A perspective on Data & AI for shopping malls
This article explores how malls can meet consumer demands by implementing holistic data and AI strategies to remain competitive...
A Practical Approach to Business Impact from Data & AI | Ten Proven Tactics from the Battlefield.
In this article, Oussama Ahmad and Karim Hayek present ten Proven Tactics from the Battlefield.
Accelerating Data Literacy Using Machine Learning Data Catalogs
Before exploring machine learning (ML) data catalogs, let's define what a basic data catalog is: a central repository that stores metadata.
ARTEFACT × DECATHLON | Data Intelligence Deepens Retail Brands’ Digitalisation Journey
Decathlon has been in the Chinese market for 20 years and has a strong digital foundation with a large amount of industry data.
How Generative AI will transform and accelerate the economy and business
At the Artefact Generative AI Conference, held on April 20 2023, key players in the field of generative AI shared their knowledge and exchanged ideas about this new technology and the ways companies can use it to enhance their business productivity.
Gaining buy-in for data & analytics initiatives in financial services
In this article, Akhilesh Kale, Corentin Boinnot and John Ly, at Artefact USA, explore data & analytics initiatives in financial services.
Becoming data-driven (and reaping immediate benefits) has never been easier
Data technologies are now at the head of the aisle in the great supermarket of retail opportunities. Serve yourself: take advantage of these unbeatable offers today!
Data monetization opportunities for retailers: Retail Media within the CPG/Retailer data ecosystem
Sidney Zeder and Gaétan Bélan, both of Artefact, explore the opportunities of data monetization for retailers.
Retail Media: An indispensable asset for brands
While Retail Media represented only 9% of digital media investments for brands in 2019, it will soar to 43% of these investments in 2023...
