Google Text Ads meet ChatGPT and Writesonic: an experience report
Google Text Ads Meet ChatGPT and Writesonic: an experience report. The term AI has become an integral part of the digital world.
Privacy-ready: 3 agency leaders offer MENA marketers advice on a changing landscape
Rahul Arya wrote an article for Think with Google about privacy in the ever-evolving digital landscape, as maintaining privacy becomes...
Dezentralisierte Data-Governance - Die Vorhut der Innovation
In today's digital age, the antiquated idea of centralised data governance is obsolete. Decentralised Data Governance offers agility...
Full-Funnel Data-gesteuerte digitale Werbung: Ein umfassender Leitfaden
The full-funnel strategy guides customers' buying journey. Delving deeper, we explore generative AI's role in shaping future advertising.
Maximising Peak Season Success: Expert Tips for Managing Travel PPC Campaigns
In this article, I'll share invaluable insights and top tips to help you manage your PPC campaigns effectively and achieve outstanding results.
Demystifying the Data Mesh: Accelerating Business Value for Financial Services
Despite data mesh fast becoming a buzzword in the financial services industry, it remains shrouded in mystery.
Advising a leading insurance company in its SEO strategy
What should be the optimal allocation of editorial and linkbuilding resources in order to be competitive in an insurance industry?
Stress in the NHS: why the UK pharmacy industry needs to embrace data
In the first blog of our series, we explore what the current state of the NHS means for the pharmacy industry...
An expert’s view of data governance
Our Consulting Director Benelux Ties Carbo, recently discovered that Funnel's views on data governance needed some extra polishing and clarification. In an interview with Funnel he dives into the key strategies of data governance to consider.
