Media Services & Certifications
All digital media channels are managed as an interconnected system including SEO, SEA, Paid Search, Paid Social, Display & Programmatic, Retail Media and Affiliate marketing.
As a specialist in data & AI, we combine technology, data science and creativity to manage all digital media channels as an interconnected system.
我们为品牌创造最有效的数字战略，基于能带来价值的数据来源：业绩历史、CRM数据和商业数据。
Artefact is a new generation digital agency that brings together business, marketing, and creative profiles under one banner, along with expertise in data analysis, to help advertisers design innovative and ROI-driven campaigns across all channels, including SEA, Paid Social, Programmatic, CRM, and retail media, a digital channel that is currently experiencing significant growth.
通过系统地组成多学科工作组（我们的媒体专家与我们的数据科学家和数据分析师团队合作），我们能够在战略和媒体激活方面为客户提供支持，并对工具 API 中提供的结果进行深入分析，以提供更先进的见解，例如亚马逊营销云。
Artefact has a global presence in managing international digital media campaigns.
我们的地理覆盖范围非常广泛， 为 300 多个品牌提供支持，帮助他们应对品牌和绩效方面的挑战，在项目管理方面提供最大的灵活性，尽可能地满足客户的组织需求。
We employ more than 500 media experts around the world. We have unrivalled expertise in: Brand Strategic Planning, Digital Omni-Channel Orchestration and Data Driven Performance.
我们的合作伙伴认证证明了我们以数据为导向和以客户为中心的营销能力
We are Certified Marketing Partners for all key technology platforms. We offer advanced digital marketing expertise in:
我们为客户提供培训，使他们能够从这些平台中获得最大的收益，从而优化他们的营销策略，达到他们的销售目标。
Our media partners.
我们通过了市场上所有主要媒体平台的认证
Our data marketing technology unlocks unique consumer insights and develops new business opportunities.
这是了解下一代消费者和在后数字时代提供个性化的、基于经验的关系的关键。我们创建Medialakes来收集数据，并为品牌提取可操作的洞察力。
我们在客户的决策过程中赋予他们充分的数据透明度和所有权。我们让他们对关键绩效指标有充分的了解，因此他们可以将数据转化为行动。
简单而智能的媒体仪表板
我们为客户开发了一种独特的、基于人工智能的技术，帮助做出数据驱动的决策，同时从数据中自动提取可操作的情报。
我们的数据工具设计得简单而直观，可以一目了然地显示你的商业媒体活动。
我们提供六类智能洞察力（产品、品牌、竞争、市场、媒体和网站）。关键的媒体和业务指标都显示在一个地方，允许可操作的洞察力和快速决策。
我们的平台简化了数字营销过程，并能快速实施。
Artefact 是唯一一家同时获得谷歌营销平台（GMP）和谷歌云平台（GCP）认证的数字机构。
1.我们通过了GMP认证，可以管理以下平台。
- 分析360
- 显示和视频360
- 搜索广告360
- 活动管理器
作为GMP的销售伙伴，我们也转售和培训我们的客户使用这些谷歌平台。
2-我们的SEA专家通过了谷歌广告的认证。
- 基础知识
- 手机
- 购物
- 展示
- 视频
3.我们也是谷歌云高级合作伙伴（GCP）。
我们利用谷歌的尖端技术，使我们的数据驱动型项目的性能最大化，包括。
- 机器学习
- 数据分析
- 基础设施
Artefact 获得谷歌活动管理器认证
该认证将Artefact ，作为Campaign Manager平台的合格用户。
我们在实施、报告和排除预订购买的故障方面表现出了很好的业务专长，同时跨合作伙伴工作。
该认证还评估了用于优化性能的广告标签交付、测量和故障排除方法。
Artefact 是微软广告认证专家
这一认证证明了我们有能力管理微软广告账户并优化您的广告活动，同时充分利用我们在报告和工具方面的知识。
Artefact belongs to the Amazon Ads Partner Network
(在英国、德国、法国、西班牙和荷兰)
亚马逊广告合作伙伴网络是一个由机构和工具供应商组成的全球社区，帮助广告商利用亚马逊广告产品实现其业务目标。
合作伙伴网络使Artefact ，以进一步发展我们的能力，更深入地参与亚马逊广告，并发展我们的业务。
成为合作伙伴网络的一部分，证明了我们在帮助当前和未来的客户驾驭亚马逊广告并实现其数字营销目标方面的深入专业知识。
We offer different models of media management according to our clients’ needs: inhouse resources, outsourced or hybrid.
We also provide our clients with outsourced profiles when needed, either generalists to help them structure Data and Digital Marketing departments (processes, guidelines, tools, technological infrastructure, etc.), or experts in SEA, Paid Social, Programmatic, SEO, or CRM to address their most specific challenges: implementing measurement solutions, defining customer journeys, setting up A/B tests, developing feature deployment roadmaps on a DSP, and more.
Our consulting DNA enables us to continuously train our teams on the challenges faced by our clients.
Artefact 3000 and its Studio is the digital agency for Brands who believe in creativity at every touch point.
Technology is the new playground for innovative ideas. We deliver very personalized designs and formats of communication assets you could dream of: from the more display, precise targeting and e-commerce activation, to voice apps and large scale head-turning campaigns.
We have an international STUDIO producing all web designs you could think of, at the forefront of imagery generative AI technologies as well.
Our expert content about Digital Marketing
Four elements to consider when selecting the right retail media network for your advertising efforts
In today’s rapidly evolving digital landscape, Retail Media Networks (RMNs) have become an essential component of the modern advertiser's strategy. During a recent webinar with...
生成式AI如何创造更加个性化的营销？
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掌握 2024 年夏季旅游广告：成功的策略
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Full-funnel media setup: Combining paid and organic social media strategies
To achieve full-funnel marketing success, a company must balance both paid and organic media strategies. Each approach has its own strengths and supports the other:...
Google I/O 大会与搜索相关的公告及以及其对未来搜索产生的影响
Google I/O 2024 has set the stage for a new era of search, driven by powerful AI technologies, with the announcement that AI Overviews will...
Artefact Benelux achieves 4.5 stars for best Digital Marketing Agency in Emerce100
Artefact Benelux is listed in the top-2 of the Best Digital Marketing Agencies in Emerce 100's list of 2024.
引领搜索引擎优化（SE0）AI的未来发展
The Friends of Search 2024 program was filled with useful and insightful AI-based learnings. Check out our key takeaways for SEO.
2024搜索之友的一天
The 11th edition of Friends of Search (FOS) proved to be a stimulating forum for exploring the burgeoning role of AI within the field of...
Retail Media, GenAI Persona Generator – E-Commerce Berlin Expo 2024 in a nutshell
It was a blast! First place in the category “Innovation”with our GenAI Persona Generator, talked on stage about Retail Media and how Data Partnerships help...
Google 的 "同意模式 "更新：对您的企业意味着什么？
Discover what Google's changes in Consent Mode mean for your business and gain practicle advise from our experts.
How the strong demand for vacation travel, also makes the metasearch engines boom again. An overview for the travel industry.
Despite the significant, major price comparison websites and online travel agencies (OTAs) have survived these difficult times.
Is the dependence on voucher publishers in affiliate marketing a self-made problem?
Among advertisers, there are always skeptics about affiliate marketing. One of the concerns of advertisers is a predominance of the participation of voucher publishers in...
