The quality of the user experience is the first driver of retention, conversion and profitability.
User Experience (UX) refers to the overall experience of a user when inserting, using, visiting, or applying a product, an application, a website or software and is part of the overall customer experience (CX) of a user. This is the sum of all sales and marketing touch points a user might experience.
As behavioral changes have led to a shift to a digital first experience, customers increasingly use their mobile devices, leaving physical in-store experiences a lower priority. In this context, mobile user experience has gained much more importance.
We create value by giving the users what they need.
In doing so, we ensure to analyze and optimize the whole customer journey and all digital touchpoints to avoid siloed UX approaches and deliver a seamless customer experience. This leads amongst other things to increased conversions and sales, a stronger loyalty and a better customer retention and acquisition.
A good User Experience leads to …
- … improved user satisfaction and engagement
- … increased revenue and conversions
- … better brand perception and loyalty
- … improved user retention and referrals
- … reduced development and maintenance costs in the long-run
We provide data-driven solutions for the needs of every company.
We offer services tailored to your specific requirements and objectives. Our team is ready to collaborate with you to enhance your user experience, optimize conversion rates, and integrate accessibility and sustainability principles into your digital initiatives.
To deliver seamless digital customer experiences, we offer services in the following areas.
We develop strategies to create and optimize digital experiences that are tailored to the users’ and business’ needs.
Our goal is to realize your business vision with an enhanced user experience, intuitive and accessible user interfaces. We support our clients by designing user-centric products and services to create the most effective user experience possible.
With our services we tackle your individual challenges.
We offer a wide range of services – from strategy to implementation and execution. We start with a health check to understand the current status quo and define focus areas. Artefact supports on identifying relevant business questions, develops a clear concept, implements and supports on the enablement of the team.
