Paris, September 17, 2026. GetMint, a SaaS platform specializing in AI Search, and Artefact, a global leader in data and AI consulting, have announced a strategic partnership. Artefact is integrating the GetMint solution into the core of its AI Search offering to help large enterprises measure and optimize their visibility across AI search engines.

A Market in Full Shift

Online search is undergoing a fundamental shift. ChatGPT now counts 900 million weekly active users, and 70% of them trust AI in their purchasing decision process. According to Gartner, over 50% of search queries will be generated by AI or autonomous agents by 2028.

For brands, the challenge is no longer just being first on Google, but being recommended by ChatGPT, Gemini, Perplexity, or Google’s AI Overviews. This new discipline, AI Search, requires both a reliable measurement tool and strategic consulting expertise to transform diagnostics into actionable roadmaps.

A Clear Model: Technology on One Side, Consulting on the Other

The AI Search market is evolving weekly with announcements from AI players, demanding technological solutions capable of continuous adaptation.

Artefact chose GetMint, which it identified as the most advanced solution on the market for GEO (Generative Engine Optimization), and as one of the only partners in Europe with access to the OpenAI interface, capable of measuring, analyzing, and serving ads on ChatGPT.

Specifically, the partnership is built around three pillars:
Measurement: Artefact consultants leverage GetMint to establish AI visibility diagnostics for their clients (share of voice, citations, sources, sentiment, and alignment).
Activation: Artefact transforms these diagnostics into operational roadmaps, from on-site content to influencing external sources.
Acceleration: Both partners are pooling their R&D efforts to anticipate developments in AI search engines, notably the rise of Agentic Commerce.

Proven Results with Major Clients

The partnership is already up and running for several of Artefact’s strategic accounts, particularly in travel, including Accor Hotels, retail, automotive, and banking.

“We are gradually deploying GetMint across our client portfolio to analyze organic and paid visibility within LLMs, and to build strategic and operational roadmaps. We share the same consulting culture with GetMint, as well as the ability to address both executive committees and operational teams. This has saved us a year in building our AI Search practice,” says Thomas Quélin, Partner at Artefact.

“AI Search is too new a discipline for companies to master on their own. Artefact brings what we choose not to do: consulting, change management, and client-side execution. We bring what a consulting firm cannot build alone: a technology that keeps pace with AI engines, week after week. This partnership is the right response at the right time,” says Matthieu Poitrimolt, Co-founder of GetMint.

About GetMint

GetMint is a French platform dedicated to optimizing brand visibility in generative engines (Generative Engine Optimization). The solution measures how ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews, Copilot, Grok, Meta AI, and Mistral cite and describe brands, identifies the sources driving these responses, and equips teams to improve their presence. Founded by Joan Burkovic, Matthieu Poitrimolt, and Emmanuel Costa, GetMint supports large corporations and scale-ups in Europe and the United States. Its proprietary studies on LLM citation behavior, conducted across more than 220,000 domains, serve as market benchmarks.

About Artefact

Artefact is a global data and AI services consulting company headquartered in Paris. For 10 years, it has specialized in designing and deploying artificial intelligence technologies and data-driven solutions, with a mission to accelerate AI adoption for a positive impact on people and organizations.

As a pioneer in its field, Artefact brings business consultants and engineers together to leverage data and advanced AI technologies, developing solutions that drive business impact and improve productivity across the entire enterprise value chain—while ensuring the ethical and responsible use of data.

Combining top-tier technological expertise with operational excellence, Artefact helps more than 1,000 companies worldwide accelerate their business transformation, including over 300 global enterprises such as Orange, Samsung, L’Oréal, and Sanofi. Its 2,500 experts, spread across 36 offices globally, operate in all key sectors of the economy: manufacturing, retail, luxury, consumer goods, healthcare, finance, and more.

Media Contacts
GetMint: Fanny Guillou, CMO, fanny@getmint.ai
Artefact: Sophie Huss, Group CMO, sophie.huss@artefact.com