With the rise of Product development methodologies, many Product management tools emerged, making the correct choice difficult for Product Owners / Managers to make.

With an Artefact expert, explore the most useful tools through each stage of Product development (Prototype, MVP, Product) and learn to master their usage to fulfill your objectives (User Insight, Design, Delivery).

A 16-hours training (adaptable) with a theoretical part and exercises to make the most of explored tools. We make sure that the selected tools match the needs of your products.


  • Discover & understand market product management tools
  • Know how to select the right tool at the right moment depending on your needs
  • Learn to use the tools to make the most of it

Walk away with the ability to

At the end of this training combining theory & interactive exercises, you will be able to :

  1. Navigate in the complexe eco-system of product management tools
  2. Master tools usage principles & their subtleties

Training materials

  • List of all available tools according to product development status (Prototype, MVP, Product)
  • Usage synthesis cards per tool


The assessment of prior learning is done throughout the session through workshops and practice. An on-the-spot assessment of trainee satisfaction is systematically carried out at the end of the session and a training certificate is issued to participants mentioning the training objectives, the nature, program and duration of the training action as well as the formalization. achievements.


  • Basic knowledge in Product Management


  • Product Owners / Product Managers
  • Designers
  • Data Analysts

Material required

  • Recent laptop (<5 years) with administration rights

Book this course

On demand

Lead Instructor

Paul Webanck

Paul Webanck

Course agenda


1 hour

1.1 Product Management reminder

What is the Product development lifecycle ? What are the main stages & points of control when developing a product ?

  1. Discovery
  2. Prototype
  3. MVP
  4. Delivery
  5. Run

1.2 Main objectives of Product Development 

Reminder on main actions and their stakes at the core of product development

  1. User Insights
  2. Design
  3. Delivery

Tools overview

3 hours

2.1 Tools mapping depending on development stages and objectives

Map tools in the development lifecycle to understand when they are relevant. Identify competing & complementary tools

2.2 Focus on each tool

Theoretical review of each tool and their specificities

  1. Hotjar
  2. Draw.io
  3. Diagrams.net
  4. A/B Tasty
  5. Klaxoon
  6. Miro
  7. Whimsical
  8. Ten-x matrix
  9. 4-step-sketch
  10. Crazy 8s
  11. Opportunity tree
  12. Impact Matrix
  13. Marvel
  14. Balsamiq
  15. FigmaSketch
  16. AdobeXD
  17. Sphinx
  18. NBDev
  19. Azure DevOps
  20. Trello
  21. Jira
  22. Confluence


12 hours (6x2h)

3.1 Set of exercises

For a set of 12 preselected tools according to expressed needs, trainees will practice in real conditions during sessions organised as following (2 hours each) :

  • Tool usage presentation (15 min)
  • Brief sharing (15 min)
  • Practice with follow-up by Artefact trainer(1h15)
  • Debrief (15 min)