Data Mesh: How decentralization democratizes data use across the enterprise
How can data mesh meet the challenges of centralized data architecture and contribute to better data usage by operational staff?
Why is the “data as a product” concept central to data mesh?
By applying product thinking to datasets and ensuring they have capabilities, domain teams can create data products.
All you need to know to get started with Vertex AI Pipelines
Presentation of a tool that demonstrates, practically, our experience using Vertex AI Pipelines in a project running in production.
Why do we need a full search approach?
SEO and SEA channels are key components in the digital marketing mix for most companies, but there is often a lack of a joint marketing strategy. How can companies benefit from a full search approach?
Four Steps to Attain Fan Insights Through Advanced Data Marketing
What if we could gather informations about sports fan to learn what they like and prefer about their favorite teams, players?
Migrating to GA4: How to successfully make the move
Migrating to GA4 can be a difficult task but is essential to do. Here are our best practices to succesfully make the move.
Podcast: MROI | A new data-driven approach to measuring on and offline campaigns
Florian Thiebaut, Partner and Data-Marketing Practice lead, spoke about MROI to the podcast "Les 5 minutes data" created by Intuiti.
Interview of Florian Thiébaut “CDPs, platforms used for data centralisation and audience segmentation, become the norm”
CDPs have earned their stripes just several months after the end of third-party cookie collection in browsers - Florian Thiébaut
Boost subscriber acquisition and retention with a consumer-first mindset
In this highly competitive market, the ability to win viewers’ attention and drive subscriber acquisition and retention are important...
