Clients

Learn how our clients are gaining value from data and AI.

  • <span class="highlight">MAIF</span> Segmentation Marketing -Artificial Intelligence to Enhance Insurance Customer Understanding

    MAIF Segmentation Marketing -Artificial Intelligence to Enhance Insurance Customer Understanding

    Click here to download the MAIF brochure MAIF is a leading French mutual insurance company, active for more than 80

  • <span class="highlight">SEPHORA</span> Taking customer engagement to the next level with CRM 2.0

    SEPHORA Taking customer engagement to the next level with CRM 2.0

    How CRM 2.0 can help the pioneering beauty brand keep pace with a growing consumer desire for more personalised products, content and experiences.

  • <span class="highlight">TRUST</span> Accelerate marketplace strategy to grow market share

    TRUST Accelerate marketplace strategy to grow market share

    Background & context Trust is a European-leading value-for-money brand in digital lifestyle accessories selling through local sales points by means of retail and online.

  • <span class="highlight">GLOBAL FMCG COMPANY</span> Increasing visibility on Amazon through content optimisation

    GLOBAL FMCG COMPANY Increasing visibility on Amazon through content optimisation

    Background & Objective This global FMCG company (client) was established 265 years ago in The Netherlands and has grown to an international leading company

  • <span class="highlight">CHANNABLE</span> Increasing CTR and decreasing CPA with Precision Marketing

    CHANNABLE Increasing CTR and decreasing CPA with Precision Marketing

    Artefact has been using the marketing automation tool Channable to create high-quality PPC and Display campaigns.

  • <span class="highlight">TUI France</span> Improving incrementality to boost social bookings by 20%

    TUI France Improving incrementality to boost social bookings by 20%

    Challenge As one of the biggest travel company worldwide, TUI has important digital activity on all digital channels to attract and convert travel seekers.

  • <span class="highlight">Petit Bateau</span> Increasing profitability while controlling volumes

    Petit Bateau Increasing profitability while controlling volumes

    Challenge | SEA strategy Petit Bateau is a French brand of children's clothing and underwear. In a very competitive and multi-channel context, Petit

  • <span class="highlight">DFS</span> Closing the physical to digital data loop

    DFS Closing the physical to digital data loop

    Challenge DFS is a Hong Kong-based travel retailer of luxury products. Established in 1960, its network consists of duty-free stores located in 11 major

  • <span class="highlight">TUI</span> Precision Marketing – Data Technology at the service of media performance

    TUI Precision Marketing – Data Technology at the service of media performance

    Read the complete article about the TUI: Here Client challenges Be the first travel agency in Europe to use AI to promote Growth, TUI’s