Karl Wirth, Chief Product & Technology Officer, and Luma Dahlbacka, Senior Director, Digital Experience Management at TREASURE DATA – Data Driven CX and Personalization in Financial Services
Customer expectations are rapidly evolving due to advancements in digital experiences across various industries. In financial services, customers demand real-time updates and seamless processes. This expectation drives the need for greater transparency and efficiency in financial transactions and services. In addition to that, AI plays a critical role in addressing industry challenges in retail banking, particularly in enhancing customer experience and ensuring regulatory compliance.