Félicité Herzog, Chief Strategy & Innovation Officer at Vivendi, Rhys Nölke, CDO at Bertelsmann at the Adopt AI Summit – AI for media
Vivendi and Bertelsmann integrate AI into various operations such as tagging, creating advertising content, and book recommendations. Vivendi is working with Microsoft on a voice-based book recommendation tool. These applications demonstrate the broad impact of AI on creative and operational processes. AI's ability to automate and enhance these tasks significantly improves efficiency and opens new avenues for innovation in content creation.






