Everything we do focuses on capturing value from data.
Artefact is a global service company that sits at the intersection of marketing, consulting and data science.
Our 800 people break business and IT silos and transform organisations into consumer-centric leaders using digital, data and AI.
Every company talks about data. At Artefact, we don’t talk, we act.
Artefact offers a broad range of services – from strategy to operations – that help companies capture the competitive edge of data transformation.
We specialise in:
- Data consulting: We spot data opportunities and translate business needs into data-driven solutions which maximise operational efficiencies;
- Data marketing: We leverage Data, Technology and AI to increase sales and optimise marketing spends;
- Digital activation: We are the most data-driven digital marketing agency (covering SEO, SEA, Paid Social, Display / Programmatic and Affiliate Marketing).
We partner with 300+ clients around the globe.
| Tourism Entertainment Telecom |
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| Utilities Banking Automotive |
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| Retail CPG |
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| Luxury Cosmetics |
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Our management team believes that data is a catalyst for good – for people and business.
Our Co-founders and Co-CEOs
Guillaume de Roquemaurel and Vincent Luciani studied together at France’s Ecole Polytechnique, one of the most prestigious scientific and engineering schools in the world.
They saw the future written in data: Guillaume, an ex-Googler who saw the potential for data in digital marketing; and Vincent, a former McKinsey manager with a gift for solving major organisational problems.
They merged these talents to create Artefact: data-driven, customer-centric, business-oriented, unique.
United around our founders’ vision, Artefact Partners and Directors are passionate about technology and how it can improve our clients’ businesses.
Three core values underpin our hybrid expertise.
Our multi-disciplinary teams of experts — ‘Pizza Teams’ as we call them — combine data consulting, data science and digital marketing into one comprehensive package.
This model breaks silos, supports innovation and produces stronger results.
Underpinning our skills are three core values. We believe in driving innovation, action and collaboration in everything we do.
INNOVATION
We have a passion for creating new things
- We live for projects that can impact the future.
- We believe innovation can come from anyone, not just engineers.
- We reach for the stars, but make the journey one step at a time.
ACTION
We would rather do than say what to do
- We have a problem-solving state of mind.
- We act fast. We deliver fast.
- We love scalability. It’s our mental playground.
COLLABORATION
We believe in bringing talented people together
- We would rather win as a team than as individuals.
- We learn new things from each other every day.
- We always speak the truth. It’s the way we’re made.
Our Feature Teams are composed of multi-disciplinary data experts.
DATA CONSULTANTS
Our people are specialists in specific data solution fields and industry sectors.They combine data skills with wider business knowledge and are true experts in data consulting.
They are not generalist consultants.
DATA ANALYSTS AND DATA SCIENTISTS
Our data analysts and scientists are passionate about data, embrace complexity and love solving problems.They balance attention to details with speed of delivery and provide data expertise that ensures optimal management of client accounts.
SOFTWARE ENGINEERS
With more than 100 engineers, Artefact has the largest team of software engineers in Europe.We recruit the best computer science and PhD graduates dedicated to data technology and analysis.
Our people deliver deep consumer and performance insights and develop smart AI algorithms that do everything from demand predication analysis to customer segmentation.
DIGITAL MARKETING EXPERTS
We have 300+ media experts with over 20 years of experience.Our people are skilled at SEO, SEA/PPC, Social, Programmatic, Display, Affiliates, CRM.
We work with experienced creative directors, strategic planners and web designers.
And we have the latest Partner MarTech certifications, including Google, Facebook, Microsoft, Amazon and more.
