Vincent shared positive outcomes on the benefits of generative AI boosting employee productivity and enhancing collaboration, with 92% of users reporting satisfaction.
Artefact, a European leader in data and AI, and Odoxa, an independent research institute, have published a pioneering study on the impact of artificial intelligence on the world of work.
In today's data-driven world, managing data about customers can be overwhelming. This is where Customer Data Platforms (CDPs) come in. A CDP helps organizations unify, analyze, and activate customer data to create more personalized experiences and drive better business decisions. In this complete guide, we’ll explore what a CDP is, how it works, and why it’s essential for modern marketing and customer engagement strategies.
Bayesian MMM can transform your company's marketing results, but not all organizations are ready. Understand the criteria for deciding.
In the era of digital transformation, enterprises continuously accumulate massive data sets with growing scale and complexity.
It’s no secret that leading a data and intelligence office in a government entity is a difficult job. This role faces numerous pressures, both internally (mainly around data availability, quality, and tech readiness) and externally (mainly compliance). While the data office is not the “owner” of the data, it usually acts as the “custodian” and is expected to facilitate information flow and value creation in the organization. In fact, ministers and leaders of government organizations ultimately measure the success of their data/ intelligence offices by the extent to which the right intelligence is available to the right decision-makers and stakeholders at the right time.
Diversity, Equity, and Inclusion (DE&I) are not just buzzwords or isolated initiatives — they represent fundamental pillars for any organization striving to innovate, thrive, and connect genuinely with the world around it. In times of uncertainty and societal transformation, reaffirming a commitment to DE&I is a testament to courage, vision, and responsible leadership.
CDP World was particularly exciting this year mainly because a huge theme of the event was around maximizing the potential of AI and GenAI in the CDP.
Artificial intelligence is transforming the world of clinical trials, promising to cut drug development timelines in half.
