A manifesto to include ML Engineers in your data science projects from day 1
24 May 2022 Jeffrey Kane, Senior Data Scientist, explains why ML Engineer should be in your data science projects from day one.
Data Governance, a prerequisite for AI project success
23 May 2022 An interview by the Hub Institute, about Data Governance, with Justine Nerce, Partner at Artefact
Use data to measure and reduce your environmental impact with Artefact
18 May 2022 It's challenging for companies to consistently measure their environmental impact and prioritize the actions to reduce it.
What does the future of data engineering look like?
16 May 2022 The field and future of data engineering is evolving quickly. Discover 3 major trends I see become prominent in the coming years.
Interview by The Drum – Podcast: The rise and rise of digital advertising
6 May 2022 UK managing director, Pascal Coggia, took part in The Drum Deep Dive podcast, ‘The rise and rise of digital advertising’.
SEO & SEA synergy: myth or reality?
27 April 2022 SEO & SEA synergy are two similar levers: they respond to a single user request and often dealt with separately by agencies.
Data Mesh: the path to data decentralization
27 April 2022 In this article, Chris explains what Data Mesh is and what it isn’t, why it’s as much a mindset as an approach, its benefits and challenges.
Replacing the cookie jar with an AI-based audience engine and 1st party data
26 April 2022 Manuela Mesa considers how brands can utilize AI to make better decisions, with an AI-based audience engine.
Learning Curve of Data Governance
19 April 2022 At Artefact, we want to address Curve of Data governance from an operational standpoint with our article series, “Insights from the field”.
Cookies are dead, long live the Customer Data Platforms (CDPs)!
6 April 2022 To make a difference today, Customer Data Platforms (CDPs) have become the preferred solution for advertisers and content providers.
