\u3001\u8def\u5a01\u9169\u8f69\u3001\u4e0a\u6c7d\u96c6\u56e2\u3001\u6b27\u83b1\u96c5\u548c CWF\uff0c\u5c3d\u7ba1 COVID-19 \u5e26\u6765\u4e86\u6311\u6218\u3002\u8be5\u516c\u53f8\u8fd8\u4e3a\u5ba2\u6237\u63d0\u4f9b\u4e86\u4e00\u6d41\u7684\u83b7\u5956\u8425\u9500\u6d3b\u52a8\uff0c\u5982\u9886\u5148\u7684\u6279\u53d1\u5546\u548c\u96f6\u552e\u5546\u9ea6\u5fb7\u9f99\uff08\u4e2d\u56fd\uff09\uff0c\u8be5\u6d3b\u52a8\u5728 \"\u4e2d\u56fd\u56fd\u9645\u5e7f\u544a\u8282\"\uff08COVID-19\uff09\u4e0a\u83b7\u5956\u3002\u00a0\u9876\u7ea7\u6570\u5b57\u521b\u65b0\u5956 2020<\/a>.<\/p>\n<\/div>

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\u201cArtefact \u4e9a\u592a\u533a\u9996\u5e2d\u6267\u884c\u5b98 Pascal Duriez \u8bf4\uff1a\u201d\u6211\u4e3a\u6211\u4eec\u7684\u56e2\u961f\u611f\u5230\u9a84\u50b2\uff0c\u4ed6\u4eec\u5728\u8fd9\u4e00\u5e74\u91cc\u5145\u6ee1\u6fc0\u60c5\uff0c\u575a\u97e7\u4e0d\u62d4\u3002\u4ed6\u4eec\u662f\u8fd9\u5bb6\u516c\u53f8\u6210\u529f\u80cc\u540e\u7684\u63a8\u52a8\u529b\uff0c\u201cArtefact \u4e9a\u592a\u533a\u9996\u5e2d\u6267\u884c\u5b98 Pascal Duriez \u8bf4\u3002\u201d\u5728\u8fc7\u53bb\u7684\u5341\u4e8c\u4e2a\u6708\u91cc\uff0c\u6211\u4eec\u5c06\u827a\u672f\uff08\u521b\u610f\uff09\u4e0e\u79d1\u5b66\uff08data\uff09\u5b8c\u7f8e\u7ed3\u5408\u7684\u7406\u5ff5\u8fd0\u7528\u5230\u4e86\u6211\u4eec\u7684\u56e2\u961f\u4e2d\u3002\u8fd9\u786e\u5b9e\u4f7f\u6211\u4eec\u6709\u522b\u4e8e\u5176\u4ed6\u5e7f\u544a\u516c\u53f8\uff0c\u6211\u5f88\u9ad8\u5174\u6211\u4eec\u7684\u5353\u8d8a\u8868\u73b0\u4eca\u5929\u5f97\u5230\u4e86\u8fd9\u4e9b\u5956\u9879\u7684\u8ba4\u53ef\u3002\u201d<\/p>\n<\/div>\n<\/div>

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\u201c\u8fd9\u662f\u4e00\u9879\u4e86\u4e0d\u8d77\u7684\u6210\u5c31\uff01Managing Partner\u4e9a\u592a\u533aArtefact Edouard de Mezerac\u8868\u793a\uff1a\u201d\u4e3adata\u987e\u95ee\u3001data\u79d1\u5b66\u5bb6\u548cdata\u5de5\u7a0b\u5e08\u56e2\u961f\u70b9\u8d5e\uff0c\u662f\u4ed6\u4eec\u8ba9\u5e74\u5ea6\u54a8\u8be2\u516c\u53f8\u91d1\u5956\u6210\u4e3a\u53ef\u80fd\uff01\u201c\u3002\u201d\u4eca\u5e74\u5728\u4e2d\u56fd\u5b9e\u73b0\u4e24\u4f4d\u6570\u589e\u957f\u7684\u54a8\u8be2\u516c\u53f8\u5e76\u4e0d\u591a\uff0c\u66f4\u4e0d\u7528\u8bf4\u50cf Artefact \u8fd9\u6837\u7684\u72ec\u7acb\u54a8\u8be2\u516c\u53f8\u4e86\uff0c\u56e0\u6b64\u83b7\u5f97\u8fd9\u4e00\u6b8a\u8363\u662f\u6211\u4eec\u7684\u8363\u5e78\u3002\u611f\u8c22Campaign\"\u3002\u201d<\/p>\n<\/div>\n<\/div>

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\u67e5\u770b\u5168\u90e8\u83b7\u5956\u8005\u540d\u5355\u00a0\u8fd9\u91cc\u3002.<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<\/div><\/div><\/div><\/div><\/article><\/p>","protected":false},"excerpt":{"rendered":"

Artefact \u4e2d\u56fd\u5728 \"2020 \u5e74\u5ea6\u6700\u4f73\u5e7f\u544a\u516c\u53f8 \"\u8bc4\u9009\u4e2d\u8363\u83b7 \"\u5e74\u5ea6\u6700\u4f73\u54a8\u8be2\u516c\u53f8 \"\u91d1\u5956\u548c \"\u5e74\u5ea6\u6700\u4f73\u72ec\u7acb\u5e7f\u544a\u516c\u53f8 \"\u94dc\u5956\u3002<\/p>","protected":false},"author":[],"featured_media":21525,"template":"","meta":{"_acf_changed":false,"ep_exclude_from_search":false},"news-category":[436,2821],"news-language":[311],"class_list":["post-21526","news","type-news","status-publish","has-post-thumbnail","hentry","news-category-awards","news-category-news-asia","news-language-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/news\/21526","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/types\/news"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/media\/21525"}],"wp:attachment":[{"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/media?parent=21526"}],"wp:term":[{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/author?post=21526"},{"taxonomy":"news-category","embeddable":true,"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/news-category?post=21526"},{"taxonomy":"news-language","embeddable":true,"href":"https:\/\/www.artefact.com\/zh\/wp-json\/wp\/v2\/news-language?post=21526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}