Generative AI: a consumer revolution with high-value business use cases for companies
Tribune Artefact - IMA white paper on generative AI | Since late 2022, the field of generative Artificial Intelligence has been booming.
Make the most out Google Marketing Platform (GMP) with the right partner
Learn how to maximise the potential of your digital marketing campaigns with Google Marketing Platform (GMP) with Artefact. Discover the basics of GMP and how to get the most out of it for your business.
Artefact accelerates the data and AI transformation of organizations.
Artefact is a French data and AI services company whose mission is to improve business productivity and profitability.
Measuring true marketing ROI while navigating the cookieless world
Experts and thought leaders on both artificial intelligence, digital marketing and data science shared their thoughts on the new dawn of AI.
Why you need a cross-department first-party data strategy before you use customer match solutions
First-party data has become a crucial asset for businesses seeking to understand and engage with their customers effectively.
Accelerate your global first-party data strategy by standardising data measurement and consent
Learn how to effectively collect and utilise first-party data at scale and unlock the full potential of your organisation's data.
What CxOs Need to Know: Generative AI Impact on Daily Business
Michael (Minchun) ZHOU, Qingyi WANG, give a brief introduction to AIGC, and delivered hands-on use cases for CxOs about analytical...
What does Generative AI mean for the future of search?
On Thursday 18th May, Artefact hosted their London AI Summit, in collaboration with Google and Microsoft. Here, experts and thought leaders on both artificial intelligence, digital marketing and data science discussed the emerging trends in the industry. Artefact's Heads of SEO and PPC presented the following speech on what Generative AI will mean to the future of search.
Artefact data transformation toolkit: use cases & enablers.
Artefact has developed a bespoke library of data use cases for emerging tourism destinations that address the focus areas discussed above.
