测评（营销投资回收率）与洞察
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Optimizing the true incrementality of marketing & media activities to maximize ROI.
At Artefact, we’ve developed a transformative approach to measuring Marketing ROI (MROI) that offers multiple benefits to your marketing teams.
根据德勤的首席营销官(CMO)的调查，70% 的市场营销高管难以准确衡量其数字营销活动的投资回报率(ROI)，这使得有效分配预算和实现业务目标变得具有挑战性。
Their main challenges are described below.
We are an Official Meta and Google Partner on Marketing Measurement.
We are an Official Meta and Google Partner on Marketing Measurement.
Measure the true impact of your marketing & media investments through our solutions.
At Artefact, we’ve developed a transformative approach to measuring Marketing ROI (MROI) that offers multiple benefits to your marketing teams.
Our approach: marketing triangulation to enhance decision-making agility and effectiveness.
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衡量和优化营销投资回报率对许多公司来说都是一项挑战，70% 的营销主管都在努力有效地衡量和优化营销投资回报率。
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