CDP Partnership Artefact x Blueconic

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Blueconic, one of Artefact’s trusted Customer Data Platform partners.

BlueConic, one of the leading pure-play customer data platform, liberates companies’ first-party data from disparate systems and makes it accessible wherever and whenever it is required to transform customer relationships and drive business growth. Over 350 companies worldwide use BlueConic to unify data into persistent, individual profiles, and then activate it across customer touchpoints and systems in support of a wide range of growth-focused initiatives. This includes customer lifecycle orchestration, modeling and analytics, digital products and experiences, audience-based monetization, and more.

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The Blueconic advantage

Everything in Blueconic is built to be privacy first and designed to help you foster and build trusted relationships with your customers. The platform is:

  1. Scalable: Flexibility where it matters – no rigid schemas that keep you locked in.
  2. Usable: Built for non-technical users to dream and achieve their goals.
  3. Neutral: Connect to any data source, any time. Adding or changing out technologies to your marketing technology stack has never been easier.
  4. Privacy focused: Consent management capabilities that help you control the use of data.

Blueconic is trusted by global brands

Over 350 companies worldwide, including renowned brands like Hearst Newspapers, Telia Company, Michelin, VF Corp, and Heineken rely on BlueConic to consolidate data into persistent, individual profiles for activation across customer touchpoints and systems. BlueConic operates globally with offices in the US and Europe.

The Artefact and Blueconic partnership

Artefact and Blueconic have established a global partnership which enables our customers to benefit from our international presence across EMEA, Americas and APAC.

  • We have 20+ digital and data specialists BlueConic certified internationally;
  • We have extensive industry experience across CPG, Retail, Travel, Healthcare, Automotive, Luxury and Fashion;
  • We have an extensive track record across 15+ multinational customers in defining and deploying successful data marketing transformation programs;

Get in touch with us to learn more about how our combined efforts can add value to your business.