Artefact establishes a Canadian subsidiary in Montreal, making Canada a strategic hub for Data & AI transformation in North America.

Artefact accelerates global ambition with a Canadian subsidiary

Montreal, recognized worldwide as a hub of AI research and innovation, was chosen for its strong academic ecosystem, rich talent pool, and vibrant industries ready to embrace AI transformation. It also highlights Artefact’s commitment to proximity, agility, and strong local partnerships, enabling Canadian businesses to unlock the full potential of AI transformation.

“Canada has immense potential in the global data and AI landscape. Canadian businesses need to accelerate AI adoption not only to compete on equal footing with their American counterparts, but to lead through innovation. By combining our global expertise with local talent and partnerships, we aim to help organizations turn data into a true advantage.”

says Ghadi Hobeika, Managing Partner & CEO of Artefact US.

This move builds on Artefact’s US trajectory, which began in 2021 with the establishment of its operations under Ghadi Hobeika’s leadership. In 2025, Florian Thiebaut, Managing Partner and Global AI Lead for Marketing, relocated to New York to further strengthen Artefact’s position in the US market. Montreal now becomes the next milestone in the group’s global growth strategy.

“Our expansion into Canada is about establishing a long-term hub, not just opening an office. Having relocated to North America myself, I’ve seen firsthand the scale of opportunities and challenges here. Canada’s innovation ecosystem makes it the perfect place to help ambitious companies accelerate their AI journey across the entire value chain.”

says Florian Thiebaut, Managing Partner and Global AI Lead for Marketing.

Supporting Canadian companies to be ahead of the AI & Data curve

The subsidiary will work alongside Canadian companies in various sectors, such as financial services, CPG, luxury, retail, and manufacturing to provide them with tailored, industry-specific AI and data solutions. 

“Opening in Canada is a decisive step in our international expansion. Our ambition is clear: to become the leading partner for organizations that want to transform with data and AI. This new Canadian hub will combine global excellence with local relevance to deliver sustainable growth and innovation.”

says Vincent Luciani, Artefact’s Co-Founder & Executive Chairman.

With this launch, Artefact reinforces its position as a global consulting leader in data and AI, now present across Europe, Asia, the Middle East, Africa, and the Americas.

Building an AI-powered Canadian economy

To start expanding our  network and gauge the pulse of Canadian companies in terms of AI, data, and innovation, our teams will be participating in ALL IN, in Montreal on Sept 24-25th. ALL IN is the most important event dedicated to Canada’s artificial intelligence that brings together more than 4,000 business decision-makers and AI experts. Do not hesitate to reach out to them!

About Artefact:
Artefact is a leading global consulting company dedicated to accelerating the adoption of data and AI to positively impact people and organizations. We specialize in data transformation and data marketing to drive tangible business results across the entire enterprise value chain. Artefact offers the most comprehensive set of data-driven solutions per industry, built on deep data science and cutting-edge AI technologies, delivering AI projects at scale in all industry sectors. From strategy to operations, we offer an end-to-end approach and solutions: data strategy, data quality and governance, data platforms, AI Factory, data-driven customer experience and marketing ROI. Our 1700+ employees operate in 25 countries (Europe, Asia, Americas, Middle East, Africa) and we partner with 1000 clients, including some of the world’s top 300 brands such as Samsung, L’Oréal and Sanofi.

For more information, please visit Artefact.com 

Press Contact:
Astrid Calippe
Senior Marketing Manager
astrid.calippe@artefact.com