Webinar | What is new with Google App + Web? (ENG)

Any business that tries to get a unified picture of engagement across their app and website knows this can be a manual and troublesome process. Luckily, in the summer of 2019 we saw the introduction of a new property in Google Analytics, Google App + Web, that allows you to combine app and web data for unified reporting and analysis.

For this webinar, Artefact has invited guest speaker Weiwei Liu-Schröder, Solutions Lead Analytics 360 at Google, who will share what’s new with Google App + Web and David Olthof, Data & Analytics Consultant at Artefact Benelux, who will explain why this unified way of reporting is so powerful.