Conference

Data & AI Circle - Stockholm, Sverige

Google x Fortenova x Artefact

During this first edition of the Data & AI Circle Sverige in Stockholm, we are excited to dedicate this morning to AI for Retail. AI is already revolutionizing the retail industry across the full value chain – from store operations to assortment management, to Retail Media. To illustrate and explain how to scale AI use cases to improve sales and profitability, we have three excellent speakers coming over.

The first is Petra Hajdukovic. She is the Director of Analytics & CRM & the Head of Data Science & Engineering at Fortenova Group – food production and distribution conglomerate and the largest grocery retailer of Southeast Europe. The second is Alexander Percivall, Senior Partner Engineer at Google Cloud Nordics. And the last but definitely not least speaker is Elina Ashkinazi-Ildis, who is currently a Retail Partner at Artefact France and who has previously worked at Carrefour, one of the largest global retailers, where she built and ran the Carrefour-Google AI Lab.

In the second of a series of events in Stockholm, Petra, Alexander, and Elina will dive deep into the opportunities and challenges of AI for Retail.

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Agenda

  • 08:30 Kick-off breakfast

  • 09:30 Keynote speach by Petra Hajdukovic (Director of Analytics & CRM and the Head of Data Science & Engineering at Fortenova)

  • 10:15 Fika / Coffee break

  • 10:30 The effects of GenAI in Marketing presented by Alexander Percivall (Senior Partner Engineer at Google Cloud Nordics)

  • 11:00 Lessons on AI adoption from Elina Ashkinazi-Ildis (Retail Partner at Artefact France, former Carrefour-Google AI Lab Director)

  • 11:30 Closing

SPEAKERS

Petra Hajdukovic

Petra Hajdukovic, Director of Analytics & CRM and the Head of Data Science & Engineering

Fortenova Group

Elina Ashkinazi-Ildis

Elina Ashkinazi-Ildis, Partner Consulting

Artefact France

Alexander Percivall

Alexander Percivall, Senior Partner Engineer

Google Cloud Nordics

Charlotte Påhlman

Charlotte Påhlman, Head of Business Development GMP Northern Europe

Google

Grégoire Bouyer

Grégoire Bouyer, Partner Manager

Google

Arnold Struik

Arnold Struik, Managing Partner

Artefact Benelux

Siddharth Mohan

Siddharth Mohan, Director Data Science & Global Lead for Causal Research & Marketing Mix Modeling

Artefact Northern Europe